Membership Marketing

FEBRUARY 15, 2021

In most instances, the root of the problem comes down to issues with their membership recruitment program. That is why in the book, Membership Recruitment: How to Grow Recurring Revenue, Reach New Markets, and Advance Your Mission , I explore the impediments holding back associations’ membership.

Recruiting 97

Recruiting Recruitment Revenue Discount 97

Higher Logic

MAY 11, 2017

But for the rest of the businesses out there, convincing Gen Y that your organization is a great place to work isn’t so easy. So if you want to recruit millennials, foster a collaborative environment that lets employees learn and build professional relationships. Online communities are more than a recruiting tool for attracting Gen Y.

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millennials Recruiting Recruitment How To 180

Membersuite

JUNE 6, 2023

Learn about the psychology of change and change management strategies. Change Management Strategies for Change-Fatigued Associations If you anticipate what lies ahead for your AMS project —or any technology implementation—you can create the conditions for a smooth adoption. You can’t just wing it and assume everyone will get on board.

Technology 78

Technology Strategy Project Team 78

Reid All About it

DECEMBER 1, 2023

Member recruitment. To attract young members , you must recruit in ways that make sense to them. Impexium recommends proving you’re an organization they can trust, delivering benefits they value, and having processes and systems that facilitate member referrals, new member onboarding, testimonials, social presence, and member feedback.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Nimble AMS

APRIL 21, 2023

Your organization does much to advocate for industry issues—petitioning local and federal level politicians to generate support for association-backed programs. Within the subgroup, encourage your members to discuss current policies or share important documents to increase member engagement. Get social. Download now

How To 117

How To Guidelines Social Media Tips 117

Reid All About it

OCTOBER 6, 2023

Another take on the young professional recruitment challenge comes from James Young of Product Community. Competing against niche professional organizations, membership and conference revenue has “slowed to a trickle.” The organization’s outgoing treasurer describes the financial situation as “dire.” Next gen membership #2.

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Revenue Certificate Tools Innovation 256

Reid All About it

OCTOBER 20, 2023

Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. Equip yourself with innovative approaches to adapt community engagement strategies in an AI-augmented landscape. More info/register. to 5 p.m. – The Engaging Conference 4.0 More info/register. 1 CAE credit. . 1 CAE credit.

Maryland 272

Maryland LMS Revenue Strategy 272

Nimble AMS

MAY 12, 2023

Empower your membership committee to do its important work by following the strategies in this blog. The team leads a variety of member-based initiatives to improve your organization, including but not limited to data-based membership initiatives, the streamlining of key member processes, and DEI programming. Supporting staff.

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Committee How To Guidelines Recruiting 121

Associations Now

FEBRUARY 6, 2020

The concept of digital onboarding, which involves using technology to both recruit and bring a worker onboard, has gained attention in areas such as retail, where the approach can help save time and build a more efficient workflow. Tools and Strategies. Horror of horrors, you might have had to use a fax machine. Why It Matters.

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Strategy Process Recruiting Recruitment 60

MemberClicks

AUGUST 15, 2022

Learning management software was developed, as the name would suggest, to help organizations manage e-learning programs. They exist to administer, document, track, report, automate, and deliver online education…. Your organization has expertise that people are seeking. The benefits of flexibility in an LMS. Resource library.

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Learning Management System System LMS eBook 95

Association Analytics

FEBRUARY 14, 2022

Start by assessing and documenting the current state of your data. The outcomes you can achieve tend to fall into four buckets that benefit your organization. This will drive adoption of being a data-driven organization. This will align the organization by having clear success metrics and KPIs. This is not a long process.

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How To Case Study Cost Revenue 169

Higher Logic

MAY 29, 2020

If a document like this doesn’t exist, hold some informational interviews with your executive director and the head of the board to figure out what the association's main goals are for the upcoming year. Your organization needs to bring in new members to meet revenue goals, and often, this includes increasing the young member base.

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Social Media Tools Member Engagement Revenue 254

.orgSource

JANUARY 9, 2023

the organization’s greatest asset? They are wise stewards of our resources and visionaries who identify strategies for future growth. Is it even possible in organizations where the staff has little control over who fills those seats? Preparing this document is a learning experience. a thorn in the side? inconsequential?

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Handbook Press Release Newsletter System 88

Reid All About it

FEBRUARY 19, 2021

Board strategy. Membership recruitment. Learn how to measure your current ROI in actual dollar numbers, use the numbers for influencing the membership decision, grow your ROI, and prove beyond a doubt that membership in your organization is a good business decision. I love Marketing General Inc.’s More info/register. Host: ASAE.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

APRIL 16, 2021

Strategies for getting out of a negative thought spiral and into a more productive state of mind. This workshop will arm you with tactical strategies that will help you negotiate and defend your organization in the post-shutdown world. Quick hits. How to explain your idea in 30 seconds or less. Tamsen Webster ). 1 CMP credit.

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Revenue Strategy Team Content 363

Reid All About it

OCTOBER 15, 2021

The survey explores how association executives are managing member engagement and retention, achieving operational goals, crafting digital transformation strategies and coping with the ongoing effects of the COVID-19 pandemic. Membership strategies. to identify five membership strategies of high-performing associations.

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Revenue Committee Strategy Technology 195

Reid All About it

FEBRUARY 12, 2021

Fri 2/12 at 10 a.m.* – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions.

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Revenue North Carolina Industry Technology 370

Achieve

OCTOBER 9, 2016

Then there’s the fact that the plan itself can be a document that inspires and creates a visionary context for an organization, or, as I’ve seen lately, a series of work plans detailing what the organization is going to do over the next few years and how it’s going to do it. Creating a “Strategy” Narrative for Supporters.

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Strategy Examples Recruiting Recruitment 52

.orgSource

AUGUST 28, 2023

The term was coined in 1994 by Joel Kurtzman , who was the founding editor-in-chief of Strategy+Business magazine and editor of the Harvard Business Review. She also makes an important point about the shift in persuasive strategies away from the aggressive sales pitch and toward a more genuine and personalized approach. Look outward.

Leadership 88

Leadership Social Media Case Study Industry 88

.orgCommunity

APRIL 18, 2019

Strategy Meltdown —The screen play. Plus, we don’t have the budget to develop the recruitment campaign, and we need to wait until the AMS reporting is fixed to implement anyway. The product was an elegant document. The goals and objectives thread through the entire organization. They are hunched over laptops.

Strategy 40

Strategy Analysis Membership Management Leadership 40

MemberClicks

FEBRUARY 2, 2024

When was the last time you updated your association or membership website’s content strategy? High-quality web content engages current members, helps recruit new ones, and enhances your organization’s brand and reputation. Take inspiration from other organizations. Take inspiration from other organizations.

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Content Tips Guidelines Video 52

Reid All About it

AUGUST 20, 2021

Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. The War for Talent: How to Recruit and Retain the Right People. Yet, not all measurement strategies are created equal.

Revenue 195

Revenue Content Resources Strategy 195

Ungrated

OCTOBER 12, 2022

The man recruited other residents and organized a confrontation at Joe’s house. Fortunately, in the case described above, the association followed its enforcement procedures and governing documents but did so with empathy and compassion. From Conflict to Community: Resolution Strategies for Board Members and Managers.

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Houston Dallas United States Certificate 82

.orgCommunity

APRIL 18, 2019

Strategy Meltdown —The screen play. Plus, we don’t have the budget to develop the recruitment campaign, and we need to wait until the AMS reporting is fixed to implement anyway. The product was an elegant document. The goals and objectives thread through the entire organization. They are hunched over laptops.

Strategy 40

Strategy Analysis Membership Management Leadership 40

.orgSource

FEBRUARY 13, 2023

Financial managers make understanding the group’s risk tolerance a defining component of their strategy. We can’t predict what will happen, but we can gain an understanding of our organization’s ability to navigate the unknown and develop strategies to manage uncertainty. These conversations are limited to bottom-line issues.

Strategy 88

Strategy Innovation Process Products 88

MemberClicks

MARCH 21, 2023

In the non-profit world, a board of directors is a group of people who have been elected from members of the non-profit to oversee the management and strategy of the organization. A typical board generally has about eight to 14 members, with larger or more complex organizations potentially having an even larger board.

Committee 52

Committee Recruiting Recruitment Guidelines 52

Ungrated

MAY 19, 2023

Topics ranged from EV charging strategies, to charting a course post-Surfside, to covering your assets, and more. Some of the most important factors to consider when developing a strategy, according to Kostiner, are: Electrical capacity – How much energy are your homes already using? Is your parking deeded or assigned?

Education 59

Education San Diego Recruiting Recruitment 59

Reid All About it

NOVEMBER 6, 2020

Fall is traditionally the budget season for many associations, but I have a feeling 2021 budgets will truly be living documents. – Member ROI Simplified: Safeguarding Your Organization’s Future. The most important method for safeguarding your organization’s future is to research, embrace, and maximize your Member ROI.

Learning Management System 285

Learning Management System Education Communications Technology 285

Reid All About it

JANUARY 11, 2019

The resulting report from this survey provides benchmarking data and insight into how more than 1,000 associations recruit, engage and retain members and certificants. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag). Organizer: Talisa Thomas-Hall, ACS ALB, THE ASSOCIATION WHISPERER. Tue 1/15 at 2 p.m.

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DC Washington Learning Management System LMS 275

Reid All About it

JULY 21, 2017

If your organization has a webinar scheduled in the near future, please send me the link. If you’re attending Annual for the first time or looking to maximize your experience, you need to hear about Tom’s conference learning strategy. Organizer: ASAE Partnership Professionals Network. Duration: 2 hours. More info/register.

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Las Vegas DC Mooc Nevada 231

Higher Logic

OCTOBER 8, 2018

In the same regard, there should be some strategy and budget considerations behind the modules you invest in. Every successful organization plans for one, some, or all of the objectives listed below, and it’s important to make sure your community is growing alongside your organization’s goals and planning.

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eBook Directory How To Member Experience 109

Mariner Management

JUNE 30, 2021

Organizations of ALL types – for-profit and tax-exempt, national headquarters and chapters – have been talking about digital transformation for many years, yet association efforts continue to lag. Recruit your team. Check out more at Propel and be sure to look through their action documents and other resources. Why is that?

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Maine Technology Social Media Strategy 62

Achieve

FEBRUARY 10, 2023

While waivers are essential for businesses that hold these kinds of activities, many different kinds of organizations and nonprofits use waivers to protect themselves from being found liable for injuries, damages and other losses. Waivers are used by mission-driven organizations for many different reasons. Why use online waivers?

Software 52

Software Recruiting Recruitment Video 52

Reid All About it

SEPTEMBER 17, 2021

Sponsorship strategy. Learn the importance of including an effective DEI approach to any social responsibility strategy. Learn about key tips and strategies for executing an event with purpose, inclusion and authenticity at its core. Advocacy: 5 Effective Strategies for Managing Fast-Moving Issues. 1 CMP credit.

Content 195

Content LMS District of Columbia Tips 195

Reid All About it

AUGUST 27, 2021

If virtual or in-person conferences are part of your organization’s strategy—whether you’re a non- or for-profit, large or small organization—please participate in the Tagoras 2021 Virtual Conferences survey. It sounds like the beginning of a joke but figuring it out is essential to the success of your organization.

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Tampa Revenue Education Content 200

Reid All About it

NOVEMBER 5, 2021

He suggests ways to cultivate that mindset at your organization—and it starts with learning. Fionta explains how you can use technology to make your organization seem a whole lot more human during Giving Tuesday season, but their advice applies to any time of the year and with any audience. Education pricing. When is “free” okay?

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Survey Revenue Price Team 195

Reid All About it

OCTOBER 1, 2021

This series of 15- to 20-minute videos covers hot topics and issues related to 501c organization management. Business leaders agree that virtual events are a vital component of their future event strategy, whether they’re gathering people to train, recruit, or entertain. Mon 10/4 at 1 p.m. New episodes are posted around 1 p.m.

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LMS Conference Technology Content 195