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APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Elizabeth Grace Saunders, Harvard Business Review ) Good eats Skip down to the list of free educational events if you prefer takeout. Fri 4/14 at 10 a.m. More info/register.

Leadership 195

Leadership Education Revenue Strategy 195

Reid All About it

MAY 26, 2023

Research says alone time could yield more innovation. Callum Borchers, Wall Street Journal ) Meet context switching, the number one productivity killer in the workplace, and find out how to overcome it (Danielle Ezell, TechSmith ) Good eats Skip down to the list of free educational events if you prefer takeout. 1 CMP credit. .

Technology 195

Technology Education Arkansas Leadership 195

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AUGUST 11, 2023

Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric. Caputo, J.D. moderator), La Roca Consulting and AMC Source Mon 8/14 at 8 a.m. 1 CAE credit. . 1 CAE credit.

Chicago 195

Chicago Certificate Marketing Content 195

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DECEMBER 8, 2023

Marketing to Gen Z and millennials. If you’re determined to market more effectively to younger generations, here’s some help. Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. More info/register. to 4:30 p.m. – 2 CMP credits.

Strategy 276

Strategy Video Technology Innovation 276

Reid All About it

FEBRUARY 26, 2021

They describe how to cultivate an organizational growth mindset so you can prepare your team and association to innovate and thrive. If your association fits any of the five scenarios described by Lowell Aplebaum, FASAE, CAE, in his recent post, it’s time to review your strategic plan. Tony Rossell, Marketing General, Inc. ).

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

NOVEMBER 3, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. Nominate your new product, member program, partnership success, or organizational change that propels your association toward its mission.

Tools 276

Tools Strategy Revenue Technology 276

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JUNE 2, 2023

The weekly list of free educational events and resources for the association community… “Almost everything will work again if you unplug it for a few minutes, including you.” Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. They’re interested in the content, that’s it. 1 CMP credit.

Technology 195

Technology Chicago Education System 195

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NOVEMBER 10, 2023

I usually work with association industry partners on blog posts, case studies, and other content marketing pieces , but am open to learning about other interesting projects outside that scope. New association event. Check out what James Young at Product Community has to say about building and using a community engagement funnel.

Certificate 286

Certificate Price Tools Technology 286

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FEBRUARY 2, 2024

If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric. Tune in for an engaging blend of technology insights and personal stories, all aimed at leveraging AI for effective team empowerment.

Certificate 271

Certificate Denver South Carolina Project 271

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MAY 12, 2023

The corporate market is a growing profit center for them—and could be for your association too. They describe several examples of general and specialized membership tiers and discuss factors to consider before moving forward, like your AMS and market research. No plan, no progress. Learning business. Membership tiers.

Chicago 200

Chicago Newsletter Mooc Education 200

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JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. Event apps. You’d think every attendee would use your event app, but that’s not always the case. However, their event experience—and your sponsors’ satisfaction—would improve if they did. Fri 6/23 at 12 p.m.

Metro 195

Metro Strategy Technology Marketing 195

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JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. She says it’s time to retire outdated and insider event marketing jargon. I’m happy to feature it as long as it’s not too product-centric. Audience personas. More info/register.

Revenue 206

Revenue Content Chicago Leadership 206

Reid All About it

MAY 19, 2023

Email Address: Subscribe If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’m happy to feature it as long as it’s not too product-centric. Q2 Email Marketing Tips Hear insights from six of the industry’s leading email marketing experts.

Strategy 195

Strategy Content Leadership Email Marketing 195

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MARCH 25, 2022

Professional development market potential. If you have a free webinar or event coming up, please send me the link by Wednesday afternoon the week before it’s scheduled. I’ll be happy to feature it as long as it’s not too product-centric. Learn how you can crowd source content from your community for your events.

Revenue 195

Revenue Content Virginia Technology 195

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MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. I hope associations see the potential in continuing to offer virtual events.

St. Louis 370

St. Louis Technology Strategy Products 370

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MAY 29, 2020

They described it as “a drop-in forum that will bring business events professionals together for authentic connections and topical conversation” in a virtual format. Participants posted their topics on e180’s Topic Market and sent invitations for one-on-one or group Braindates—video chat discussions on the Braindate platform.

San Diego 259

San Diego Strategy North Carolina Conference 259

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Conference 370

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JANUARY 29, 2021

The weekly list of free educational events and resources for the association community…. Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. I’ll be happy to feature it as long as it’s not too product-centric. 8: Innovate. 8: Innovate.

Newsletter 370

Newsletter Education Recruiting Recruitment 370

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MARCH 24, 2023

Data-informed event planning. MemberSuite cautions associations against using pre-pandemic data to plan events. They explain how to use AMS data for planning and marketing events. In a tough hiring market, you need to hold on to the talent you have. Association staff retention. 1 CAE credit.

Revenue 230

Revenue Chicago Leadership Education 230

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MAY 22, 2020

Virtual event sponsors/exhibitors. Billhighway explains how virtual events can help sponsors and exhibitors achieve their marketing goals —while helping chapters achieve their revenue goals. The goals they discuss are thought leadership, meeting leads and decision-makers, product showcasing and brand awareness.

Certificate 369

Certificate Revenue Conference North Carolina 369

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations.

Education 195

Education Committee Recruiting Recruitment 195

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APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. I’m happy to feature it as long as it’s not too product-centric. Member recruitment. Audience avatar. 1 CAE credit.

DC 206

DC Recruiting Recruitment Washington 206

Reid All About it

APRIL 19, 2019

While listening to speakers and fellow attendees at digitalNow , I kept thinking associations are their own worst enemy when it comes to innovation. This week’s post at WBT Systems resonates with that line of thought: they explore nine barriers to association innovation. Now for the educational events scheduled for next week.

DC 170

DC Washington Chicago LMS 170

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MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Event safety. During the last one, they introduced their event safety playbook full of tips and resources.

St. Louis 341

St. Louis Technology Strategy Conference 341

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JUNE 16, 2023

Event planning. Is your event planning to-do list still up to snuff? Whether you’re new to the business or have been planning events forever, take a look at the post-pandemic event checklist put together by Impexium. Don’t let your team get consumed by an obsession with productivity.

Project 195

Project Tools Revenue Metro 195

Reid All About it

JUNE 19, 2020

Virtual events are responsible for some of the silver linings described by WBT Systems in their post this week. They see associations stretching their innovation muscle, learning new skills, reassessing assumptions, discovering ways to improve, and summoning up the courage to take tough steps forward. Pandemic silver linings.

Video 221

Video Conference Revenue Industry 221

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JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Now, onto the list of this week’s free webinars and learning events.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

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JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Now, onto the list of this week’s free webinars and learning events.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

NOVEMBER 3, 2017

WBT Systems explains how to earn long-term loyalty (active loyalty) in the fickle lifelong learning market. Ok, maybe this next post is self-serving but I know many organizations (for- and non-profit) still do not understand how content marketing can help them develop and deepen relationships with prospects, customers, and members.

DC 150

DC Washington Innovation Price 150

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DECEMBER 6, 2019

WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. Steven MacDonald at SuperOffice provides a guide to GDPR for B2B marketers that includes smart advice even if you don’t have an EU audience. The Invisible Workload of Event Planning.

LMS 221

LMS Software Revenue Cost 221

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MARCH 17, 2023

The weekly list of free educational events and resources for the association community… Online learning. But excellent content isn’t enough to gain market share. I bet members interact with your newsletters more regularly than any other product or service, which means your association should thoughtfully plan and design each edition.

Revenue 206

Revenue Certificate Committee Leadership 206

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Ngage Management

APRIL 5, 2023

Association Management Companies (AMCs) allow services to be customized to meet specific client goals, supporting strategic planning, membership development, communications, marketing, finance, board governance, and more. Higher employee engagement, retention, productivity, and performance. The results?

Michigan 52

Michigan Team Innovation Project 52

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JANUARY 26, 2018

Their paper, Steal Like a Fundraiser: Innovations in Cause-Oriented Fundraising for Associations , shares the secrets to charity fundraising success: Building relationships with donors at all levels and how that relates to membership relationship building and management. Last call to participate in Marketing General Inc.’s Host: ASAE.

DC 225

DC Washington millennials Chicago 225

Reid All About it

APRIL 9, 2021

Event Farm is hosting a series of virtual events on pandemic compliance and safety at in-person events. The first session addressed six event safety factors to consider from the public health and event planning perspectives. I’ll be happy to feature it as long as it’s not too product centric.

San Diego 370

San Diego Revenue Strategy Content 370

Reid All About it

NOVEMBER 11, 2016

Now on to the list of this week’s free webinars and learning events. I’ll be happy to feature it as long as it’s not too product-centric. Pam Townley, vice president/cyber – tech product manager, ASAE Business Services, Inc. The Event Planner’s Guide to SEO. Tue 11/15 at 12 p.m. – Tue 11/15 at 2 p.m. 1 CMP credit.

Handbook 241

Handbook Washington eBook DC 241

Associations Now

APRIL 25, 2014

8 Rules for Events from Celebrity Wedding Planner Sharon Sacks ( @sacksprods ) [link] #eventprofs #eventplanning. Every event is a moving work of art,” celebrity event planner Sharon Sacks told BizBash. The post Friday Buzz: Reignite Innovation During Business Meetings appeared first on Associations Now.'

Innovation 40

Innovation Social Media Recruiting Recruitment 40