NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. With a powerful team, expansive network, and innovative marketing strategies, they’ll make sure your business’s impact is felt.

Software 130

Software Discount Tools Resources 130

Reid All About it

APRIL 30, 2021

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Many associations are analyzing what makes sense and how best to offer their content/meetings moving forward as so much is still up in the air.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

AUGUST 18, 2023

Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Host: Nimble AMS Speakers: Collier Faubion, Senior Sales Engineer, Nimble AMS Tirrah Switzer, Senior Director of Product Marketing, Community Brands Thu 8/24 at 12 p.m. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

Association Adviser

JULY 13, 2016

If your association needs help bridging the staffing gap or creating effective, engaging communication plans, outsourcing content management could be a viable, cost-friendly option. Here are some guidelines to help you understand what the outsourcing process looks like for your association. Why outsource? Social media.

Content 60

Content eBook Communications Social Media 60

Reid All About it

MARCH 12, 2021

. – The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. The world of digital marketing is becoming increasingly sophisticated but achieving success doesn’t have to be daunting. Host: American Marketing Association.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. Volunteer training. Generationalism.

Tampa 200

Tampa Revenue Education Content 200

EventMobi: Association Events

AUGUST 11, 2023

They’re the space where current members can access their benefits, new visitors can scope you out, and you can highlight upcoming events in detail. Encouraging people to “donate now”, “become a member today”, “volunteer with us”, or “learn more” keeps people clicking. Relevant content. Members-only spaces.

Examples 130

Examples Directory Software Video 130

MemberClicks

DECEMBER 19, 2023

Your organization’s membership website is one of your most visible marketing assets. When it comes to building a membership website, you’ll want to give your prospective and current members 24/7 access to learning more about your organization and how to get involved. Figure out how members and prospects will use your website.

Directory 52

Directory Discount Software Tools 52

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy.

Case Study 74

Case Study Texas Guidelines Revenue 74

Reid All About it

MAY 13, 2016

I’m thinking about one-page strategic plans, automating processes, change management, shifting board mindsets, cybersecurity, leading from the middle, personalizing content, and other juicy association topics. How do know when it’s smart to partner up on programs for your members? Host: ASAE Marketing Council Section.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Disciple Media

OCTOBER 25, 2023

This research will not only shape your community’s identity but also inform the kind of resources, content, and engagement strategies you’ll employ. These objectives will serve as your north star, guiding every decision you make, from the platform you choose to the kind of content you produce.

How To 36

How To Price Guidelines Content 36

Reid All About it

SEPTEMBER 11, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Paulina Curto, Senior Marketing Manager at Cvent. More info/register. Host: Cvent.

LMS 329

LMS Montana Revenue Price 329

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. 5 unusual ways to find new inspiration for content. Marketing Manager, Aptify.

Case Study 285

Case Study Content Montana Conference 285

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Quick hits before we get to the list of this week’s free education: 10 basic guidelines to minimize PDF usability problems. Hear about some major considerations for online engagement.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. CAE credits.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

OCTOBER 16, 2020

Content audit. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Green beans are all over the farmers market right now. More info/register. Host: Northstar Meetings Group.

Indiana 221

Indiana Review Education Conference 221

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JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Do you need support with membership marketing?

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc.

Revenue 195

Revenue Committee Strategy Technology 195

Higher Logic

NOVEMBER 8, 2018

This year, we’re extra excited to include awards for success in online community and marketing automation. Clinical laboratorians from across the globe engage with each other on topics such as clinical guidelines and best practices for patient care, allowing them to both further their professional education and network with their peers.

Michigan 190

Michigan Certificate Handbook Directory 190

Reid All About it

MARCH 20, 2020

WBT Systems points out a whole new set of emerging member needs , like the craving for connection and community—I think we can all agree with that. Members also need vetted information and guidelines related to their new topsy-turvy world, including resources for wellbeing and remote work. Host: Content Forum.

North Carolina 221

North Carolina Technology Strategy Revenue 221

Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. – Industry Trends: Why Associations are Adopting Marketing Automation. More info/register. *All Tue 2/14 at 1 p.m.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

OCTOBER 9, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat).

Utah 370

Utah LMS Conference Technology 370

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. How to Choose Your Member Newsletter Name. Promoting upcoming events.

Newsletter 52

Newsletter Tips eBook Content 52

MemberClicks

NOVEMBER 16, 2021

As of 2019, email marketing boasted a 4,200% return on investment —or $42 in returns for every $1 spent. So, whether you’re sending a sales email, sharing company news or promoting content, email remains a valuable way to spend your marketing dollars. How to Choose Your Member Newsletter Name. Promoting upcoming events.

Newsletter 52

Newsletter Tips eBook Content 52

ISAE

OCTOBER 12, 2023

Your association’s brand is what differentiates your organization from others that serve a similar purpose or target a similar member demographic. This includes your mission, vision statements, values, and distinct visual elements that let people know that your website and other marketing materials belong to your organization.

Tips 52

Tips Social Media Resources Directory 52

Higher Logic

SEPTEMBER 6, 2016

Here are a few ideas to help balance enthusiasm and buy-in with setting guidelines for community involvement: 1. No marketing or sales pitches. To someone new to the concept of an online community or who comes from a social media marketing background, it may seem like the perfect place to promote the organization and its initiatives.

Guidelines 120

Guidelines Certificate Education Social Media 120

Higher Logic

MARCH 21, 2019

There’s marketing, and there’s Google Ads ‘remarketing’ – a term Google established in regards to their ability to enable websites to show targeted ads to users who have already visited their sites. It’s all about creating display ads to retarget website visitors who engaged with your content but didn’t take an action and convert.

Tips 136

Tips Cost Guidelines Content 136

Disciple Media

DECEMBER 18, 2023

In these communities, members engage in discussions, collaborative projects, and knowledge exchange, fostering a sense of belonging and mutual support. For example, by the end of a digital marketing course, learners might be expected to develop and present a comprehensive social media strategy.

Course 36

Course Case Study Social Media Project 36

Fonteva

JANUARY 20, 2022

It’s your job to provide worthwhile networking and professional development opportunities that keep members engaged year after year. High engagement means increased revenue and membership… low engagement for multiple years in a row could mean your association is struggling in numerous ways.

Course 52

Course Tips Content Guidelines 52

MemberClicks

MAY 17, 2022

An AMS, or association management system , might just be the tool you need to maximize your use of technology to save your staff members time and provide more value for your members. In this guide, we’ll review everything you need to know about association management systems, from top benefits to the best solution on the market.

System 52

System Association Management Directory Software 52

Reid All About it

APRIL 8, 2022

New member onboarding survey. Dynamic Benchmarking and Kaiser Insights are teaming up again to launch the second edition of their popular New Member Engagement Study and would love your participation. Their research measures the effectiveness of various elements of new member onboarding, orientation and welcoming programs.

Technology 39

Technology Certificate Tips Guidelines 39

Reid All About it

MARCH 9, 2018

If a competitor beat you to a new market opportunity or disrupted your business model, know you’re in good company. By changing their mindset and conversations with chapters , RAPS built stronger relationships with their chapters and helped them increase member engagement. Your Event Marketing Survival Guide. Host: PCMA.

DC 120

DC millennials North Carolina Washington 120

Association Adviser

OCTOBER 25, 2018

Most recently, the adoption of programmatic advertising strategies by B2B marketers is challenging associations to update their ad offerings to use this latest tool. For associations, as publishers of digital content, there are two types of online inventory to sell programmatically. And the answer is no.

Revenue 64

Revenue Tools Communications Marketing 64

YourMembership

APRIL 17, 2014

Petersburg, FL, provided an Xcellent platform for YourMembership.com customers, employees and industry thought leaders to connect, engage, and grow. Throughout the show our guests had the opportunity to attend sessions focused on business, marketing and association management best practices. Develop a Ladder of Engagement.

Association Management 150

Association Management Guidelines Resources Cost 150

Reid All About it

APRIL 10, 2020

Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Everyone is wondering, should we send out member renewals right now ?

North Carolina 74

North Carolina Content Montana Social Media 74