Jamie Notter

MAY 16, 2012

I used an example in his book during my session that delved into some detail about how you humanize your organization (more on that in another post). But in my first presentation, I made the point that many organizations fall short when it comes to clarity. I think we need more discipline in our organizations. image credit.

Social Media 70

Social Media Leadership Innovation Recruiting 70

Idea Architects

APRIL 18, 2012

Amazingly, very few associations or other nonprofit organizations do that. In fact, many if not most know next to nothing about the talents, interests, and experiences of their members and how those might connect to volunteer opportunities within their organization. Here are the questions changing our model needs to include.

Columbus 60

Columbus DC Louisville Houston 60

Membership Marketing

JANUARY 27, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Unleash the Power of Market Testing in Your Membership Recruitment. However, there are some methods of tracking used by other organizations that have performed well.

Recruiting 40

Recruiting Recruitment Marketing Price 40

Membership Marketing

JUNE 17, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Four Reasons Why Thriving Membership Organizations Stop Growing. At some point every organization will hit a point of getting all the prospects who want to join.

Organization 40

Organization Price Survey Recruiting 40

Idea Architects

FEBRUARY 6, 2012

Organizations would be well served to inventory all of the work that is done and to systematically identify the pieces volunteers are best or uniquely positioned to do and the pieces where it would be easy and/or desirable to tap into volunteer contributions. Recruit with a one-to-one philosophy. Thomas Getchius. Jeffrey Cufaude.

Tips 60

Tips Columbus Charlotte Committee 60

Associations Now

MAY 19, 2016

MassTLC reports that of the 17,000 new jobs created in the Massachusetts technology industry between 2007 and 2014, just 4,000 of them—24 percent—went to women. That’s according to new research from the Massachusetts Technology Leadership Council, a trade group focused on the state’s innovation economy.

Massachusetts 40

Massachusetts Industry Boston Recruiting 40

Membership Marketing

JUNE 18, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Many organizations are seeing growth in membership and using great tools to recruit, engage, and retain members. So Why Test in Membership Recruitment?

Marketing 40

Marketing Recruiting Recruitment Price 40

Associations Now

OCTOBER 13, 2015

The recent spate of school shootings—including three high-profile ones in the first half of October—has placed the spotlight on membership organizations dedicated to college safety and on policing strategies unique to students.

Oregon 40

Oregon Arizona Texas Virginia 40

Membership Marketing

NOVEMBER 11, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Five Steps to Building a Membership Recruitment Strategy. I just responded to a question on how an organization should put together a membership recruitment strategy.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

JULY 17, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Way back in 2007, I developed a white paper around a concept that I called the Membership Lifecycle. Recruitment -- when prospects choose to join you. Publications.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 1, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Maximizing your Website as a Tool for Membership Recruitment. So how do you get a visitor to opt-in to receiving additional information from an organization?

Tools 40

Tools Marketing Recruiting Recruitment 40

Membership Marketing

MARCH 12, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. A number of years ago, I shared about a dashboard that I created to help with keeping track of your organization’s membership numbers. ► 2007. (51).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

JUNE 20, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. So Why Test in Membership Recruitment? Unleash the Power of Market Testing in your Membership Recruitment. So Why Test in Membership Recruitment? Good Blogs.

Marketing 40

Marketing Price Discount Recruiting 40

Associations Now

MARCH 2, 2016

In 2007, AIChE launched a similar program for student members , offering free memberships sponsored not by a partner association but by a group of corporate sponsors. That’s how much it cost students to join AIChE before 2007. It hopes its early results, an increase from 1,100 to 2,800 student members in 15 months, will continue.

Metro 40

Metro Illinois Detroit United States 40

Membership Marketing

JULY 5, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Membership organizations reported a triple play in membership numbers in the soon to be released 2011 Membership Marketing Benchmarking Report. ► 2007. (51).

Report 40

Report Survey Price Recruiting 40

Membership Marketing

JANUARY 26, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Last year over 650 membership organizations took part in this research. And this year we had over 750 organizations submit their data. ► 2007. (51).

Marketing 40

Marketing Price Report Survey 40

Association Adviser

SEPTEMBER 21, 2016

Create the mission first; then build the organization. . Sometimes, a person feels so passionate about a cause that they start building their own organization around it. According to Sabuco, whether you are a small, medium or large organization, always incorporate an executive summary of your business plan within your annual report.

New York City 60

New York City Ohio New York California 60

Membership Marketing

MAY 25, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. I hope that you find the 2012 Report of help as you seek to maximize the membership results for your organization. ► 2007. (51). Membership Recruitment. (4).

Marketing 40

Marketing Report Price Survey 40

Membership Marketing

SEPTEMBER 13, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. More Marketing Channels Available for Membership Recruitment. Labels: Marketing Media , Membership Recruitment. Speaking Engagements. Speaking Engagements.

Marketing 40

Marketing Price Recruiting Recruitment 40

Idea Architects

MARCH 8, 2013

In short, why do we spend so little time as organizations asking people what they care about? But I think we're going to have to let go of the means the organization might use to address that caring and instead ask more about the ends that individuals might most support. Example: advocacy.

Indianapolis 60

Indianapolis Survey Newsletter Analysis 60

Membership Marketing

JULY 26, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. You do not know what lists, offers, messages, or timing are best for a given product or organization. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Project Price Survey 40

Membership Marketing

MARCH 31, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. So the other day, we decided to run response rates by state for one membership organization. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Rhode Island South Dakota West Virginia 40

Membership Marketing

SEPTEMBER 13, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. I hope that you find the 2011 Report of help as you seek to maximize the membership results for your organization. ► 2007. (51). Membership Recruitment. (4).

Marketing 40

Marketing Price Report Survey 40

Membership Marketing

FEBRUARY 16, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Last year’s research highlighted some important trends and outcomes that membership organizations have experienced. ► 2007. (51). Speaking Engagements.

Survey 40

Survey Marketing Price Analysis 40

Membership Marketing

OCTOBER 7, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Recruitment, Retention, and Engagement Trends. Unleash the Power of Market Testing in your Membership Recruitment. Case Study: A Thriving Membership Organization.

Marketing 40

Marketing Case Study Price Survey 40

Membership Marketing

JANUARY 19, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. What is the best direction for your organization to increase the value equation? Unleash the Power of Market Testing in your Membership Recruitment. ► 2007. (51).

Marketing 40

Marketing Cost Price Survey 40

Membership Marketing

JULY 22, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Email Usage Up, but Effectiveness Rated Lower for Membership Recruitment. What is your organizations experience? Speaking Engagements. Speaking Engagements.

Recruiting 40

Recruiting Recruitment Survey Price 40

Membership Marketing

SEPTEMBER 21, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Most membership organizations will find that the most likely members not to renew are first year members. ► 2007. (51). Speaking Engagements. Publications.

Marketing 40

Marketing Price Survey Discount 40

Membership Marketing

OCTOBER 20, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. For example, 82% of organizations that raised dues by between 1% and 10% reported renewal rates of 70% or better after the increase. ► 2007. (51). Good Blogs.

Marketing 40

Marketing Price Case Study Survey 40

Membership Marketing

JUNE 18, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Build your organization around an idea instead of around a specific product or around a specific job or industry. ► 2007. (51). Membership Recruitment. (4).

Marketing 40

Marketing Price Survey Products 40

Membership Marketing

MARCH 31, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. These dues related questions were also included in our 2007 Membership Dues Increase Study. Unleash the Power of Market Testing in your Membership Recruitment.

Marketing 40

Marketing Survey Price Analysis 40

Membership Marketing

APRIL 4, 2012

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Unleash the Power of Market Testing in your Membership Recruitment. ► 2007. (51). Membership Recruitment. (4). © 2007 - 2012, Tony Rossell.

Report 40

Report Marketing Price Survey 40

Membership Marketing

DECEMBER 12, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Also, here are links to some job opportunities with membership marketing organizations that you may want to explore. ► 2007. (51). Membership Recruitment. (4).

Marketing 40

Marketing Class Miami Price 40

Membership Marketing

SEPTEMBER 3, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. In fact, word-of-mouth marketing tied for the top spot as the most effective method of new member recruitment in our 2010 Membership Marketing Benchmarking Report.

Marketing 40

Marketing Recruiting Recruitment Price 40

Association Adviser

FEBRUARY 18, 2014

Working for Arnold Schwarzenegger, I learned you have to be a great listener and recruiter of talent. but I spent more than 25 years as California State Director for the National Federation of Independent Business (NFIB)—the largest small business organization in the U.S. Arnold Schwarzenegger starting in 2007. I’m from the U.K.,

Leadership 60

Leadership California Social Media Recruiting 60

Membership Marketing

APRIL 9, 2010

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The Push and Pull of Membership Recruitment. However, we live in a time of exciting change and the paradigm for membership recruitment is changing with it.

Marketing 40

Marketing Recruiting Recruitment Price 40

Membership Marketing

NOVEMBER 14, 2011

Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Unleash the Power of Market Testing in your Membership Recruitment. Five Steps to Building a Membership Recruitment St. ► 2007. (51). ► 2007. (51).

Marketing 40

Marketing Price Survey Tips 40