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Association Brain Food: 4.12.24

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Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Learn about planning a vendor showcase and revenue-generating potential. 1 CAE credit.

Revenue 256
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Association Brain Food: 1.5.24

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Non-dues revenue. The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. He shares five resources for getting up to speed and staying informed about AI. Hot association topics.

Revenue 277
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Association Brain Food: 11.10.23

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If you manage non-dues revenue programs, you’ve got to understand Unrelated Business Income Tax (UBIT) —or your association will eventually pay the price (taxes plus penalties and interest). s DE&I committee. Unlike social media, a mobile app serves as a centralized communication channel for your members. More info/register.

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Association Brain Food: 3.17.23

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Association revenue. Professionals for Association Revenue released their Association Business Development Landscape Survey report. The other ingredients are onion, garlic, marinara , red pepper flakes and parmesan-romano (instead the pecorino-romano she suggests which is more than twice the price at my store). 1 CMP credit.

Revenue 205
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Association Brain Food: 7.21.23

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Fri 7/21 at 1 p.m.* – Cracking the Value Code: Uncovering Strategies for Pricing Your Learning Programs When you start taking a hard look at your learning product landscape, common conundrums around “value” and “pricing” often surface. What is IT’s accountability/role in developing overall strategy for their organization?

Atlanta 195
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Association Brain Food: 9.15.23

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If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace.

LMS 256
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Association Brain Food Weekly: 6.18.21

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Membership committees. Is it difficult to find members to serve on your membership committee? MemberSuite discusses the challenges faced by staff in charge of membership committees and suggests ways you can make improvements by revamping (or retiring) your membership committee. Kim, Principal of Butterfly Strategies.

LMS 369