Remove Communications Remove Cost Remove millennials Remove Social Media
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Building Buy-In for an Online Community at Your Association

Higher Logic

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Unlike social media platforms, a mobile app is controlled by your association and serves as a tangible reminder of the value of membership. Gen Z and millennial marketing. Member mobile app.

DC 261
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Why Millennials Join Associations and What Associations Can Do to Keep Them

Association Adviser

Despite popular sentiment that millennials are disinterested in joining traditional professional associations, young people are uniquely positioned to benefit from association membership in important ways. Don’t make the mistake of lumping all millennials together or thinking they’re not joiners. .

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Association Brain Food Weekly: 8.15.16

Reid All About it

Understand the potential costs—including hardware and software, implementation process, training time, and more—and how to weigh them against potential benefits such as money saved, time saved, and improved services, and advocacy. 5 Ways to Build Your Brand on Social Media. Presenter: Eric Leland, Founder, FivePaths.

Utah 150
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How to Improve Your Organization’s Member Experience: 14 Tips for Events, Engagement & Beyond

EventMobi: Association Events

Providing a great member experience keeps people close and saves you the cost of having to build your relationships from scratch each year! This organic connection is worth its weight in gold and can save you on big marketing costs. 90% of millennial donors are motivated to give based on the mission rather than the organization.

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Association Brain Food: 12.8.23

Reid All About it

An app can help you solve what survey participants said was the biggest challenge for associations: communicating the value of membership. Another advantage of an app: it’s a centralized communication channel to your members, unlike social media platforms your association doesn’t own. Marketing to Gen Z and millennials.

Strategy 272
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Association Brain Food Weekly: 5.21.21

Reid All About it

Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Presenters: Atokatha Ashmond Brew, MBA, Managing Director, Marketing & Communication, Nonprofit HR. Presenters: millennials Molly Phayer and Erica Salm Rench.

San Jose 369