Reid All About it

FEBRUARY 23, 2024

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 261

DC Washington Member Engagement Innovation 261

Higher Logic

MARCH 15, 2018

In my quest to educate on marketing automation, I run across a lot of misconceptions. Someone always has a story about some other marketer, from some other organization, that had some sort of major difficulty or near catastrophe, caused by a malfunction of an automated campaign. Myth #1: Marketing Automation Is Far Too Difficult.

Marketing 235

Marketing Cost Case Study Communications 235

CMA Solutions

MARCH 6, 2024

In the evolving healthcare landscape, one tactic has become essential for healthcare providers and organizations to attract more patient leads: digital marketing. This case study shows how digital marketing through public relations can boost your practice’s visibility affordably. Businesses that blog have 434% more indexed pages.

Marketing 64

Marketing How To Social Media Video 64

Socious

DECEMBER 1, 2016

Each of those apps cost quite a bit of money, although how much money ranges from several thousand dollars to several million. 4 Factors that Affect the Cost of Your Mobile Event App. Each method includes a different amount of customization and coding, which affects development cost. Factor #1) Marketing. Types of Apps.

Cost 100

Cost Price Software Conference 100

ISAE

SEPTEMBER 7, 2023

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential. You'll Save On Overhead Hiring in-house employees can be costly and time-consuming.

Marketing 52

Marketing Indiana Newsletter Social Media 52

MultiBriefs

JUNE 29, 2023

{summary} Marketing for associations isn't an exact science, but there are some best practices you should follow. Unfortunately, marketing myths spread like wildfire, making it a little more difficult to put together a winning association marketing strategy.

Marketing 52

Marketing Social Media Directory Video 52

MatrixG

AUGUST 13, 2022

I spoke on the topic of “Next-Generation Tools to Enhance Your Communications,” or next-gen tools to communicate benefits to employees. When proposing new initiatives, include the marketing and communications plan in the project budget. Megan’s advice is brilliant.

Proposal 52

Proposal Communications Marketing Boston 52

NXUnite

FEBRUARY 19, 2024

The Big Data Analytics healthcare industry is projected to be worth multimillion USD by 2029 as people put more faith in its potential to improve patient care, streamline operational efficiency, and contain costs. Analytics software tools use algorithms and risk models to zero in on at-risk patient groups.

Examples 130

Examples Analysis Software Library 130

Reid All About it

APRIL 5, 2024

The weekly list of free educational events and resources for the association community… Apply for a marketing/branding grant. In honor of their 25th anniversary, Mighty Citizen is giving away $100,000 in marketing and branding services. Strachan, The Daily Sceptic (It’s scary how censorship is becoming a governmental tool again.

Revenue 256

Revenue Price Denver Tools 256

GrowthZone

OCTOBER 30, 2017

press releases, logos on your site, social media promotion, email marketing, etc.). SEE ALSO: A Critical Marketing Tool for Association Conferences. The post 5 Ways to Find Low-Cost Association Conference Speakers appeared first on GrowthZone. Source: Miranda Brookins, Demand Media.

Cost 114

Cost Conference Press Release Social Media 114

Higher Logic

AUGUST 17, 2017

5 Ways User Groups Cut Customer Service Costs and Increase Satisfaction. These tools help members find information more quickly via self-service tools including: Product documentation. Your user group’s input will likely help you build products with fewer support issues and more market relevance. Discussion forums.

Cost 134

Cost Products Innovation Team 134

Reid All About it

MARCH 1, 2024

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. It costs about the same as other digital advertising tactics. They’re looking for year-round partnerships, not just a name drop and logo display at an annual event.

Education 256

Education New Hampshire Tips Technology 256

MemberClicks

SEPTEMBER 27, 2023

Streamline your form by including: The most relevant information first such as cost, date, time, and location An event summary that’s less than 140 characters White space to increase readability Event photo and/or a quick and engaging video. You may want to use a tool like BrowserStack to test your page.

Tools 52

Tools Tips How To Software 52

Reid All About it

APRIL 12, 2024

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 256

Revenue Strategy Price Newsletter 256

Higher Logic

MAY 13, 2020

If this sounds impossible, it would be hard to achieve this level of personalization with individual outreach alone – that’s not scalable or cost effective. With tools like online community and marketing automation , you recreate the best parts of your association online. Member Retention. Member Win-Back. Non-Dues Revenue.

Tools 296

Tools Communications Email Marketing Recruiting 296

Higher Logic

JULY 11, 2018

Even with all of the right tools at her disposal, confusion reared its ugly head during the assembly process and she gave up, never reaping the benefits of her investment. In order to find a marketing automation platform that sufficiently meets your needs, you must first identify what those needs are.

Marketing 120

Marketing Tools Content Process 120

Association Success

MAY 21, 2019

Is your association paying attention to trends and changes in market behaviors? In Segmenting Your Market - Part 1 , we introduced the topic of how associations have more than just diverse members, but how industry suppliers or similar communities present a varied market to be examined.

Case Study 103

Case Study Marketing Price Products 103

Associations Now

MAY 18, 2023

Now, as the events industry roars back to life, a new set of difficulties has emerged: Costs are soaring, and many organizations can’t staff quickly enough to keep up with demand. An assessment tool helps each decision maker at Travel Portland be equitable in scoring submissions.

Portland 107

Portland Marketing Certificate Proposal 107

MemberClicks

AUGUST 9, 2022

Hybrid events boast a variety of perks, including: Cost effective & budget friendly option. 3 Essential Tools for Organizing a Hybrid Conference. To plan, promote, and host a successful hybrid conference, you’ll need the right tools to help you get it all done. Marketing tools. Choose your tools.

Tools 52

Tools Conference Tips Organization 52

Nimble AMS

JANUARY 14, 2019

Wouldn’t you prefer software with lower costs, less risk, higher quality and the latest in technology that’s delivered to you automatically throughout the year? Wouldn’t you prefer software with lower costs, less risk, higher quality and the latest in technology that’s delivered to you automatically throughout the year?

Cost 87

Cost Software Course Technology 87

Reid All About it

APRIL 19, 2024

Fri 4/19 at 1 p.m.* – Strategies to Overcome the Biggest Virtual Event Hurdles Associations Face Learn effective strategies and innovative tools from association virtual event pros with decades of experience producing thousands of events. AMS experts will be showcasing platforms and sharing their knowledge with the association market.

Newsletter 250

Newsletter Content Social Media Education 250

Associations Now

SEPTEMBER 25, 2018

Email may drive your organization’s marketing, but when was the last time you thought about how you use it? But as Marketing Land noted last month , that email drew $13 million in sales for DEC, one of the computer industry’s first large companies. Research the market. It might be time for some smart adjustments.

Email Marketing 104

Email Marketing Tips Marketing Newsletter 104

Achieve

AUGUST 18, 2023

It’s no secret that effective marketing helps maximize the fundraising potential of your nonprofit’s events. For events that have a high fundraising potential to start, such as live auctions, being strategic in your marketing efforts can lead to significant revenue generation. Let’s get started!

Marketing 52

Marketing Video Social Media Revenue 52

Reid All About it

JULY 7, 2023

Because “people will continue to crave true and honest connection with actual living and breathing people,” you should resolve to keep the human aspects of your marketing intact. Host: MeetingsNet Speaker: Brooke Gracey, Marketing Director, Cvent Wed 7/12 at 5 p.m. AI and event planning. More info/register. 1 CAE credit. .

Tools 195

Tools Education Newsletter Chicago 195

AvidXchange: Association Management

MAY 30, 2023

With changes in the housing market and higher interest rates, the community association management industry is battling rising costs of business. Community association management companies are under pressure to do more with less and reduce expenses as budgets get tighter in a challenging yet competitive labor market.

Association Management 130

Association Management Tools Technology Industry 130

Reid All About it

OCTOBER 6, 2023

Although associations can offer opportunities for shared purpose and connections, they need to better understand this market segment and design a fresh value proposition for young professionals who want to engage in new ways. Content marketing. What are the latest tools and how might they help us navigate change?

Revenue 256

Revenue Certificate Tools Innovation 256

Associations Now

MAY 1, 2019

SMS marketing has been around a while, and holds lots of appeal due to its higher engagement and relatively low cost. Moosend, a company known for its email-marketing tools, says that there’s a lot of potential for SMS marketing, but many firms don’t take advantage of it. The post Curious About SMS Marketing?

Strategy 109

Strategy Marketing Cost Email Marketing 109

Associations Now

APRIL 15, 2020

All that businesses need to use the new tool, designed for making quick clips on the fly, is a Google account. YouTube just launched a new tool aimed at small businesses that need a simple, low-cost way to create videos, TechCrunch reports. Using the tool is fairly straightforward,” says TechCrunch ’s Sarah Perez.

Video 59

Video Tools Library Social Media 59

GrowthZone

JULY 10, 2019

Below, Membership Expert Frank Kenny shares his thoughts on marketing automation for associations: When you ask associations if they are using marketing automation to gain back time or get more done, the answer is still usually no, not really. skills to be successful. money in our budget to acquire and maintain it. Lack of Time.

Marketing 107

Marketing Software System Tools 107

Associations Now

APRIL 12, 2019

One of the tools that many members use frequently is Trello, a project management app that makes it easier to prioritize work. Since many organizations in ILC’s member market already use kanbans, the tool became a natural extension of the association’s member onboarding process, said Membership Development Manager Tracy Schuster.

Tools 71

Tools Iowa Project Maine 71

Thanks For Playing

OCTOBER 16, 2012

I'm presenting on the topic above at the Events By Design Small Staff Association workshop today, and while it's too late to join us, I thought I could share my best membership marketing tips for small staff associations (aka "the handout") with everyone. It doesn’t require subscription to RealMagnet or Constant Contact, etc. Word of Mouth!

Marketing 150

Marketing Newsletter Recruiting Recruitment 150

Associations Now

JANUARY 29, 2019

Lucky for component relations professionals (CRPs) and other membership staffers, there are many low-cost or no-cost options out there. In an ongoing Billhighway blog series, Marketing Leads Charlotte Muylaert and Sarah Garrity highlight several membership tools to streamline chapter data collection , design , and content efforts.

Tools 67

Tools Charlotte Social Media Survey 67

Association Analytics

FEBRUARY 14, 2022

Tools – What tools do you have? What tools do you require? Revenue growth driven by improved membership numbers, increased product sales and optimized marketing reach and effectiveness. Revenue – Seeing data in real-time enables you to maximize your marketing initiatives. Evaluate Your Opportunity Costs.

How To 169

How To Case Study Cost Revenue 169

EventMobi: Association Events

SEPTEMBER 29, 2023

With the right strategy and tools, attendance tracking can help you understand your audience. There are plenty of reasons to prioritize attendee tracking at your next event, including: Tracking ROI Event costs can mount up quickly. Precise attendance data can offer them insights into their marketing reach.

How To 130

How To Software Cost Tools 130

Higher Logic

MAY 19, 2016

Could your marketing department benefit from your organization’s community? It doesn’t matter what your community is for or why your organization decided to establish one -- it can be a powerful tool for your marketing department. Your most dedicated members or customers are also some of your greatest marketing allies.

Team 136

Team Marketing Newsletter eBook 136

Association Adviser

NOVEMBER 27, 2017

For our November poll, we asked Association Adviser readers if they’d rather have more staff to help with membership marketing or more money to help power their membership marketing plans. The results are in: By a slim majority, readers responded that they’d rather have a larger budget for membership marketing.

CA 61

CA Marketing eBook Tools 61

Higher Logic

MAY 29, 2020

Online engagement tools open up a new world of advertising space and give you a new way to attract sponsors with compelling and diverse offers around events, community ad space, and member newsletters and mailings. MTI chose online community as a tool for digital transformation. Promote your publications and subscriptions.

Social Media 254

Social Media Tools Member Engagement Revenue 254