Reid All About it

MARCH 11, 2022

Geez, it looks like they have A LOT to teach, especially in the editorial and revenue partnership departments. Association Revenue: Plan Your Work, Work Your Plan. To meet the challenge, our associations must meet the critical task of upskilling our teams and improving our revenue strategies. Host: Content Marketing Institute.

LMS 195

LMS Revenue Los Angeles Newsletter 195

Blue Sky eLearn

FEBRUARY 4, 2020

However, whether increasing non-dues revenue or new member recruitment, it’s just as important that your organization follows through with these goals. Non-dues revenue capabilities: Offset the cost of purchasing your AMS by choosing one that allows you to collect non-dues revenue through it. Email Newsletter.

Organization 270

Organization LMS Software Social Media 270

Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Protech

JUNE 11, 2020

It can also serve as the central hub for members to interact, share content and manage industry resources. . To help get your online career center off and running, here are a few pieces of advice association managers can immediately implement to engage with and serve members, all while growing non-dues revenue. .

Revenue 83

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Reid All About it

MAY 12, 2023

Newsletters. I bet members interact with your newsletters more regularly than any other product or service, which means your association should carefully plan and design each edition. shares 15 ways to improve your newsletter content and delivery. But do you? Virtual for in-person attendees. No plan, no progress.

Chicago 200

Chicago Newsletter Mooc Education 200

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) We all want to believe our publication, e-newsletter, video or tweet is the most important, relevant and interesting content in our industry.

Revenue 69

Revenue Survey Communications Newsletter 69

Reid All About it

NOVEMBER 20, 2020

You devalue your community, content and conversations by not charging attendees an appropriate registration fee. Quick hits before we get to the list of next week’s free education: 40 one-sentence newsletter tips. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

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EventMobi: Association Events

JUNE 26, 2023

Boost your non-dues revenue. of revenue for trade associations, and 30% of revenue for professional associations. Engaging members with ticketed events can bring in event revenue (as well as other streams!) When members are doing something cool in your community, give them a shoutout in your newsletters and social media.

Member Engagement 130

Member Engagement Strategy Software Social Media 130

Aptify

JULY 24, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Aptify

JULY 22, 2019

Beyond membership dues: 3 ways to boost your association’s revenue. What do you do when your association’s revenue goes flat? Here are three revenue-boosting ideas you can take to your board today. It may be time to consider some new ways to boost your revenue stream beyond membership dues.

Revenue 56

Revenue LMS Newsletter System 56

Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 62

Revenue Communications Newsletter Directory 62

EventMobi: Association Events

SEPTEMBER 21, 2023

Membership retention is an organization’s ability to keep its members active following recruitment and onboarding. Implementing even the most basic member retention strategies will not only save you money, it’ll help you increase revenue over time! Why does member retention matter?

Strategy 130

Strategy Software Social Media Discount 130

Freestone

FEBRUARY 29, 2024

It’s up to your organization to deliver diverse content that’s relevant and engaging, ensuring members return to your program year after year. An LMS makes it easy to offer live webinars, rebroadcasted events, and on-demand content, ensuring more members engage with your professional development program.

LMS 52

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Reid All About it

JULY 24, 2020

Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Find out how opening your online community to the outside world can bolster member engagement, increase non-dues revenue, drive prospecting, reinvent content strategy and elevate your hybrid events in this newfound virtual era. Tue 7/28 at 3 p.m.

Montana 259

Montana Revenue Case Study Conference 259

Nimble AMS

MAY 13, 2021

Almost three quarters of associations are looking to increase non-dues revenue and develop and/or offer new benefits and services. ?. So how can you recruit, reach, and retain members to achieve these strategic goals? Newsletters – Send a regular newsletter to keep members updated on new resources, industry news, and upcoming events.

Member Engagement 78

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Reid All About it

JANUARY 8, 2021

17 non-negotiable things your email newsletter needs right now. ( Content curation tips and examples to fill your editorial calendar. Jodi Harris, Content Marketing Institute ). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Ann Handley ). Terence Eden ).

Las Vegas 370

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.orgCommunity

JULY 18, 2019

But, HFMA has cast that old non-dues revenue practice aside. Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. Rethinking non-dues revenue: from products to partnerships.

Revenue 53

Revenue Certificate Blended Learning Discount 53

Reid All About it

JANUARY 28, 2022

. – 25 Ways to Take Your Newsletter to the Next Level. Hear about a variety of strategic opportunities to utilize AI, strategic creativity and data for a newsletter with high engagement, performance and relevancy for your members. – How Documentaries Are Disrupting the Future of Content Marketing. 1 CAE credit.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

JULY 16, 2021

Online education revenue. WBT Systems recapped a recent Non-Dues-A-Palooza webinar where Will Hold, the CEO of the National Alliance for Insurance Education & Research, described how his association quintupled their online education revenue by offering subscriptions, corporate learning portals and learning paths focused on job roles.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

JANUARY 15, 2021

Content/education strategy. In response to the pandemic, many associations hosted new virtual events, took down their members-only content paywall, and reduced fees for virtual conferences and education—changes that affect their membership value proposition. 17+ free ways to get more traffic to your content. Quick hits.

Innovation 359

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Higher Logic

JANUARY 3, 2020

When executed with proper planning and resources, a customer community can have a tangible impact on key business performance indicators, including ticket deflection, revenue generation, and customer satisfaction. Traditionally, companies sent monthly newsletters full of tips and offered advice to customers at tradeshows or customer events.

eBook 194

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Reid All About it

JUNE 25, 2021

Four questions to help vet your content ideas. Amanda Milligan, Content Marketing Institute ). Would you like to subscribe to this newsletter? – Revenue Success from Scratch: One Association’s Story. You have a solid base for recruiting and training chapter volunteers that has worked well in the past.

LMS 361

LMS Revenue Tips America 361

Reid All About it

FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. A digital pass subscription gets you regular small group meetups, monthly expert live streams, weekly newsletter, benchmarking data, on-demand content, one-on-one brainstorming session, and event discounts.

San Diego 370

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WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. Recruitment strategy: help millennials get jobs. Use content marketing to attract your target audience. AARP uses content marketing to connect to a different generation. Recruiting millennial members.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JANUARY 21, 2022

Learn how board skills tracking can help you identify critical gaps and engage in more strategic board member recruitment. Gaining Leverage: Where AI Driven Content Management and Marketing Automation Join Forces. AI is delivering huge technology advances in the content management, marketing automation and search space.

Survey 195

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NXUnite

OCTOBER 4, 2023

A multichannel marketing plan can help you put your text-to-give campaign at the forefront of supporters’ minds, so consider generating content related to text-to-give on your social media, website, and email newsletters. A crowdfunding campaign raises smaller amounts of revenue from a large pool of donors—think $5 per person.

Social Media 130

Social Media Proposal Newsletter Process 130

Disciple Media

NOVEMBER 27, 2023

The beauty of a successful membership business is that it provides sustainable revenue and is scalable. Loyal, long-term members provide stable revenue, valuable feedback, and a robust community presence, making retention a critical strategy for scaling your business. Why is it useful? Churn rate What is it? Why is it useful?

Strategy 36

Strategy Guidelines Recruiting Recruitment 36

Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. Lots of people, not just young professionals, prefer an online content subscription because they’re not interested in other membership benefits. Virtual Membership. Cadillac Membership.

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MemberClicks

OCTOBER 10, 2023

But membership programs are one of the best ways for nonprofits to create reliable revenue streams—and stronger relationships with their supporters. Table of Contents: What types of nonprofits create membership programs? Its objectives should balance strengthening member relationships with ensuring a consistent revenue source.

Software 52

Software Membership Management Newsletter Revenue 52

AssociationChat

APRIL 10, 2020

The 2020 competition received 189 submissions across 15 categories, including a new category for digital content. The awards are sponsored by HighRoad Solutions, an association-specific digital marketing agency that helps associations leverage email marketing and marketing automation to gain greater insight on how to grow revenue. “On

Newsletter 52

Newsletter Austin Committee America 52

WBT Systems

SEPTEMBER 5, 2017

By adding podcasts to your online learning curriculum and communication strategy, you will attract the attention and loyalty of members, customers, and prospects, while enhancing the impact of your educational content. A podcast is simply audio content that’s delivered digitally in the form of an MP3 file. Habit-forming. News update.

Content 150

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MemberClicks

DECEMBER 19, 2023

Below, you’ll find seven easy steps on how to build a membership website to recruit and retain members plus find your perfect membership website builder! Platforms like MemberClicks offer a website builder specifically for membership organizations that lets you create a site with gated content. What Is a Membership Website?

Directory 52

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Association Briefings

OCTOBER 22, 2020

Think of all the questions you ask on your membership application: geographical location, years in the industry, company revenue, number of employees, etc. Now provide content based on that data “flag.” Deliver content based on those interests. recruiting new members. industry sectors or young professionals)?

How To 52

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Reid All About it

APRIL 12, 2019

MemberSuite shares membership marketing tactics to use before, during and after your event to recruit non-member attendees. Here’s a little piece I did on microvolunteering —one of my longtime soapbox topics—for my state association’s newsletter. Tom Whatley, Content Marketing Institute ). More info/register. Host: Hubb.

LMS 276

LMS Pennsylvania Innovation Education 276

MemberClicks

DECEMBER 19, 2023

Research competitors and events of interest for target audience Once you’ve identified your target audience, ask them about events and trade shows they have or plan to attend through a survey in your members-only area or next member newsletter. Plan your content strategy. How will content support your marketing strategy?

Tools 52

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SCD Group

SEPTEMBER 12, 2012

10 Reasons Why Content Marketing Benefits Associations. Done strategically, content marketing attracts members to your association. Experiencing the Content Marketing World Conference for the second year reinforced my belief that associations need to reinvent themselves -- and market themselves -- as content-rich organizations.

Content 40

Content Marketing Recruiting Recruitment 40

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. In the report we highlighted how Ewald is able to effectively work with 43 associations, utilizing one integrated solution to handle member management, online communities, and non-dues revenue creation.

Case Study 150

Case Study Arizona Social Media Revenue 150