Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Nimble AMS

JUNE 27, 2022

When it comes to delivering superior member experience (MX), association professionals know how important it is to invest in technology that drives member loyalty. Implementing modern technology is a fantastic first step to boosting member engagement, but your association shouldn’t stop there. Learn more.

Leadership 118

Leadership FAQ Member Engagement Social Media 118

Reid All About it

APRIL 19, 2024

Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. And, unlike social media channels, your association controls the app. By supporting these pairings, associations can foster a learning culture and community. Membership mobile app.

Newsletter 250

Newsletter Content Social Media Education 250

Association Analytics

FEBRUARY 20, 2024

Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. In a standard sales funnel, you want to focus on engaging and nurturing leads down the funnel to the bottom, which is where they’d convert to membership. Will you send them additional content resources?

Strategy 169

Strategy Social Media Discount Newsletter 169

Blue Sky eLearn

OCTOBER 19, 2020

However, it’s likely that your more traditional engagements are on pause. As the global pandemic continues to keep many indoors and away from large in-person events, your regular member meetings and large conferences must either be postponed or pivoted to the online space. In-person engagement ideas. Let’s begin!

Association Management 250

Association Management Committee Learning Management System Software 250

EventMobi: Association Events

SEPTEMBER 21, 2023

Use multiple streams of communication (email, social media, paper mail, etc.), solidify your messaging, and consistently follow up with members to increase the likelihood of reaching them and staying top of mind. Engage your members.

Strategy 130

Strategy Software Social Media Discount 130

Reid All About it

APRIL 12, 2024

Even well-meaning learners who’ve paid for online courses and conferences are apt to click away if their attention wanes during your program. Building Brand Loyalty: Transforming Social Customer Service with AI (Social Media & AI Bootcamp Series 2024) Learn how social media is transforming customer service.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

JANUARY 5, 2024

The State Bar of Texas partnered with Lead Marvels to provide an online resource library for members that generated $160,000 in revenue for the association this past year—plus lots of leads for their sponsors. Hot association topics. If any of these topics are on your mind, you’ll find lots of good reads on their blog. . 1 CAE credit.

Revenue 277

Revenue LMS Price Education 277

Reid All About it

MAY 14, 2021

This week, WBT Systems shared a swipe file of marketing blurbs for association conferences, courses and credentialing programs —have at it! Learn how to identify good information, develop practices to gather great information moving forward, and leverage information for better member engagement and retention. Event safety.

St. Louis 341

St. Louis Technology Strategy Conference 341

MemberClicks

APRIL 26, 2024

A well-crafted purpose statement can help rally members and potential members. Create Your Member Experience What do you want your membership experience to be like? Most organizations want to make members feel welcomed and appreciated. Social media can be effective in promoting short-term promotions.

How To 52

How To Social Media Discount System 52

MemberClicks

APRIL 26, 2024

A well-crafted purpose statement can help rally members and potential members. Create Your Member Experience What do you want your membership experience to be like? Most organizations want to make members feel welcomed and appreciated. Social media can be effective in promoting short-term promotions.

How To 52

How To Social Media Discount System 52

Reid All About it

APRIL 26, 2019

Some quick hits before we get to next week’s free webinars: How to get more leads from a live event using social media. Marshal Carper, Social Media Examiner ). Every corner of your business is impacted by technology: human resources, hiring, finance, operations, communications, and member engagement.

Social Media 170

Social Media Arizona millennials Proposal 170

Associations Now

FEBRUARY 12, 2014

Advice on switching to tiered membership, and more, in today’s Social Media Roundup. As most tiered membership structures have three levels—basic, standard, and advanced—switching over could result in many members dropping to the basic package, only having access to networking events, your newsletter, and conference discounts.

Social Media 40

Social Media Price Discount Newsletter 40

Reid All About it

JULY 2, 2021

It comes from a group of legal vendors who met late last year “to explore the current state of legal industry conferences and discuss ways they might partner with conference organizers to build a better experience for all.” Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Technology 370

Technology Strategy System Education 370

.orgSource

FEBRUARY 12, 2024

The days when board members holed up in a conference room and mapped the organization’s future based on anecdotal evidence, political expediency, and personal experience should be over. Analyzing website traffic, social media, product sales, and marketing campaigns together strengthens activities on both sides of the equation.

Marketing 88

Marketing Team Social Media Communications 88

Reid All About it

AUGUST 19, 2016

This is the emotion you want to trigger when marketing your conference—that warm, happy, inspired, charged-up feeling of belonging to a tribe who gets what you do and loves what you love. – Social Media 201: Content Curation, Time Management and Audience Engagement. Not that kind of hangover. More info/register.

Price 150

Price Social Media Email Marketing Innovation 150

Reid All About it

MAY 24, 2019

Tue 5/28 at 12:30 p.m.* – Digital Badges for Associations: Using Micro-Credentials to Boost Member Engagement. The Illinois Principals Association (IPA) faced several years of declining attendance at their annual conference and wanted to involve their 21 chapters in remedying that. Learn about digital badges for associations.

DC 170

DC Illinois Washington Content 170

Nimble AMS

APRIL 20, 2022

When leaders go out of their way to recognize volunteers for their efforts at member town halls or in social media posts, other association members will notice. Publicly acknowledging your volunteer program is a great method to attract new volunteers and increase the recruitment of highly skilled members. .

Handbook 132

Handbook Recruiting Recruitment Video 132

Associations Now

JANUARY 15, 2019

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. And it seems to me that this is a strategy that membership teams can adapt to shape future member engagements. It all goes on my trusty calendar.

Content 105

Content Social Media Member Engagement Team 105

Associations Now

DECEMBER 18, 2018

Just look at how the Association of Writers & Writing Programs opens up access to members-only portions of its website for “ preview weekends.” Gamified member engagement. Member engagement can often feel like a chore, but gamifying the experience can make it much more fun. Easy-to-use online tools.

Tips 98

Tips Handbook Recruiting Recruitment 98

MemberClicks

DECEMBER 14, 2021

With this crucial info, you’ll be able to outline how your members interact with your organization and enhance your member experience. What is a Member Journey Map? A member journey map charts the typical interactions between your members and your organization. 4 Steps to Create a Member Journey Map.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

With this crucial info, you’ll be able to outline how your members interact with your organization and enhance your member experience. What is a Member Journey Map? A member journey map charts the typical interactions between your members and your organization. 4 Steps to Create a Member Journey Map.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

MemberClicks

DECEMBER 14, 2021

With this crucial info, you’ll be able to outline how your members interact with your organization and enhance your member experience. What is a Member Journey Map? A member journey map charts the typical interactions between your members and your organization. 4 Steps to Create a Member Journey Map.

Member Experience 52

Member Experience Social Media Examples Member Engagement 52

Nimble AMS

MAY 8, 2023

Leverage social media. Thank the nurses at your organization by utilizing your social media platforms. Share thoughtful graphics, pictures, and member highlights to shout out certain individuals who’ve accomplished professional landmarks in the nursing profession. Utilize your online community. Download now

Tips 25

Tips Ohio Discount LMS 25

Reid All About it

OCTOBER 29, 2021

Virtual conference research. Leading Learning released The Virtual Conferences Report 2021. Here are a few tidbits: 1% of participants report that registrations for their virtual conference either met or exceeded expectations. 5% say they will offer another virtual conference in the future. Flexible work model.

Revenue 195

Revenue Survey Leadership Education 195

Higher Logic

SEPTEMBER 28, 2017

The best associations don’t just think up something to say because they know they need to keep members engaged – they use personas to help them find the most relevant, helpful information for each member. What Are Member Personas? Member personas are imaginary people that describe your ideal or average members.

Member Experience 136

Member Experience United States Recruiting Recruitment 136

Reid All About it

MARCH 5, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Creating an Equitable User Experience through Digital Culture. Hear about the strategies and tools modern associations are using to supercharge member engagement. Tue 3/9 at 12 p.m. More info/register. More info/register.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

YourMembership

FEBRUARY 20, 2015

I want to highlight three areas where we will experience significant change this year that will ultimately have a positive impact on the associations we serve as well as their members. We understand usability and design as key components to opening the window to member engagement. Member Engagement.

Software 150

Software Technology Member Engagement Products 150

Higher Logic

JUNE 5, 2018

You can take the data from your email marketing metrics, social media interactions, website activity and more, and use marketing automation to have them work as a hive mind. Each aspect can be connected to dictate the pathways and actions triggered during a unique subscriber’s experience. Track results against your goals.

Marketing 159

Marketing Email Marketing Software Social Media 159

Associations Now

MAY 7, 2019

When it comes time for your members to vote for their volunteer leaders, do they take the time to cast their ballot? Elections are an important member engagement opportunity. In politics and in associations, good participation in elections is a sign of a healthy, engaged community. Usually, it’s raffled off to a member.”.

Social Media 81

Social Media Newsletter Project Communications 81

Reid All About it

MARCH 12, 2021

I just read a new paper— The New Association Tech Ecosystem: Powering Member Experiences with Integration and Specialization —from Chris Gloede and Karen Power of Ricochet Advice and I suggest you do too, especially if you have technology or analytics decisions on the horizon. Association technology and analytics. Tue 3/16 at 11 a.m.

Nashville 370

Nashville LMS North Carolina Recruiting 370

YourMembership

MARCH 14, 2017

The luckiest of all days is upon us, and if you haven’t yet registered, it’s just your luck I’ve put together 7 reasons why you should make your travel plans today to attend Xperience 2017—A Conference for Everyone. This […].

Education 199

Education Industry Conference Learning Management System 199

GrowthZone

JUNE 17, 2019

Members likely return to their association golf outing each year to see people they may only see once a year, plus it’s always a fun day to get out of the office. Here are 5 things you can do to make your event more profitable, better attended, and a positive member experience: Get the Right People on the Committee.

Tips 60

Tips Course Social Media Video 60

Reid All About it

JULY 30, 2021

How the Healthcare Financial Management Association’s podcast engages members, supports DEI initiatives and attract sponsors while maintaining integrity. Why niche communities are the future of social media marketing—associations should have an advantage here. The Importance of Integrations to Member Retention.

Newsletter 195

Newsletter Certificate Technology Strategy 195

MemberClicks

NOVEMBER 30, 2023

Regular updates, engaging newsletters, and personalized communication can create a strong sense of community and belonging. Event Planning: Your events are where your members connect and your industry grows. Prioritize clear, consistent, and engaging communication with your members.

Association Management 52

Association Management Tools Tips Software 52

Association Adviser

OCTOBER 13, 2016

The logical take-away from that statistic would be to reduce the amount of information sent to members, but associations reported they communicate more frequently , touching members four more times per month (on average 30 times) than in 2015. This struggle may be related to lack of measuring and recording reader engagement.

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

APRIL 10, 2020

Virtual conference engagement. Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities.

North Carolina 74

North Carolina Content Montana Social Media 74