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Re-energize your career center.

YourMembership

Technology doesn’t just change how we do our jobs; it redefines the skills needed to do them. Technology also makes it increasingly more difficult to find the most qualified job applicants. Our average attention span has fallen from 12 seconds in 2000, or around the time the mobile revolution began, to now eight seconds.

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5 Great Reads About Association Marketing & Engagement

SCD Group

Snapchat Has Grown Up: What You Need To Know As A Marketer By Keith Quesenberry via Social Media Today Snapchat marketers have reached engagement rates of 80% compared to Facebook where a 1% engagement rate is now considered good. 7 Content Marketing Lessons From 41,525,103 Website Visits By Hiten, Hitenism.com Content = Marketing.

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What’s Next? 6 Membership Trends to Watch in 2017

Socious

It seems like only yesterday we were worried about what would happen when the computers hit the year 2000. Just think about technology. Now it’s nearly 2017 and a lot has changed. I was watching a movie from 2001 recently and one of the main characters had a laptop.

Maine 100
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4 Ways to Optimize Your Association's Sponsorship Program

ISAE

For instance, when you raised the price of your hole sponsorships at your golf fundraiser, you raised an additional $2000 and onboarded an additional 10 new sponsors. Her vast nonprofit experience includes roles in marketing, fundraising, and direct programming. Start by tailoring your sponsorship packages accordingly.

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Association Brain Food Weekly: 3.22.19

Reid All About it

They advise associations to “ rethink how you approach needs assessments if you wish to develop and deliver relevant, useful education that meets existing market needs and anticipates future needs.”. Dan Hickey at DelCor describes the seven steps your association should take when building a technology project team. More info/register.

Arlington 170
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The World of Opportunities for AMCs: A YM Perspective

YourMembership

In early 2000, we were focused on state and local chapter associations, which we viewed as being underserved by the association management software (AMS) providers of the day. It was our opinion that these associations were in the greatest need of the help the technology we were building could provide. The Roadblocks to Success.

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Association Brain Food Weekly: 9.18.20

Reid All About it

The weekly list of free educational events and resources for the association community… Association marketing. WBT Systems explains how to market your association’s credentialing programs in a crappy economy. Inclusive marketing. Marketers can do better, say Steve Pemberton and Ginny Engholm. Fri 9/18 at 1 p.m.

Montana 350