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Association Brain Food: 2.2.24

Reid All About it

Print magazines. m3Magazines shares advice on transforming your magazine into a valuable asset members will love. They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. I’m happy to feature it as long as it’s not too product-centric. More info/register.

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3 Association Growth Strategies

Potomac Core

growth , the race for talent, and disruptive innovation create opportunities for Associations and Professional Societies to become more essential. Those organizations who utilize these 3 Association Growth Strategies can help impact member outcomes and as a result better position their members and their organizations for long term success.

Strategy 164
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Is your Association a Learning Organization?

WBT Systems

Is your association a learning organization? A learning organization becomes more like a community that members can feel a commitment to. Do any of these themes sound familiar to your association?

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How Technology is Transforming Strategy

Principled Innovation

I find it remarkable that it is February 2013, and I am still reading magazine articles advising associations to create strategic plans every five or six years, and encouraging leaders to review those plans just once a year. This post originally appeared last Wednesday on the ResultsDirect AssociationCentric Blog. That’s remarkable.

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Association Brain Food: 9.1.23

Reid All About it

MCI invites you to participate in its AI benchmark survey , a 3-minute pulse survey about the integration of AI technologies within your organization and your members’ interest and aptitude for AI. They describe nine strategies for marketing membership to Gen Z. AI pulse survey. Workplace culture. I found Pornhub anyway.”

Revenue 227
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Is ‘freemium’ part of your content strategy? How free content can build brand awareness and attract new members

Association Success

Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . Associations and membership organizations are already experts at creating high-quality, paywalled content. Doing so can show a large audience all your organization has to offer.

Content 107
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Innovation Requires Diversity

Idea Architects

It's one of the many core elements of innovation, one Franz Johansson nicely described in his book The Medici Effect. He suggests innovation results from stepping into The Intersection, a place were ideas from different fields and cultures meet and collide, ultimately igniting an explosion of extraordinary discoveries.