Associations Now
JANUARY 30, 2019
For associations to be seen as a trusted resource, they must get their knowledge, along with their members’ knowledge, out to the broader community that they represent. Here’s a look at some examples for getting it done. An association can easily be considered a knowledge community. After all, it’s a community of members who share a profession or interest, and knowledge gets generated and exchanged within it.
Smooth The Path
JANUARY 29, 2019
A consultant was hired, and after the training, someone said, “he was just doing it for the money. Once you see that you can’t unsee it.” There are many industries where it is not enough to be competent, colleagues and customers want to see caring too. Doctors and teachers, for example, we want them to care. We want doctors to care about making us healthy, and we want teachers to care about the growth of our kids.
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Wild Apricot
JANUARY 31, 2019
Want to start getting involved in advocacy, but not quite sure how? Bethany Snyder of Snyder Strategies explains 6 easy steps you can start following today to solve big nonprofit problems — and raise more money too!
WBT Systems
JANUARY 28, 2019
Online Learning’s New Role in the Association Membership Model. Read more about Online Learning’s New Role in the Association Membership Model.
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Dive deep into essential elements that drive member retention. Learn why members may hesitate to renew. Discover actionable techniques to encourage their return and foster lasting engagement. Uncover reasons members choose not to renew. Learn effective tactics to elevate member engagement and communication. Explore methods to encourage member renewal and active participation in your association Download now to take charge of your membership retention strategy!
Higher Logic
JANUARY 31, 2019
“Generational hazing has always been a part of our cultural narrative. We need to unite generations to focus on moving forward together.” –Kim Lear, Keynote Speaker, #HLSF18. When Kim Lear spoke at our most recent Super Forum , she reminded us that improving intergenerational communication has never been more pertinent than now. Tech is still booming with a competitive edge, people are living longer, and younger emerging generations like Millennials and Gen Z’ers will continue to shake up the wo
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Wild Apricot
JANUARY 29, 2019
This month's update includes the announcement of the keynote speaker at PersoniFest, our annual user conference, a chance to win an award for your organization, and info on Integromat and our latest release.
Reid All About it
FEBRUARY 1, 2019
The weekly list of free educational events and resources for the association community… Learning is essential for professional growth. It’s why people join associations—to learn and to connect with others. So why isn’t learning included more often in the membership model? WBT Systems shares examples of association membership models that include online learning , reasons your association should explore this new type of membership model, and issues to consider before you make any changes.
Higher Logic
JANUARY 30, 2019
The American Association for Respiratory Care’s (AARC) membership was stalled. A flat line in the association’s core group of active members was even starting a bit of a downturn. This steady decrease in membership renewals gave rise to a growing number of lapsed members. Sherry Milligan, Associate Executive Director of Membership, was determined to find the right action plan to quickly change that trajectory.
Association Adviser
JANUARY 30, 2019
This is the first in a two-part series I will post this month and next in which I will share foundational principles for building a future-ready association. In Part I, I will explore why the increasingly popular phrase “future proof” is unhelpful, and discuss the first three principles that association boards and chief staff executives can apply to nurture the future readiness of their organizations.
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Events hold the power to create lasting impressions and meaningful connections. They are not only occasions for celebration but also valuable marketing opportunities. Event marketing has become an essential component of successful business strategies, enabling organizations to engage with their target audience and create memorable experiences. However, behind every successful event lies a well-thought-out marketing strategy.
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Associations Now
JANUARY 31, 2019
For a first-time association executive, getting to know the board can be a daunting prospect. How can a freshly minted CEO win the confidence of the organization’s volunteer leaders while establishing a foothold on the top job? Here’s how a few first-time CEOs navigated this experience, achieving long-lasting trust and collaborative relationships with their boards.
GrowthZone
JANUARY 29, 2019
Tweet. Did you know that, on average, 50% of association revenue is generated from non-dues sources? We know how important non-dues revenue for associations, so we’ve published a guide with ten ways associations can increase their non-dues revenue using technology they probably already have. It’s called Using Technology to Streamline Non-Dues Revenue.
Smooth The Path
JANUARY 31, 2019
When someone asks you how you are, do you say, “busy”? “I have been crazy busy” has been my go-to reply. Fifty years ago did people say that? Maybe but probably they said, “I am fine, thank you.” Today professionals are time-starved. There is never enough time to do the things we want to do at work or at home. I hear this in the research often.
Association Success
JANUARY 29, 2019
Take time to work out your own best strategies for producing high-quality work. When AssociationSuccess.org gathered feedback from the SURGE community about what organizational problem keeps them up at night , the most common challenge expressed was that people have more work to do than they have time. Many associations work in a context where financial and human resources are limited, or at least perceived to be so.
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Every decision that goes into your learning monetization strategy matters for your organization’s bottom line. Our research has shown a clear correlation between high program maturity (and ROI!) and choosing the right monetization strategy. This eBook contains clear, actionable ways to approach packaging and pricing models that will help your association grow revenue, improve profitability, and drive expansion into new markets.
Associations Now
FEBRUARY 1, 2019
The home rental platform, which is already seeing consumers renting spaces through it specifically for the purpose of hosting events, is formalizing the strategy with the acquisition of the Danish company Gaest.com. Could you rent your next meeting location the same way you rent a house from Airbnb? A recent acquisition by the house-rental firm points at a potential future in conference planning.
GrowthZone
JANUARY 31, 2019
Tweet. Do your new members renew at a far lower rate than other members of your association? If this is true, you are not alone as new members tend to be the most at-risk members for associations. Dynamic Benchmarking and Kaiser Insights, LLC teamed up to conduct the New Member Engagement Study. The research revealed that no matter the type, size or focus of your association a new-member engagement program works!
Association Adviser
FEBRUARY 1, 2019
The United States is a melting pot — a place where people of all cultures, backgrounds and personalities coexist. These differences merge into what makes America unique and capitalizes to build our infrastructure and economy. Our homes are commonplaces of individual attitudes and identities that shape our families, and our work environments are microcosms of society that shape our businesses.
Association Success
JANUARY 31, 2019
Some benefits of remote work are not immediately obvious. The phrase work-life balance has never sat well with me. The two aren’t always as separate as the term suggests.The concept gets even more vague when you make the switch from a brick-and-mortar workplace to working from your desk at home, like I did in 2017. At the association management company where I work, I am currently the only person who works remotely full-time.
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2024 Association Survey Results Report For the 10th year, association professionals across the U.S. and Canada provided a look at the inner workings of their organizations when they replied to GrowthZone’s annual survey. Read the 2024 survey results report to see how your association compares: Top Challenges Retention Rates Non-Renewal Reasons Automatic Renewals Reinstatement Strategies Member Engagement Changes & Strategies Why Members Join Non-Dues Revenue Sources Dues Increases, and more
Associations Now
JANUARY 31, 2019
Preparing speakers for your association’s conference is a necessary step, but it can be one that’s overlooked. By telling your speakers about your attendees and the industry, you’re likely to have a more successful event. A few months back, I was attending an event, and it became abundantly clear within the first five minutes that the speaker was giving a canned speech that he’d given many, many times before.
Idea Architects
JANUARY 31, 2019
I waited tables in high school. The person who trained me was excellent and offered numerous small tips I have found valuable in just about every professional role I have held since. One of the gems he stressed has been on my mind lately. Hal insisted that servers should do nothing that would unnecessarily draw guests' attention to o ur work. E ven when the restaurant was busting at the se a ms and operating at full volume, we should never move too hurriedly or appear frantic in front of custome
Delcor
JANUARY 28, 2019
Raise your hand if you’ve ever felt personally victimized by pop-up ads. Everyone? We all know that pop-ups can be annoying, intrusive, and even dangerous—but can pop-ups add value to your marketing strategy? Evidence suggests that they deserve a spot in your organization’s digital marketing tool kit. THE ROAD TO HELL WAS CODED WITH GOOD INTENTIONS.
Association Success
JANUARY 28, 2019
How does your association make members feel? What is the real value of associations for members? I have heard members say, “I felt very uncertain, even scared, about taking the next step in my career but, the association helped me be confident.” Or, “I was assigned a big project no one in our company had attempted but, I found help through the association.
Speaker: Andrew Olsen, CFRE - EVP, Fundraising Solutions at DickersonBakker | Kat Landa, CFRE, CSD - SVP, Talent Solutions at DickersonBakker
Across the nonprofit sector, organizations invest heavily in donor retention efforts, yet the struggle of cultivating lasting relationships remains. While attracting new donors is crucial, the lack of repeat donors poses significant financial risks. Through a comprehensive analysis of industry data, experts argue that there is a direct correlation between donor burnout, donor retention, and the talent retention crisis.
Associations Now
JANUARY 28, 2019
Nearly 40 years ago, digital electronics manufacturers pinpointed the need for a technical standard—and with the help of a wide variety of associations, created something that has quietly had a massive impact on popular culture. If your association is looking to make a big impact with a technical standard, the story of MIDI could prove quite informative.
Aptify
JANUARY 31, 2019
Aptify’s membership software empowers associations to engage their members and achieve their mission. With our functionality and intuitive interface, work gets done faster and more efficiently than ever. Our solution focuses on industry best-practices that meet most requirements without the need for customization. However, our platform provides the flexibility to meet those requirements as needed.
Velvet Chainsaw
JANUARY 31, 2019
I bet you’ve heard this before: “An object at rest, tends to stay at rest.”. Oh, yeah, it’s Newton’s first law of motion : any object will stay at rest or in motion unless acted on by an external force. It’s also referred to the law of inertia. Yes, an object at rest, tends to stay at rest. However, a conference at rest, tends to die. The enemy of most conferences is the way it’s always been.
Effective Database
JANUARY 31, 2019
I was reading an article recently about Warren Buffet’s “rules” for how he chooses companies to invest in. One of these states that, if he doesn’t trust the CEO of the company, he doesn’t invest. No matter how good the numbers, the fundamentals, the market share, if Buffet doesn’t trust the CEO, he is not investing.
Speaker: Tim Buteyn, President of ThinkingKap Learning Solutions
💢 Do you find yourself stuck in never-ending review cycles? Are you wondering if your Subject Matter Expert actually got that last review request? Are you having trouble trying to decipher impractical or conflicting feedback? 💢 If any of these scenarios sounds familiar, you may benefit from a crash course on managing SME relationships!
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