Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. If you’re seeing lots of movement in your industry—members losing jobs, employers hiring for new positions—consider hosting a virtual job fair. Powering Engagement with Persona-Led Marketing.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Reid All About it

FEBRUARY 19, 2021

Dave Lutz of Velvet Chainsaw Consulting applies the principles of product management to virtual/hybrid conferences and comes up with several ideas for repackaging and rebroadcasting session content that will deliver member value and/or new revenue. I love Marketing General Inc.’s Host: New York Society of Association Executives.

Revenue 322

Revenue Las Vegas Marketing Leadership 322

Reid All About it

APRIL 1, 2022

With all the job- and career-hopping going on right now, it’s a good time for associations to extend their marketing and educational efforts to career changers. Oh, The Association Podcast is hosted by Ben Muscolino of Breezio and AMS Geek, and Jake Toohey and Joe Post of Adage Technologies. Career changers. Go on and subscribe.

Revenue 195

Revenue Technology Education Video 195

Reid All About it

DECEMBER 14, 2018

If you’ve ever tried to get people at work to adopt a new technology, you know what kind of uphill battle that can be. Fíonta explains the reasons behind resistance to change and provides change management advice for technology, in their case, Salesforce, implementations. Kivi Leroux Miller, Nonprofit Marketing Guide.com ).

Vermont 285

Vermont DC Washington Education 285

Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. What are the technologies, people, and processes required to be successful? Kiana Minkie, Marketing Content Specialist, Acrolinx. Online learning.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

JANUARY 22, 2021

Host: New York Society of Association Executives. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Guest: Paul Gannon, Thoughtcast Media Video Marketing. Host: ASAE Marketing Professionals Community.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

JANUARY 24, 2020

Michael Brenner, Content Marketing Institute ). How HubSpot marketers stay creative under pressure. That’s the Instagram-famous spiced chickpea stew with coconut and turmeric from Alison Roman at the New York Times. Host: Association Women Technology Champions. Presenter: Melissa Hugel, Marketing Manager, WorkCast.

Arlington 359

Arlington Social Media Content DC 359

Reid All About it

FEBRUARY 26, 2021

Good enough” technology. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Tony Rossell, Marketing General, Inc. ).

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

JANUARY 28, 2022

Josh Bersin is always insightful about the future of work, technology, HR, and learning. Still waiting for the new normal? A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting.

Newsletter 195

Newsletter Survey Team Software 195

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Kelli Kopec, Product Marketing Manager at Cvent. Mon 1/18 at 3 p.m.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. Alisha Haridasani Gupta, New York Times ). The Future of Technology for Nonprofits and Associations. Host: Fíonta.

millennials 307

millennials Montana Class Education 307

Associations Now

DECEMBER 5, 2016

Marketing is critical, and technology is key, according to the new American Marketers Survey conducted by the New York American Marketing Association and BrandSpark. The marketing function is essential and investing in new technologies is required for marketing teams to stay competitive.

Survey 40

Survey Marketing New York millennials 40

Expo Logic

DECEMBER 18, 2018

Chatbots have become one of the hottest new trends for events and are a great solution when looking for ways to reach your attendee’s easily, answer their questions about your event, and engage with them on-site. Betty the Chatbot uses AI technology to answer questions on over 100 hundred different topics, asked in over 4.3

Los Angeles 28

Los Angeles Technology Florida Library 28

Higher Logic

JANUARY 26, 2017

Even if you don’t go to the monthly Community Manager Breakfast meetups (in San Francisco and New York City), sign up for this weekly newsletter. This weekly newsletter is aimed specifically at the New York City community manager scene, but has incredibly helpful links no matter where you live. CMX Hub Newsletter.

Newsletter 120

Newsletter New York City San Francisco New York 120

Reid All About it

NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Host: New York Society of Association Executives (NYSAE). Presenters: Rachel Clemens, Chief Marketing Officer, and Nicole Araujo, Client Engagement Director, Mighty Citizen. More info/register.

Learning Management System 285

Learning Management System Education Communications Technology 285

.orgSource

SEPTEMBER 25, 2023

Develop an interactive onboarding chatbot to help new members navigate the offerings. Use ChatGPT to design and conduct surveys and market research. IT, communications, marketing, membership, and finance will likely be involved. Ideally, a copywriter, a marketer, and an IT staffer would collaborate to develop the scripts.

Las Vegas 88

Las Vegas FAQ Process New York 88

Reid All About it

DECEMBER 4, 2020

Host: New York Society of Association Executives. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Choosing the right software, platforms, and technology partner is crucial to the success of your organization.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

FEBRUARY 7, 2020

A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). On Sunday, I made this brothy chicken soup with hominy and poblano from the New York Times so I had something ready to go during the week. But some new technologies could change that.

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Companies have dozens of options for spending their marketing dollars.

Content 195

Content LMS District of Columbia Tips 195

Reid All About it

OCTOBER 4, 2019

Dan Lautman of DelCor Technology Solutions did something that many people only talk about: he unplugged for a month. When you’re selecting technology, like a learning management system (LMS), there’s so many ways you can botch the decision, mostly because you don’t know what you don’t know. Data Analytics for Association Marketers.

LMS 186

LMS DC Social Media Washington 186

Reid All About it

FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. Let’s talk about how you’re applying what you learned last year to market your virtual meetings this year and increase engagement. Hosts: ASAE Communications Professionals Advisory Council, Membership Marketing Advisory Council and Meetings & Events Advisory Council.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

APRIL 2, 2021

Mike Murray, Content Marketing Institute ). A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. Hear what works, where to focus your resources, marketing, management, and tracking.

Revenue 335

Revenue Conference Industry Strategy 335

Reid All About it

JUNE 14, 2019

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Association Adviser

MAY 14, 2013

As Thomas Friedman, bestselling author of The World Is Flat, quipped in a recent New York Times op-ed , “something really big happened in the world’s wiring in the last decade, but it was obscured by the financial crisis and post-9/11.” You don’t have to be the first to market or the earliest adopter of new technology.

Technology 60

Technology Video Social Media Georgia 60

Associations Now

JANUARY 30, 2023

But it’s more than a buzzword: Research, case studies, and numerous articles show that groups that are innovative can increase brand awareness, build market share, and distinguish themselves as leaders in their field. The term “innovation” has been thrown around all organizations for years. Radoslaw Nowak, Ph.D.,

Innovation 116

Innovation Case Study New York Team 116

Reid All About it

JUNE 2, 2017

I’m looking forward to spending a few days next week talking and thinking about association technology. As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. Are you spending the right amount of money on technology? Location: New York.

Raleigh 150

Raleigh Chicago DC Washington 150

Reid All About it

JULY 9, 2021

Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Office myth.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the New York Times version , which we really loved. It’s fun to have broccoli in a new format. Remote work models. More info/register.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

JANUARY 26, 2018

Steven Johnson in The New York Times says, Bitcoin “may well turn out to be a genuinely revolutionary breakthrough and at the same time a colossal failure as a currency.” Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. Keep learning! CB Insights ). 1 CAE credit.

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DC Washington millennials Chicago 225

.orgSource

FEBRUARY 27, 2023

You can’t prevent the radical transformations in employment that new technology will certainly introduce. The differentiator now isn’t only the fastest piece of equipment or technology. Digital markets don’t allow room to languish. ChatGPT isn’t writing this post—at least not today. There’s a change going on in business.

Team 88

Team millennials Innovation New York 88

Reid All About it

MAY 12, 2017

Your weekly list of free webinars and events for the association community… How are associations using learning technologies? If you work for a membership organization, please participate in the Association Learning + Technology survey. The new CIO is more than a technology manager. Don’t you want to know?

Raleigh 150

Raleigh North Carolina Chicago Technology 150

Reid All About it

NOVEMBER 5, 2021

Humanizing technology. Fionta explains how you can use technology to make your organization seem a whole lot more human during Giving Tuesday season, but their advice applies to any time of the year and with any audience. Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living.

Survey 195

Survey Revenue Price Team 195

Nimble AMS

JANUARY 10, 2019

At the Salesforce World Tour New York City conference in December, it was made very clear how important Person Accounts is to the future of Salesforce and their vision of the Customer 360. With Customer 360, administrators register their various instances of Marketing Cloud, Commerce Cloud, and Service Cloud.

New York City 70

New York City New York Technology Products 70

Reid All About it

OCTOBER 23, 2020

Many of them don’t have the capability or capacity to design the new training programs they need. Billhighway describes how many associations are helping their chapters overcome technology challenges and pivot to the virtual model. B2B content marketing report: benchmarks, budgets, trends, and COVID-19 response. Host: rasa.io.

Revenue 300

Revenue Review Content Strategy 300

Associations Now

OCTOBER 2, 2019

WeWork is not the only player—though it shares about half the flexible-office market with Regus owner IWG—and associations looking for nontraditional office space to house their employees still have multiple options to explore. markets it studied to 13 percent in 2030 (600 million square feet).

New York City 102

New York City New York Project Marketing 102

Reid All About it

OCTOBER 29, 2021

Marketing education. They explain why senior execs are ruining your marketing plans and what you can do about it. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events. Host: Brandt Krueger, founder Event Technology Consulting. CMP credit.

Revenue 195

Revenue Survey Leadership Education 195

Reid All About it

OCTOBER 28, 2016

Parker shares ten tips to help over-worked content marketers train their brain for greatness – they’re applicable to regular people too. The survey will help the association community better understand how membership organizations use or don’t use social technologies to deliver learning. – Gaining New Leads through eBooks.

millennials 150

millennials eBook Washington Innovation 150