Remove Cost Remove Price Remove Recruiting Remove Revenue
article thumbnail

eLearning Pricing Models: 5 Ways to Price Your Courses

Forj

Are you creating new eLearning courses to provide value to members and bring in revenue for your association’s learning business? If so, you’ve probably encountered the challenge of how to price those courses. Pricing them too high may deter members from investing. 5 eLearning Pricing Models for Your Courses.

Price 172
article thumbnail

Simple Membership Calculations: Member Acquisition Cost

GrowthZone

There are different strategic models when it comes to attracting new customers, and while some may cost you money, it is money well spent. To keep your association’s efforts on the right track and make the most of recruitment spending, track how much it costs to secure new members by calculating your member acquisition cost (MAC).

Cost 78
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food: 4.5.24

Reid All About it

I also noticed a lack of intention in solving these issues: most associations admit to not having member engagement, young professional recruitment and lapsed member reengagement plans. Carolyn Shomali of Professionals for Association Revenue explains what associations can learn about audience engagement from the most popular podcasts today.

Revenue 256
article thumbnail

What Is Cost to Serve?

Thanks For Playing

At its most basic level: Revenue per member – Expenses per member = Cost to serve a member Simple, right? "If If membership is $100 a year, and it costs us $60 a year to mail each member our journal, that's our cost to serve, and we bring in $40 a year in revenue per member. Staff costs!)

Cost 150
article thumbnail

Association Brain Food: 4.12.24

Reid All About it

Member recruitment. They also tell the stories of two association executives who generated more revenue after changing their approach to sponsorship. Learn about planning a vendor showcase and revenue-generating potential. Quick hits Why a membership renewal notice is not an invoice. | by Tony Rossell, Marketing General Inc.

Revenue 256
article thumbnail

5 ways to boost your association’s revenue in 2021

Nimble AMS

Convenience is key to a great experience and key to your future revenue. Here are 5 ways you can boost your association’s revenue in 2021. Installment payments keep your revenue incoming, while your members have easier options to engage with your association. Remove the cost barrier. Recruit more members.

Revenue 78
article thumbnail

Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance. Objection 1: Price.