Reid All About it

FEBRUARY 9, 2024

Learn the steps and best practices to transition your association from a traditional convener to a dynamic, content-producing powerhouse. Hear about the potential benefits and challenges of such a transformation, from increased reach and engagement to new revenue streams, while learning how to navigate potential obstacles.

Newsletter 266

Newsletter Certificate Denver Case Study 266

NXUnite

DECEMBER 13, 2023

The flexible tools empower board members to collaborate, whether they’re in a meeting or between them. The platform offers tools for agenda creation, document sharing, board member engagement, and secure communication, all aimed at enhancing governance processes.

Software 130

Software Discount Tools Resources 130

Higher Logic

JUNE 27, 2017

Midday on Thursday is your best bet because people generally have a lower number of emails coming in and more time to deal engage with the content. Look for the best open rates and select the best day from that round as your guideline going forward. Every email you send should have content that members find valuable.

Marketing 159

Marketing Communications Guidelines Content 159

Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Procrastination. 1 CAE credit. More info/register. 1 CMP credit. 1 CAE credit. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

APRIL 30, 2021

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Many associations are analyzing what makes sense and how best to offer their content/meetings moving forward as so much is still up in the air. How to Ask the Right Questions to Improve Your Content and Drive Member Engagement.

Education 354

Education Technology Strategy Revenue 354

Reid All About it

AUGUST 27, 2021

Learn how volunteer scenarios and training gap analysis can help your association identify the type of content you need to develop and offer to prepare chapter members for volunteering and leadership. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. Volunteer training. Generationalism.

Tampa 200

Tampa Revenue Education Content 200

Nimble AMS

OCTOBER 15, 2020

hot new member engagement tools with Winter ‘21 release. The journey to greater member retention, loyalty and growth, starts with boosting member engagement. We wanted to make sure that Nimble AMS customers could keep members engagement hot this winter with our latest release. Nimble AMS Chapters.

Guidelines 68

Guidelines Member Engagement Tools Content 68

Associations Now

MAY 31, 2019

The Institute of Management Accountants uses microsites that chapter volunteers manage to drive online member engagement while maintaining IMA brand consistency. IMA’s chapter microsites are templated web pages that are easy for chapters to create and manage, consistent with brand guidelines. How to hack it? Why does it work?

Guidelines 71

Guidelines Member Engagement Content Communications 71

.orgSource

FEBRUARY 12, 2024

Content is easier to produce and more effective when all communicators understand the desired outcomes.” Memorialize the relationship guidelines in your operations manual. Branding depends on creating multiple messages that speak with one powerful voice across the association. I’m a big believer in documentation.

Marketing 88

Marketing Team Social Media Communications 88

Association Adviser

DECEMBER 17, 2018

In 2016, TSAE decided to do a full association rebrand and, for the first time, established brand guidelines to ensure consistency across all communication platforms. TSAE used the new brand guidelines as a starting point to create a magazine style guide for their quarterly magazine, Association Leadership.

Case Study 74

Case Study Texas Guidelines Revenue 74

MemberClicks

DECEMBER 19, 2023

A basic website typically includes public-facing information about your: Mission, vision, and values Organizational history Leadership staff or board members Ways people can get involved Services and programming Contact information to learn more A membership website includes this information, but also offers gated, members-only content and pages.

Directory 52

Directory Discount Software Tools 52

Higher Logic

APRIL 14, 2020

Overall logins were up 109% in the last month, and new member logins – people checking out the community for the very first time – was up 149%. While they're there, they're posting more discussions (posts were up 48%) and engaging with content (library views saw a 100% increase and library downloads went up 122% since February).

Library 318

Library Austin eBook Learning Management System 318

Disciple Media

OCTOBER 25, 2023

This research will not only shape your community’s identity but also inform the kind of resources, content, and engagement strategies you’ll employ. These objectives will serve as your north star, guiding every decision you make, from the platform you choose to the kind of content you produce.

How To 36

How To Price Guidelines Content 36

Reid All About it

AUGUST 18, 2023

Find out how to consolidate and price your content marketing offerings for success, structure digital sponsorship that works for sponsors and members, and create the behavior in your sponsors that helps improve your digital content calendar. 1 CAE credit. More info/register. Hosts: WorkerBee.TV Wed 8/23 at 2 p.m.

Certificate 195

Certificate Education Revenue Marketing 195

EventMobi: Association Events

AUGUST 11, 2023

They’re the space where current members can access their benefits, new visitors can scope you out, and you can highlight upcoming events in detail. Encouraging people to “donate now”, “become a member today”, “volunteer with us”, or “learn more” keeps people clicking. Relevant content. Members-only spaces.

Examples 130

Examples Directory Software Video 130

MultiBriefs

OCTOBER 10, 2023

Engaging with Members Another way vendors create value as thought leaders is through member engagement. You'll likely find engagement happening on social media platforms where the vendor uses their following to share industry news and updates.

Social Media 52

Social Media Guidelines Industry Products 52

Reid All About it

MAY 13, 2016

I’m thinking about one-page strategic plans, automating processes, change management, shifting board mindsets, cybersecurity, leading from the middle, personalizing content, and other juicy association topics. How do know when it’s smart to partner up on programs for your members? What’s on your mind this week?

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Reid All About it

MARCH 12, 2021

. – The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Learn how to create, co-create, and curate content that delivers real value to your audience. Member Content: Efficient and Effective Tactics. CAE credits.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. 5 unusual ways to find new inspiration for content. Hear about some major considerations for online engagement. Learn why it’s so important to make sure your educational content is optimized for search engines.

Case Study 285

Case Study Content Montana Price 285

Reid All About it

SEPTEMBER 11, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Timothy Simpson, Brand and Engagement Chief Strategist for Maritz Global Events.

LMS 329

LMS Montana Revenue Price 329

Reid All About it

JULY 24, 2020

Quick hits before we get to the list of this week’s free education: 10 basic guidelines to minimize PDF usability problems. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Presenters: Ann H.

Montana 259

Montana Revenue Case Study Conference 259

Disciple Media

OCTOBER 2, 2023

From the minute they first click through to your platform, right through to their thousandth login, the member experience spans elements like user interface design, quality of content, learning resources, and community engagement. In other words, a happier member is often a spending member.

Member Experience 36

Member Experience Tips FAQ Content 36

Association TRENDS

APRIL 6, 2020

Associations are looking to virtual options to help them adapt, but with time being of the essence, you may find yourself needing to ramp up quickly to keep members engaged and ensure business continuity. Blend Created and Curated Content. Here are five tips to help you do that. Set Your Association’s Priorities.

Tips 83

Tips Course Case Study Maine 83

Reid All About it

DECEMBER 11, 2020

Billhighway explains how you can get access to chapter member engagement data and how that data can justify the resources dedicated to chapters and even support your argument for additional resources. Explore new ideas for successful hybrid events, including the format, content, technology, networking and monetization.

Project 370

Project Education Software Review 370

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Ann Smarty, Content Marketing Institute ). – Engage 2021. Membership performance survey.

Revenue 195

Revenue Committee Strategy Technology 195

Fonteva

JANUARY 20, 2022

It’s your job to provide worthwhile networking and professional development opportunities that keep members engaged year after year. High engagement means increased revenue and membership… low engagement for multiple years in a row could mean your association is struggling in numerous ways.

Course 52

Course Tips Content Guidelines 52

Higher Logic

NOVEMBER 8, 2018

Led by Community Manager, Simona Ciampi, the American Association for Clinical Chemistry’s community, AACC Artery, encourages interactions among members with diverse scientific backgrounds, which fosters consistent new collaborations and fruitful discussions. Highlights. AACC Artery boasts: 300 new threads quarterly. Highlights. Highlights.

Michigan 190

Michigan Certificate Handbook Directory 190

Reid All About it

JUNE 11, 2021

But, fear not, Event Farm crunched the numbers and came up with guidelines on how much your 2021 event budget might increase for each line item. From sustainability and travel considerations to content capture and accessibility, there’s so much benefit that online events can bring. Data governance. More info/register. Host: Grype.

Certificate 322

Certificate Technology Communications Revenue 322

Higher Logic

SEPTEMBER 6, 2016

Here are a few ideas to help balance enthusiasm and buy-in with setting guidelines for community involvement: 1. Why would members or customers help each other if they know a staff member will do it for them? No marketing or sales pitches.

Guidelines 120

Guidelines Certificate Education Social Media 120

Higher Logic

MARCH 21, 2019

It’s all about creating display ads to retarget website visitors who engaged with your content but didn’t take an action and convert. There is no one-size-fits-all approach, there are only guidelines and goals to follow when creating your display ads. Start with a low budget and see how it does (such as a $5 max daily spend).

Tips 136

Tips Cost Guidelines Content 136

Reid All About it

FEBRUARY 10, 2017

This CEOs-only lunch and discussion will focus on strategies to generate member engagement, increasing membership and non-dues revenue. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc. Sue Pelletier (moderator), content director, MeetingsNet. Presenter: Jay Wilkinson, Firespring. 1 CAE credit.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

This CEOs-only lunch and discussion will focus on strategies to generate member engagement, increasing membership and non-dues revenue. Presenter: Mark Bornstein, vice president, content marketing, ON24, Inc. Sue Pelletier (moderator), content director, MeetingsNet. Presenter: Jay Wilkinson, Firespring. 1 CAE credit.

Raleigh 150

Raleigh Austin Review Social Media 150

YourMembership

APRIL 17, 2014

Following these practices will enable you to gain a more comprehensive understanding of who your members are and how to deliver content that is relevant to them and promotes greater involvement. Onboarding, clear communication, and personalization are paramount to your members’ satisfaction. Develop a Ladder of Engagement.

Association Management 150

Association Management Guidelines Resources Cost 150

Association Adviser

OCTOBER 13, 2016

This disconnect may be related to a lack of measurement or the inability to record reader engagement, according to my colleague Jill Andreu, VP Content Strategy and Development for Naylor Association Solutions ,who will be hosting a webinar about our findings later this month. Sponsored content guidelines.

Revenue 60

Revenue St. Louis Price Cost 60

Association Adviser

APRIL 16, 2013

Develop relationships with members and other industry professionals who might be interested in writing for your publication. These two groups are often excellent sources for low-cost or free content. “The most difficult part of an editor’s job, in my view, is the solicitation of content. Gather Content.

Products 60

Products Process Committee Guidelines 60

Reid All About it

OCTOBER 9, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Loren Edelstein, Vice President and Content Director, Northstar Meetings Group.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

APRIL 10, 2020

Because so many associations are quickly converting their in-person conferences to virtual conferences, WBT Systems shares advice on engaging virtual conference attendees with the right kind of content design, networking ideas, and other extracurricular activities. Everyone is wondering, should we send out member renewals right now ?

North Carolina 74

North Carolina Content Montana Social Media 74