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Member Retention Strategies For Professional Associations

Association Analytics

There is strength in numbers, and that means your association needs to do everything it can to increase member retention. Achieving a stable membership will increase your association’s revenue growth and make it easier to recruit new members. This is where establishing strong member retention strategies comes into play.

Strategy 169
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Association Brain Food: 2.23.24

Reid All About it

Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Webinar latecomers. Check out Amanda Lea Kaiser’s answers to a question from a Member Engagement Lab participant. Event sponsorships. Gen Z and millennial marketing.

DC 265
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How to take your association’s online advocacy efforts to next level

Nimble AMS

Within the subgroup, encourage your members to discuss current policies or share important documents to increase member engagement. Shout out your advocates so all members can be aware of their work and ongoing efforts. Set your advocates up in your online community platform with a specific advocacy sub-group.

How To 117
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Membership 101: Life Time Value

Spark Consulting

One of the questions I get asked a lot is: “How much should I be willing to invest to recruit a member?” For example, let’s say you invest $1000 on a recruitment campaign and bring in five new members. That means you spent $200 each to acquire those members. ” The answer is not obvious.

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Association Brain Food: 6.7.24

Reid All About it

The SEO community is buzzing about the internal Google documents leaked to the founder of an SEO software company. Another is persuading members to make time for association engagement. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled.

Chicago 259
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3 Strategies To Elevate Your Association’s Impact in the New Year

Association Analytics

documentation will come in handy. It should be clear and compelling and focus on the benefits that only members receive ( learn more in this on-demand webinar ). The best way to see the value that current members get from you is a full view of all their touch points. With all these uses (and more!)

Strategy 169
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Association Brain Food: 10.6.23

Reid All About it

Based on conversations with young members, former members, and never-members from multiple industries, Michelle Maher of Highland describes why young professionals are engaging digital channels instead of associations and the unique value they seek from associations. Next gen membership #2. 1 CAE credit. 1 CMP credit.

Revenue 259