YourMembership
AUGUST 22, 2017
How many times in life has something unexpected happened beyond your control? Call it bad karma, being in the wrong place at the wrong time, or having a Ben Stiller “Meet the Parents” moment. And, how is it these unexpected moments always seem to pop up during a major upcoming event? “I got into a. The post Protect your association event attendees’ investment. appeared first on YourMembership.
WBT Systems
AUGUST 22, 2017
Associations have always been the first place members turn when thinking about professional development. But, as economic and technological changes increase the demand for new skills and knowledge, colleges and universities see a market need and they want in. Meet the new professional development competition for associations: higher education. “If higher education is going to thrive in the century ahead, it’s time to think of college not as a life stage or a credential, but as a lifelong communi
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Higher Logic
AUGUST 22, 2017
According to a study done by Forrester Research , 80 percent of businesses think they deliver ‘superior customer service.’ And, guess what? That same survey found that only eight percent of customers agree. Clearly, there’s a major divide between perception and a hard reality. In a world where mistakes and missteps can go viral instantly, no one wants to be caught in the social media crosshairs for bad customer service.
Association Adviser
AUGUST 22, 2017
Photo by Natalie Rhea Riggs. In “Get Your Shine On: A Young Professional Roadmap to Fulfillment” at the 2017 ASAE Annual Meeting, panelists Genevieve Borello, Paul Leahy, Brittany Shoul and Jacob Wilder shared their experiences (so far) navigating the office and finding a meaningful work life. Below are some of our favorite tips and lessons learned from these young association professionals.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Associations Now
AUGUST 22, 2017
In its newly released Member Loyalty Study , Community Brands offers tips for connecting with members and boosting retention rates. While almost three-quarters of members say they’re likely to renew their membership, associations may be struggling to recognize the warning signs before members lapse. That’s according to the Member Loyalty Study: A Deep Dive into Member Preferences and Retention , which was released this week by Community Brands.
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Velvet Chainsaw
AUGUST 22, 2017
There’s a place for sponsored content in conference programs, if you’re thoughtful in your approach. The seventh of the TED Commandments — “Thou shalt not sell from the stage: neither thy company, thy goods, thy writings, or thy desperate need for funding; lest thou be cast aside into outer darkness” — is especially timely advice. Why? As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, co
Association Adviser
AUGUST 22, 2017
Mary Hegar Jennings. To overcome insurmountable odds, Major Mary Jennings “MJ” Hegar said you just have to take things one step at a time. The Purple Heart-decorated pilot and soldier who challenged a discriminatory military policy, winning women the right to serve on the front lines for the first time in history, spoke during the Game Changer session titled “Be the Change.” Hegar, author of “Shoot Like a Girl,” told of one particularly harrowing story during
Idea Architects
AUGUST 22, 2017
Every so often I invite people on Twitter to send me questions they have about facilitation. I, in turn, Tweet out my replies. Below are four questions and my answers from my most recent Twitter outing on Friday, August 18. Unlike a typical text post, this one contains all the relevant information in slide images. Do you have questions about facilitation or program design?
Association Adviser
AUGUST 22, 2017
Nilofer Merchant speaks to association executives during a keynote address at the 2017 ASAE Annual Meeting. Nilofer Merchant wants to live in world where all ideas matter. Merchant, an innovation expert and opening keynote speaker at the ASAE 2017 Annual Meeting & Exposition, shared with nearly 5,000 attendees why it’s so important that new ideas can and do and should come from anyone and everywhere. “Ideas are fuel for innovation,” she said. “Ideas are the way we build and
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
AUGUST 22, 2017
The latest buzz coming from the online publishing world is that it makes more sense to invest in video at this juncture, which means that a lot of writers are getting laid off. What gives—and is this something the niche media space is going to have to worry about? From online-only outposts like Mashable , Vocativ , and Mic to traditional outlets with digital arms like MTV News , the stories have been pretty hard to ignore in recent months.
Association Adviser
AUGUST 22, 2017
Photo by Blake Wheeler. New CEOs can set themselves up for success and create a culture where staff can thrive – all within the first 100 days. Panelists and recently transitioned executives Nancy Green, Chris Busky, Alison Keane and Lawrence Sloan discussed the importance of onboarding as part of “Transition to CEO: Brace for Impact” at the 2017 ASAE Annual Meeting.
Associations Now
AUGUST 22, 2017
Your most powerful volunteers may be the ones who represent your target audience. Also: How augmented reality technology in the new iOS may be changing events sooner than you think. Volunteers do such incredibly important work for the nonprofit world. Organizations are keen to accept volunteers from all walks of life, but there are several compelling reasons why your group should make an effort to recruit volunteers who represent your audience.
Association Adviser
AUGUST 22, 2017
Galen Emanuele, Shift Yes. Never say no is one of the main rules of improv comedy. While you can’t never say no in your organization, you can still create a culture of yes. Galen Emanuele with Shift Yes used the five main tenets of improv comedy to show attendees how they can build a culture where all ideas and people are respected in “Create a ‘Yes, And’ Team Culture of Engagement and Performance” at the 2017 ASAE Annual Meeting.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
CommPartners
AUGUST 22, 2017
By Mary Byers, CAE, CSP Meetings. Deadlines. The day-to-day work of running your organization. All of these get in the way of doing new work on behalf of your association. But new work is often necessary to create leverage and momentum—especially when you’re stuck in a business-as-usual environment. A 90-day sprint may be just what […].
Association Adviser
AUGUST 22, 2017
When ASAE President and CEO John Graham IV, FASAE, CAE, took to the stage Saturday to greet Annual Meeting attendees, he dived right in with a strong message that the association is fighting for diversity, equality and openness. Those remarks earned him applause from the audience. In a presentation to the media on Monday, Graham reiterated those comments and explained further what ASAE is doing in terms of advocacy initiatives at the national and state level.
Associations Now
AUGUST 22, 2017
A report from the business travel management firm Concur finds that while younger employees might have slightly higher hotel expenses, this is offset by far lower amounts spent on dining and entertainment overall—a trend that holds up globally. If you think younger business travelers have a tendency to be more frivolous with their business travel spending, you might be surprised by what Concur has to say.
Association Adviser
AUGUST 22, 2017
Chef Jeff Henderson – photo courtesy of Food Network. Inspiration is driven by change – the desire to change, to see change and bring about change. That was the message from executive chef, Food Network star and best-selling author Chef Jeff Henderson , who delivered the Closing Keynote at the 2017 ASAE Annual Meeting. Henderson knows all about being inspired to change.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
.orgCommunity
AUGUST 22, 2017
Stuart Meyer hasn’t worked in an office setting in eight years, including the last two years as CEO of the National Barbecue & Grilling Association. He serves as a virtual CEO of an entirely virtual organization. Since NBBQA changed its business model in 2015, the association has seen lower operating costs, more focus on strategic business priorities, higher productivity and an increase in customers.
Association Adviser
AUGUST 22, 2017
America works best when we work together, and associations play a vital role in bringing people and policymakers together to strengthen our country and communities. That was the key message shared in “Putting the ‘Power of A’ to Work for You at the Local Level” at the 2017 ASAE Annual Meeting, where panelists Mark Dorsey, Paul Pomerantz, Richard Yep and Sharon Swan shared what their associations tackle challenges with policymakers and advocate for their industries more ef
Associations Now
AUGUST 22, 2017
The Innovative Lending Platform Association, which has introduced some transparency-minded tools for U.S.-based online lenders, hopes to bring those tools to the Canadian market with the help of the Canadian Lenders Association. The Innovative Lending Platform Association, which has been focused on boosting transparency in online lending, is helping its counterpart to the north do the same.
Beth Kanter
AUGUST 22, 2017
During the summer, I’ve been designing workshops based on The Happy Healthy Nonprofit and Emerging Leaders Playbook. A great training always start with a great opening or icebreaker. Icebreakers are discussion questions or activities used to help participants relax. and ease people into a group meeting or learning situation. It is important to build in time for an icebreaker whether it is a staff training, board retreat, or a workshop with people coming together for the first time.
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Unlock the full potential of your educational initiatives with the 11 Tips to Drive Learning Content Consumption eBook. You’ll uncover: Why measure content consumption rather than (or in addition to) completion rates and member satisfaction? What are some proven tactics to create quality learner content and raise your content consumption rates? Discover the secrets from leading experts in the field, distilled into practical tips that promise to elevate the quality of your educational offerings,
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