Higher Logic

MAY 16, 2019

Membership recruitment and retention aren’t isolated processes. This change in the member’s journey requires a proactive, responsive, data-driven strategy so that you can engage each member at various levels of the funnel. Many definitions of digital transformation focus exclusively on technology and can be confusingly complex.

Member Experience 196

Member Experience Technology Content Communications 196

Reid All About it

JANUARY 19, 2024

Dean West of Association Laboratory explores what dating apps can teach us about membership strategy. Building Your 2024 Video Strategy: A Guide for Associations To acquire and retain your membership and drive non-dues revenue, you need to include member-driven video in your strategy. Membership, again. More info/register.

Revenue 256

Revenue Strategy Member Engagement United States 256

Association Analytics

FEBRUARY 14, 2022

Drive strategy by using data to inform your association’s strategy and departmental strategies as well as drive business metrics and KPIs. You can identify which member acquisition strategies drive the highest LTV members, then double down on those. How does it align with the association’s strategies?

How To 169

How To Case Study Cost Revenue 169

WBT Systems

JULY 24, 2018

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. E-learning programs can definitely help associations solve some of the challenges described in these two reports. It’s human nature—the ego at work. Email marketing.

Survey 150

Survey Marketing Certificate Education 150

Higher Logic

AUGUST 8, 2017

Just like any community related strategy, you need to clearly define what your goals are before you begin planning—what you need and want from this program. And without a clear definition for success, it’ll be hard to know what direction to steer your program. Creating a Great Micro-Advocacy Program. Define Your Goals.

How To 174

How To Project Social Media Recruiting 174

Reid All About it

DECEMBER 11, 2020

Definitely not another boring Zoom meeting. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. (Plus, you may get some ideas for your own parties, galas, and fundraisers.)

Project 370

Project Education Software Review 370

Achieve

AUGUST 18, 2020

However, now is the perfect time to try new strategies to keep your donors engaged while raising support for your mission. Audiences are eager to continue supporting the causes they love in new ways, and virtual fundraising technology has made it easier than ever to update your strategies. Review your toolkit and virtual strategies.

Guidelines 98

Guidelines Software Price Revenue 98

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. My YouTube examples don’t quite fit this lofty definition. Thought leadership is a strategy that seems tailor-made for associations. That’s the beauty of thought leadership.

Leadership 88

Leadership Social Media Case Study Industry 88

Reid All About it

SEPTEMBER 15, 2023

Data strategy. Dabdub, Director for Admissions and Recruitment Affairs at the American Association of Veterinary Medical Colleges Josie Hernandez, IOM, Account Executive with Bostrom and President of Association Latinos Carol Martinez, Manager of Community Impact at Project Management Institute Ben Yzaguirre, M.Ed., More info/register.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

JULY 24, 2020

– Proven Strategies to Increase Member Retention. Learn about three learning science lessons you can use to make lifelong learning part of your business strategy and help learners improve their professional skills. Bridging the Gap from Strategy to Execution. More info/register (donation requested). Tue 7/28 at 11:30 a.m.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. In this interactive program, Steve provides insights and strategies to elevate decision performance.

Revenue 363

Revenue Strategy Team Content 363

Reid All About it

MAY 8, 2020

The session leaders will come ready to talk about actions their organizations have taken and offer their perspectives, but this is definitely intended as a conversation. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment.

North Carolina 221

North Carolina Montana Conference Revenue 221

Associations Now

SEPTEMBER 10, 2019

should definitely be required. Some good insights to help improve your @instagram strategy (via @quintly ) #smm [link]. Sending a callout for volunteers shouldn’t be your entire recruitment strategy. The Wild Apricot blog explains how to build out a formal recruitment process. But everything else?

Social Media 47

Social Media Recruiting Recruitment Member Experience 47

.orgCommunity

APRIL 18, 2019

Strategy Meltdown —The screen play. Plus, we don’t have the budget to develop the recruitment campaign, and we need to wait until the AMS reporting is fixed to implement anyway. Most recently, she served as vice president of strategy at APICS, the Chicago-based association for supply chain management. Executive Director.

Strategy 40

Strategy Analysis Membership Management Leadership 40

Reid All About it

JUNE 9, 2023

They also share change management strategies for change-fatigued association professionals. Some of these strategies are new to me but look very promising. AI and Tech Strategy. What is/should be IT’s role and/or responsibility in their organization’s AI strategy? Event marketing. Membership engagement.

Revenue 205

Revenue Content Chicago Leadership 205

Reid All About it

MARCH 26, 2021

They suggest strategies for resolving some of the challenges you probably have with your SMEs. Presenter: Dan Streeter, Vice President of Learning Strategy and Development at Blue Sky eLearn. Johnson II, CMP, DES, Chief Diversity Officer & Director of Event Strategy, Talley Management Group Inc. Volunteer SMEs. 1 CAE credit.

Innovation 259

Innovation San Diego LMS Strategy 259

Reid All About it

MARCH 10, 2023

But busy association professionals can definitely save time using ChatGPT as a starting point on many tasks. Dean West at Association Laboratory wonders if he’s lazy, stupid or resilient (I’m not saying) and shares lessons about resilience that can guide your association’s strategy decisions. Strategic resilience.

Committee 195

Committee Education Software Technology 195

.orgCommunity

APRIL 18, 2019

Strategy Meltdown —The screen play. Plus, we don’t have the budget to develop the recruitment campaign, and we need to wait until the AMS reporting is fixed to implement anyway. Most recently, she served as vice president of strategy at APICS, the Chicago-based association for supply chain management. Executive Director.

Strategy 40

Strategy Analysis Membership Management Leadership 40

Reid All About it

OCTOBER 4, 2019

You’ve worked your a** off to recruit new members and you’ve successfully brought them aboard. Hear about strategies to create and evolve your LMS to ensure it becomes a strong foundation to grow your online education. Learn about platform strategies, content strategies, design and workflow. 1 CAE credit.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

JULY 16, 2021

Definitely look at what he has to say, especially if you’re using labels like Gen X, Millennial and Gen Z. How to create an editorial calendar that will streamline your content strategy. Hear practical tips and tactics for planning an effective networking strategy and using the ASAE Annual Meeting to advance your career.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

MAY 12, 2023

WBT shares seven MOOC business model strategies you should definitely steal. Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community (Book Discussion) Members’ needs are changing—they require more than value to engage with your association; they also want memorable, positive experiences. to 2:45 p.m.

Chicago 200

Chicago Newsletter Mooc Education 200

MemberClicks

APRIL 19, 2024

One strategy commercial interests have employed for years is creating a unique value proposition. In this article, we will explore the definition of a value proposition and why it is important. When it is complete, however, you will have a very valuable marketing tool to use in your recruitment process.

Discount 52

Discount Price Sample Marketing 52

Higher Logic

JANUARY 18, 2016

Rather than excitement, you feel angst when thinking of engagement strategies. Develop a clear definition of success for community, phased over quarters. This strategy keeps everyone’s eye on the ball. Your job will become easier if you recruit others to raise the barn walls with you. How can you fix this?

Maine 120

Maine Report Recruiting Recruitment 120

Achurch

OCTOBER 22, 2021

They don’t always consider what’s best for association staff productivity, retention, and recruitment. Let your board know how rapidly and definitively the association talent marketplace has changed in the last year. Some board members are biased toward what they see in their professional lives. Flexible work is the future of work.

Leadership 85

Leadership How To Survey Products 85

Reid All About it

JULY 21, 2017

If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Learn about digital marketing strategies and techniques beyond email that power event growth and should be in every event marketers toolbox. 5 Must-Have Strategies for Membership Growth.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

MemberClicks

APRIL 25, 2023

They’re a common membership benefit and a cornerstone of many new member recruiting campaigns. Event feedback surveys: Much needed and high value practice If a post-event survey isn’t already a staple in your strategy, then it’s time to add it. Events are often a crucial part of many organizations’ calendars.

Survey 52

Survey Software Membership Management Social Media 52

Higher Logic

MAY 17, 2016

If you’re a community manager, you can use effective blog posts to recruit and communicate with both current and potential community members – and all of these principles apply. Content strategy for bloggers. It’s racked up 1.3 The two qualities of a successful blog. That's what you're after.

Tips 185

Tips Content Education Social Media 185

MemberClicks

NOVEMBER 14, 2023

It’s more cost-effective for you to retain an existing member than to recruit a new one. These signs indicate that it’s time for you to revitalize your member retention strategies. Include effective member retention strategies in your plan. What is Member Retention? Is your membership churn rate creeping up?

Newsletter 59

Newsletter Strategy Social Media Survey 59

Membership Marketing

NOVEMBER 8, 2019

Some definite answers are apparent from the insights that we have gathered in this year’s research. In addition to looking at the tactics and strategies that typically correlated to success, we also asked respondents to rate how innovative their association is and what level of value that they are delivering to members.

Report 40

Report Marketing Innovation millennials 40

Association Briefings

JULY 30, 2021

If your association is considering a podcast, the time is definitely ripe. If your association is considering a podcast, the time is definitely ripe. So, what steps should associations take when formulating a podcasting strategy? It’s part of an association’s value proposition. By the Numbers So just how big is podcasting?

Tips 52

Tips Directory Content Social Media 52

Idea Architects

OCTOBER 24, 2011

Every Monday, I offer a leadership limerick, highlighting an idea or strategy about effective leadership in limerick form. Many years ago, I was one of hundred of volunteers helping with recruitment for my alma mater. Searching for leadership limerick will identify previous posts.

Leadership 60

Leadership Recruiting Recruitment Video 60

Association Adviser

JANUARY 2, 2019

“We created a director of career management (Redmond) to be in charge of the portal, as well as hired a full-time sales manager, Eli McLean, ASHA’s associate director, to revamp our job posting pricing structure to better serve our career vendors recruitment advertising sales. ASHA experienced success on the employer/recruiter side as well.

How To 78

How To Project Content Recruiting 78

Association Briefings

OCTOBER 22, 2020

Now, I would definitely agree that the email of 2009 is certainly dead. Here are a few data-driven email strategies to help further market your association to your members and professional community. recruiting new members. Utilizing such strategies will increase your member engagement and produce better email campaigns.

How To 52

How To Newsletter Content Communications 52

Associations Now

AUGUST 16, 2017

In the registration process, there should be a clear explanation and definition for what the technology is and how the data will be kept private,” he said. While this technology may seem personally intrusive, only about 1 percent of registrants opt out of being tracked, Scott said. Identifying Blue-Shoe Members. Choose Your Own Adventure.

Team 78

Team Project Technology Analysis 78

Association Success

JANUARY 17, 2019

Strategy is about making choices and figuring out a preferred action path,” says Jay Younger. ACEr Alanna Tievsky McKee says we need a competency checklist when recruiting board members. This “how” of pursuing strategy has a much more rapid cadence — annual, quarterly, even monthly — and offers flexibility, says Jay.

Committee 60

Committee Guidelines Process Proposal 60

Plexus Consulting

JUNE 27, 2015

Recruiting new board members is challenging because volunteers are concerned about drains on their time. Effective boards tend to focus on the one role that they, and no one else, can fulfill: organizational strategy and priorities designed to fulfill the organization’s mission. Thus, how you and your board use your time matters.

Resources 40

Resources Recruiting Recruitment Products 40

Plexus Consulting

AUGUST 18, 2014

Recruiting new board members is challenging because volunteers are concerned about drains on their time. Boards that are forward-looking, focused on strategy, provide the maximum effective (and enjoyable) leadership when time is limited. Establish and practice a shared definition of organizational success. Define success.

Resources 40

Resources Recruiting Recruitment Products 40