Reid All About it

JANUARY 26, 2018

Whenever association consultant Elizabeth Engel releases a white paper, I pay attention. No matter the topic, her papers are always interesting and informative. Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Keep learning! CB Insights ). 1 CAE credit.

DC 225

DC Washington millennials Chicago 225

Thanks For Playing

JANUARY 30, 2013

Marketing Profs picked up Maddie Grant and Jamie Notter's survey on new leadership skills for the social media age (and wrote a really nice article about it). Content marketing is all the rage, which makes it even more important to do it WELL. Want to innovate in 2013? Big list this week. If you are, just stop.

Social Media 150

Social Media Review Innovation Survey 150

Membership Marketing

JULY 20, 2017

The 2017 Membership Marketing Benchmarking Report is now available as a downloadable PDF. In addition the increases reported in total membership counts, the 2017 Membership Marketing Benchmarking Report also highlights continuing strong data on other key membership statistics. Here are some of the highlights of this year’s research.

Report 49

Report Marketing millennials Directory 49

WBT Systems

MARCH 6, 2018

They understand the value of a consultative sales approach bolstered by content marketing. You don’t have to do things the way you always have—use this opportunity to try out an innovative approach to online education. This new revenue will help NWFA expand their online learning program and marketing efforts.

How To 155

How To Blended Learning Revenue Education 155

Membership Marketing

FEBRUARY 21, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Innovation through Collaboration. We are always looking for new innovative ways to do things better. Speaking Engagements.

Innovation 40

Innovation Marketing Price Survey 40

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Maddie Grant and Jamie Notter at Human Workplaces released a new white paper on a maturity model for workplace culture.

Raleigh 259

Raleigh Review Class Education 259

Leading Learning

JULY 12, 2021

The main challenge associations face in digital transformation initiatives is that digital transformation is an iterative process that includes both technologies and culture. And that means we need to be on the lookout for the tools and technologies that will enable us to change. Which sounds if not easy then at least simple.

Case Study 52

Case Study Technology millennials Strategy 52

Associations Now

OCTOBER 17, 2019

Clicks and opens on a marketing email. According to “ Emotions, the Next Event KPI? ,” a white paper from CWT Meetings and Events, facial coding could be the answer. Associations are always using data to analyze attendee engagement at their meetings. But could even more valuable insights come from measuring attendees’ emotions?

Conference 54

Conference Video Innovation Tools 54

The Hourglass Blog

JANUARY 16, 2011

A Prescription for Innovation. This is part of an on-going dialogue between Eric Lanke and Jeff De Cagna on the work of the WSAE Innovation Task Force and the status of innovation in the association community. • Innovation is using technology to streamline operations and deliver new services.

Innovation 40

Innovation millennials Leadership Process 40

Reid All About it

SEPTEMBER 27, 2016

Kevin Kelly, from his book, The Inevitable: Understanding the 12 Technological Forces That Will Shape Our Future ). They need to offer relevant, dynamic curriculums—accreditation requirements hold them back now from responding quickly enough to market (and student) needs. How long will it be before it enters your market?

Education 150

Education Mooc Class Maryland 150

Associations Now

FEBRUARY 24, 2016

Taking advantage of the large install base of the microSD card among Android users, the SD Association hopes to bring the technology behind mobile payments to phones that don’t have it—and to breathe new life into older devices. The SD Association’s latest microSD innovations will go on display at a MWC event on Thursday.

Course 40

Course Innovation System Communications 40

Association Success

NOVEMBER 23, 2017

How I adopted the innovative start-up strategy for the benefit of my association. We created a simple report based on this information and circulated it in an email marketing campaign to people who were set to take the test in the following months. I first read The Lean Startup by Eric Ries in 2013. None of these things took much time.

Project 68

Project Review Tools Innovation 68

Reid All About it

DECEMBER 2, 2022

Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. In this post, he addresses three tricky issues: negative consequences of technology, climate change, and ideological divisiveness. Metatrends. 1 CMP credit.

Tips 41

Tips Video Content Marketing 41

Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. And give your remarks on email marketing book. Membership Marketing Benchmarking Report. Speaking Engagements. Keep watching.

Social Media 40

Social Media Marketing Price Survey 40

Membership Marketing

SEPTEMBER 29, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Another key opportunity to improve membership Sladek says “comes down to marketing.” Innovation is a must:” 5.

Marketing 40

Marketing Price Analysis Survey 40

SCD Group

AUGUST 13, 2012

30 Marketing Tips for Associations: Highly Rated Ideas from ASAE12. At the ASAE annual meeting Sunday (8/12/12), five panelists from five accredited association management companies shared 30 Marketing Tips in the Social Media Age. 5 Building integrated marketing plans is a must to effectively mix new and traditional.

Tips 40

Tips Marketing Social Media Tools 40

.orgCommunity

APRIL 18, 2019

The staff, the budget and the organization’s technology resources were not an integral part of the equation. Technology, which used to be an engine of the economy is increasingly in the driver’s seat and flaunting the rules of the road. Assessing technology and budgetary requirements is a priority. “.orgSource,”

Strategy 40

Strategy Analysis Membership Management Leadership 40

Associations Now

APRIL 14, 2015

Given the limited use cases, the lack of evidence that it’s going to be a blockbuster hit on the scale of the iPhone or Android, and the utter newness of the technology , developing for the platform is probably best suited for tech giants and hobbyists. But you can still learn something from the early experiments in watch apps.

Guidelines 40

Guidelines Technology Innovation Software 40

Associations Now

JUNE 8, 2016

Associations face no shortage of challenges in tracking the ROI of their myriad programs and services, and perhaps just the latest head-scratcher is figuring the ROI of an online member community platform—a technology endeavor that comes with a pretty big I. The primary reason to calculate ROI is that it forces you to define value.

Class 40

Class Revenue Case Study Software 40

Reid All About it

OCTOBER 18, 2019

If you’ve ever been in charge of a technology implementation project without the benefit of project management experience, then you know what a wild ride it is. Quick hits before we get to next week’s free webinars: Is your marketing mediocre? Michael Brenner, Content Marketing Institute ). Peruse this checklist to find out.

North Carolina 34

North Carolina Education Project Communications 34

High Context

FEBRUARY 27, 2009

Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. What features of your existing technology are you not using? Innovators are inherently optimistic people, which will really make you stand out from the crowd these days! You get the picture.

Strategy 40

Strategy Report Social Media Revenue 40

Reid All About it

DECEMBER 10, 2021

They suggest an excellent (and entertaining) white paper to read on this topic and steps you can take to start your association’s journey from digitized to digital. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Digital transformation.

Chicago 195

Chicago Social Media Education Recruiting 195

.orgCommunity

FEBRUARY 25, 2019

Technology creates paradoxes that are as upside down as Alice’s adventures in Wonderland. marketing automation software offers tools to lift those relationships to a new level. Aimee, who is senior digital marketing advisor at HighRoad Solution, gave an insightful overview on building successful member journeys.

Marketing 68

Marketing Case Study eBook Social Media 68

Beth Kanter

APRIL 1, 2012

focusing on how information consumption patterns are changing in light of these two technological developments. Disparate marketing channels complicates the life of the average NPO today. Disparate marketing channels complicates the life of the average NPO today. Her blog is Contentious.com. Twitter: @agahran.

Resources 28

Resources Conference Tools Sample 28

Tom Morrison

OCTOBER 22, 2009

The world of business is changing every day, and it is critical for associations to tap into the innovations in technology to help enhance our value to members and create a connection between them that cannot be separated. Chief Marketing Officer. Pick the right social network partner. MAXIMIZING MEMBERSHIP ENGAGEMENT.

Social Media 40

Social Media Jacksonville Library Content 40

Spark Consulting

APRIL 5, 2016

Automation: streamlining processes through technology. Journey innovation: continuing to test, learn, and iterate to create new value for the customer and, as a result, for your organization. In other words, leading engagement from the outside-in (yes, as in the white paper I co-authored last spring with Anna Caraveli).

Review 150

Review Products Team Committee 150

Reid All About it

MAY 26, 2017

Your weekly list of free webinars and events for the association community… Earlier this week, I finally read the new white paper from Elizabeth Engel and Sherry Marts, Include Is a Verb: Moving from Talk to Action on Diversity and Inclusion. Don’t be fooled, this is not a wonky paper. Host: TTC Innovations.

Raleigh 150

Raleigh North Carolina Texas Chicago 150

Association Subculture

DECEMBER 2, 2009

Management book after study after thesis after white paper on leadership has never even come close to detailing what an organization could or should be like the fiction of Star Trek does. You cant have innovation without it. innovation. (6). marketing. (2). Principled Innovation LLC. And heres the point.

Leadership 100

Leadership Course Conference United States 100