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Online Course Marketing Tactics from Six-Figure Digital Entrepreneurs

WBT Systems

When digital entrepreneurs—those who make their living selling online products and services—see a need in their market, they design a revenue-generating online course to meet that need. They also use online course marketing tactics that help them become millionaires in the process. Develop a content marketing funnel.

Course 186
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6 Ways to Repurpose Your Webinar Content

Blue Sky eLearn

And while they’re doing that, you’re spending the time marketing the webinar, you’re spending the money to work with a company who will assist you in hosting a professional event and take care of the technical and customer support needs. Produce a white paper or eBook. Share the on-demand version of your webinar.

Content 197
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Association Relevance Despite Market Turbulence

Potomac Core

KPMG’s 2016 report “Setting the Course for Growth: CEO Perspectives” underscores how today’s CEO is laser focused on staying relevant in a turbulent global market. Achieving Association Relevance Despite Market Turbulence is how CEO’s can position their organizations for long term growth and durability.

Marketing 100
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How to Validate an Online Course Idea

WBT Systems

New players in the online learning market are bringing fresh ideas to online course development and marketing. If your online course doesn’t meet a market need, it won’t succeed. You’re looking for proof of market—evidence that will validate your online course idea. Paid ads are another good sign of market demand.

Course 161
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Ultimate Guide to Monetizing Association Member Education

This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy.

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4 Email Copywriting Tips for Associations

MemberClicks

Email copy is more of a marketing term used for purpose-driven emails. “FREE ebook” vs “get our new ebook” vs “launching our new book” all say different things. Names, dates, prices, etc. Announcing dues price increases. Quick overview: What is email copy? Or, it should!

Tips 92
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What to Do If Your Association’s Online Course Failed

WBT Systems

Problem: Market need. Is there really a market for this course? Are they in the position to know what the market needs? Test your idea to make sure there’s a profitable market for the program. Understand that market and their needs before you start working on the course. Did you target the right market segment?

Course 176
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The Ultimate Guide to Monetizing Customer Learning

This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy.