Higher Logic

JANUARY 29, 2019

Achieving great engagement requires a commitment to a great member engagement strategy. Why is a Member Engagement Strategy So Important? And the first step to improving member engagement is creating a winning member engagement strategy. How Do You Create an Effective Member Engagement Strategy?

Member Engagement 257

Member Engagement Strategy Tools Content 257

MemberClicks

MAY 3, 2022

Now is a great time to be thinking about new member recruitment for your association. But how exactly should you go about recruiting new members? Read on to discover 10 association membership recruitment ideas that have been proven to work. Host a Bring-a-Friend Meeting or Event. Create a Referral Program with Incentives.

Recruiting 52

Recruiting Recruitment Discount Fort Worth 52

Reid All About it

APRIL 12, 2024

Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. Member recruitment. Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. Staff meetings. More info/register. More info/register.

Revenue 256

Revenue Strategy Price Newsletter 256

Reid All About it

FEBRUARY 23, 2024

TopClass LMS explains how to keep industry professionals (and members) close with a learning subscription. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. Featuring Robert Putnam, author of Bowling Alone , it looks like a PSA for association membership.

DC 261

DC Washington Member Engagement Innovation 261

Higher Logic

AUGUST 9, 2018

The need for a new messaging strategy. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

DECEMBER 8, 2023

Bulletin describes how a member app helps you nurture member engagement. Mark Lowry at Association Analytics shares helpful member retention strategies. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members. How to Tell If You Need a Data Warehouse.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

APRIL 5, 2024

TopClass LMS explains how to differentiate and add value to your association’s education programs by building a human touch into them. I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. 1 CAE credit.

Revenue 256

Revenue Price Denver Tools 256

Membersuite

JUNE 6, 2023

But when change is so pervasive, why doesn’t everyone understand how to deal with it by now? Learn about the psychology of change and change management strategies. They’re stressed about all the time they’ll spend trying to figure out how to do something they used to do quickly. Change is part of our lives, especially at work.

Technology 78

Technology Strategy Project Team 78

Disciple Media

NOVEMBER 27, 2023

Loyal, long-term members provide stable revenue, valuable feedback, and a robust community presence, making retention a critical strategy for scaling your business. Actionable tips: Regularly track and analyze LTV, churn and retention rates to understand the effectiveness of your retention strategies.

Strategy 36

Strategy Guidelines Recruiting Recruitment 36

MemberClicks

DECEMBER 19, 2023

How long does it take to plan a trade show? How much does it cost to organize a trade show? How to plan a trade show How long does it take to plan a trade show? The best and most common way to estimate the costs for organizing a trade show is to triple or quadruple the amount you pay for the exhibit space.

Tools 52

Tools How To Software Cost 52

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Jamie Notter of Propel explains how to make the most of your remote/hybrid team’s time together in person. Mercury Creative Group explains how to build an association brand that attracts and builds the loyalty of young members.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

OCTOBER 27, 2023

Trying to figure out how to market more effectively to Gen Z and millennials? Mercury Creative Group explains how to build an association brand that attracts and retains younger members. Learn how to craft a successful year-end report in half the time and a winning strategy for next year. Marketing to younger generations.

LMS 256

LMS North Carolina Recruiting Recruitment 256

Reid All About it

FEBRUARY 16, 2024

The weekly list of free educational events and resources for the association community… Competition-beating strategies. Impexium shares seven strategies to differentiate your association from the competition in 2024. Quick hits Five ways to tell if your data management strategy is ready for AI. | Post-event attendee engagement.

Case Study 266

Case Study Newsletter Strategy Revenue 266

Reid All About it

JANUARY 22, 2021

Amanda Kaiser, Member Engagement Specialist at Kaiser Insights LLC, and Arianna Rehak, CEO and Co-Founder at Matchbox Virtual Media, have cooked up a fantastic-looking experience during which you can learn how to radically strengthen your virtual events by offering meaningful, quality networking opportunities for members and attendees.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

APRIL 28, 2023

Member recruitment. Impexium suggests member recruitment strategies that will successfully drive your marketing efforts in this very different marketplace. Although their opinions are most relevant for scientific societies , I wonder how much they reflect the thoughts of other young scholarly types. Online community.

DC 205

DC Recruiting Recruitment Washington 205

MemberClicks

SEPTEMBER 21, 2022

To be more specific, in this article, you’ll learn: What member retention is Why them matter What retention rates can tell you Top 10 membership renewal strategies. This makes it way more cost-effective to retain the support of existing members than recruiting, onboarding and engaging new members all the time.

Process 52

Process Strategy Tips Discount 52

Blue Sky eLearn

DECEMBER 17, 2020

Understands the difference between Value vs. Cost vs. Investment . So how do you get the partners you want? Work with your business development team on a strategy. . Coach partners on how to work with your members . Consider a No Booth strategy. Solutions… NOT sales . Clear KPIs .

Directory 209

Directory Conference Recruiting Recruitment 209

Membership Marketing

FEBRUARY 7, 2018

One of the questions that I am frequently asked is how to calculate membership servicing costs. But how you answer the question can have profound implications on your membership program. Here is a real life story on how NOT to calculate the cost to serve a member.

Cost 49

Cost Revenue Analysis Recruiting 49

Reid All About it

NOVEMBER 12, 2021

Tom Roach at Marketing Week says these seven fundamentals of marketing communication have stayed relevant because they’re based on how our brains work, not on how specific technology works. It’s a good list to compare against your marketing strategies and tactics. Board foresight. Women in the workplace. More info/register.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

MemberClicks

AUGUST 1, 2023

Include items like your different membership levels , features and services, benefits, and how you’ll engage with members. Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1.

Recruiting 52

Recruiting Recruitment Cost Discount 52

NXUnite

JANUARY 9, 2024

Unfortunately, these are problems that can lead to losses in potential fundraising revenue, and finding the right strategies to address these issues can feel like guesswork. To get started, we’ll cover how to learn about potential supporters and use your findings to inspire donations. Real-time, accurate data tracking.

Software 130

Software Revenue Communications Examples 130

Reid All About it

JANUARY 29, 2021

Your voice—along with those of nearly 1,000 association leaders around the world—will help us all gain insights about what is working to recruit, engage and retain members during the pandemic. How do we make sure work still gets done in our own teams and keep morale high? Online learner engagement. 1 CMP credit. More info/register.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

Reid All About it

OCTOBER 6, 2023

In part two of their Open Space series, TopClass LMS explains how to overcome common objections to using this engaging event format. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic association events. Learn how to negotiate your salary and benefits.

Revenue 256

Revenue Certificate Tools Innovation 256

Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. Lunch costs are on your own.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

SEPTEMBER 15, 2023

They explain why and how to get buy-in from staff and executives, how to manage an implementation when you barely have time for your real job, and why you should focus on business outcomes, not processes. Data strategy. Open Space events. They also suggest topics you should ask about during your discussions with vendors.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

SEPTEMBER 29, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support, and evaluation. Jim Slaughter, Law Firm Carolinas ) Stories and ideologies are bad for your intelligence: how historians (and others) make themselves stupid.

Revenue 272

Revenue Innovation Education Tools 272

Higher Logic

MAY 29, 2020

How to Align with Your Board and Executive Team's Priorities. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership. Growing Non-Dues Revenue.

Social Media 254

Social Media Tools Member Engagement Revenue 254

MemberClicks

APRIL 26, 2022

you might not have a massive marketing budget to pull from for planning costs. Below, we’ll cover: How do you know if your event needs sponsors? 7 Tips to Find Sponsors for Your Events How to Find Sponsors for Hybrid and Virtual Events. How do you know if your event needs sponsors? But planning an event can be expensive.

How To 52

How To Cost Proposal Social Media 52

Reid All About it

NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. CEO pandemic insights.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Achurch

OCTOBER 22, 2021

They don’t always consider what’s best for association staff productivity, retention, and recruitment. Lower operational costs. The post How to Convince Leadership That a Flexible Work Model Is Best appeared first on Achurch. Some board members are biased toward what they see in their professional lives.

Leadership 85

Leadership How To Survey Products 85

Reid All About it

APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members.

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. We all know how culture plays a significant role in an organization’s success. But where and how do you even begin to improve that culture? Workplace culture. Membership trends. MGI’s 2023 Membership Marketing Benchmarking Report is ready for download.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

MARCH 19, 2021

At First Round Review, Jessmina Archbold says self-care is not what you buy yourself, it’s how you work on yourself. She explains how to assess your needs, identify where you’re depleted, and find resources and solutions, including setting boundaries. How to Find Your Hidden Culture Patterns. Quick hits. Fri 3/19 at 1 p.m. –

LMS 370

LMS Nashville Strategy Video 370

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. And that’s just the cost of joining. Recruitment strategy: help millennials get jobs. Consider topics such as: How to prepare for an interview. How to prepare for a networking event.

millennials 150

millennials Resources North Carolina Certificate 150

Reid All About it

JUNE 18, 2021

How to conquer communication debt aka email/message overwhelm. How some Americans are breaking out of political echo chamber—check out the unbiased news sites he mentions. Learn how to build a business case for technology and speak to your board’s priorities. How to Plan for an Ambiguous Work World. Quick hits.

LMS 369

LMS Certificate America Committee 369

Reid All About it

APRIL 16, 2021

How to explain your idea in 30 seconds or less. Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. Quick hits. Tamsen Webster ). 1 CMP credit.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

MAY 19, 2023

Here’s a conundrum: How can members ever feel like part of their chapter community if they don’t attend chapter events? Billhighway explains how to get reacquainted with post-pandemic chapter members and design a chapter event experience that’s worth their time. William Penn Chapter events. Leadership training. Good stuff. Users group.

Strategy 195

Strategy Content Leadership Email Marketing 195