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Engagement: What About Scoring?

Spark Consulting

One of the other main topics we discussed was Engagement Scoring. Think about the last time you went to an in-person conference in the Before Times: What was the best or most useful part of the event? It was probably a lot of Likert scale questions about the venue and the food and the speakers and the conference app.

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Five Smart Strategies for Post Pandemic Success

Velvet Chainsaw

As a 25+ year member of NSA, I was eager to see how they would weave in their 50-year anniversary and deliver on a promise to elevate the education and main room experiences. Your long standing, highly influential members who may have pulled back or left your organization during the pandemic can be recruited back with a phone call!

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Membership 101: Should You Reward Novelty or Loyalty?

Spark Consulting

Growth is a result of two complimentary actions: recruitment and retention. All that rewarding of novelty helps with recruitment. Maybe the long-term member who always attends your conference would appreciate a free – or deeply discounted – registration. Or priority access to the main hotel.

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5 Practices for Improving Concurrent Sessions

Velvet Chainsaw

Conference organizers know that the “main course” of their education offering and value proposition is in the concurrent education sessions. Don’t Leave Education to Chance Imagine what could happen if you invested in developing your conference committee members and speakers to increase the quality of their delivery and session design?

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The Case for Board Diversity

Associations Now

Edward Blum, president of the Alliance for Fair Board Recruitment, one of the organizations taking the challenge to court, told CNBC that the rule “ promotes racial discrimination and polarizing personal disclosures.” That’s debatable.

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5 Tips for Getting the Most Out of Your Association’s Event

Blue Sky eLearn

For an association, hosting events like conferences, networking meetups, and learning sessions is an effective way to bring people who share a common goal or passion together. With the right tools and strategies on your side, you can build out an approach to event planning that will always support these goals of recruitment and engagement.

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Membership Hack: Conference Buddy System

Associations Now

The Academy of Managed Care Pharmacy uses a mentoring program that incentivizes conference attendance and provides members with opportunities to network and recruit new staff. The membership department created a conference buddy system that paired experienced members with new members, mainly student pharmacists and young practitioners.

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