Reid All About it

JUNE 10, 2016

Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. To be successful, you need a solid marketing strategy to recruit the right sponsors and grow your attendance. For many organizations, digital marketing is a new undertaking.

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AMR Management Services

APRIL 3, 2012

Five Technologies to Adopt for Your Event. Several technology options are available that will enhance and bring added value to your event. If your organization has additional methods for utilizing technology we would be interested in hearing your advice. Five Technologies to Adopt for Your Event. ► 2008. (23).

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Potomac Core

MAY 5, 2015

In what appears to be a low growth scenario, how and to what extent can Associations be transformed into market disruptors that support market growth? Organizational Association balance sheets took significant hits in 2008 and 2009, and there little reason to think otherwise in the current environment. Market Disruption.

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Thanks For Playing

MAY 17, 2012

Seeking community in associations since 2008. Ive been writing this blog since July 2008 - almost four years. My most common topics are, of course, cool technology (aka my weekly "Always the Last to Know" posts), blog roundup (aka my weekly "What Im Reading" posts), and Friday Top 5 (self-explanatory). ► 2008.

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.orgSource

MARCH 6, 2023

Is technology tying your audience in knots? If your membership numbers are marching into the red, you and your team are probably focused on trying to identify the cause of the bleeding. Perhaps it’s content that’s missing the mark. Maybe stale programming is stopping the love?

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Virtual

JULY 2, 2014

First, the birthday of Virtual itself – July 6, 2014 marks 15 years, and we are grateful to have been a part of many global technology movements that have since transformed the lives of consumers and altered how businesses function. We’ve had a good run, sticking to our roots as a technology-focused association management company.

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Thanks For Playing

DECEMBER 13, 2011

Seeking community in associations since 2008. Below youll find the slides from my presentation with Andrew Hanelly , Polly Karpowicz , and Maggie McGary at the ASAE Technology Conference last week: What the Tech Is Going on with Your Online Communications. The Marketing Sherpa 2011 Social Marketing Benchmark Report.

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YourMembership

FEBRUARY 27, 2014

It was our opinion that these associations were in the greatest need of the help the technology we were building could provide. It is no secret that the pressures being driven by technology, competition, and the economy are forcing associations to address tough challenges concerning their existence. The Roadblocks to Success.

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Wild Apricot

JUNE 27, 2008

We discuss issues and trends in modern web technologies that help your organization achieve more with less. While celebrity endorsements have power in marketing, studies suggest that most people are more open to a transfer or exchange of knowledge with a respected peer. Published Friday, June 06, 2008 8:13 PM by Rebecca.

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Guilt by Association

DECEMBER 22, 2008

These two folks from Forrester Research (Charlene has since moved on to a solo life) wrote the defining social technology strategy book for the year. Their fundamental contribution to the world is the Social Technographics Ladder , which identifies peoples’ behavior in their use of social technology better than any before. Groundswell.

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Membership Marketing

JUNE 18, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. This type of foundation may explain why IBM is enjoying its 100th anniversary – an unusual feat in the rapidly changing technology world.

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Membership Marketing

MARCH 8, 2012

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. And give your remarks on email marketing book. Membership Marketing Benchmarking Report. Speaking Engagements. Keep watching.

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Association Adviser

APRIL 25, 2018

Never knowing a time without technology has made this generation technology-dependent and hyper-aware of the latest news and global issues. The economic recession of 2008 has shaped the generation and impacted their views and goals. They are creative, open-minded, tech-savvy and ambitious. In fact, a survey done by J.

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Membership Marketing

FEBRUARY 21, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Second, the rapidly expanding market of online products is limitless. Membership Marketing Benchmarking Report. My Background.

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Forj

DECEMBER 29, 2017

As always, we try to use this blog post to speak from our experience as a learning technology partner to organizations that provide continuing education and professional development. We use our knowledge of practical use cases to put the media and marketing hype in perspective. You’ll notice that right away below the fold.

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Jamie Notter

MARCH 9, 2012

I was kind of embarrassed to face the fact that my understanding of the Great Depression boiled down to random ideas and phrases like “stock market crash,” “dust bowl,” and “new deal.” Technological leaps are creating knowledge gaps at too fast a rate. December 2008 (9). November 2008 (4).

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Jamie Notter

APRIL 26, 2012

Here’s the excerpt: In the early 80s, simply delivering technology in a usable form was still the biggest challenge, and Sony got it right before anyone else. Technology is a given, and the question of “what are the specs?” What RELATIONSHIP is changing in our market, and are we responding? December 2008 (9).

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Off Stage

SEPTEMBER 18, 2010

18, 2010 - One of the Largest Marketing Opportunities in History. During its 32nd International Public Meeting in Paris in 2008, Internet Corporation for Assigned Names and Numbers (ICANN) started a new process of implementing a policy to take a "significant step forward on the introduction of new generic top-level domains."

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Membership Marketing

SEPTEMBER 29, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. Another key opportunity to improve membership Sladek says “comes down to marketing.” Membership Marketing Benchmarking Report.

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Association Adviser

JULY 11, 2018

Moss started the Georgia Manufacturing Alliance (GMA) in 2008 in response to what he perceived to be a lack of friendly, consistent events that educate manufacturers about production technology and trends. JM: In February 2008, I kicked off my first meeting with 16 people. Jason Moss, Georgia Manufacturing Alliance.

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YourMembership

FEBRUARY 9, 2012

Technology. Recently we started “office hours,” in which once a week for two hours we are available in person or via instant messaging for whatever our members might need, from help setting up their profiles on the website or for brainstorming marketing ideas with them. Smith is the Director, Inbound Marketing at YourMembership.com.

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Associations Now

JUNE 5, 2019

When exploring a market to enter, nine questions are asked to determine if that industry is ripe for disruption. I’ve been in situations where using the break-even formula (fixed costs/number of attendees + variable costs) would price us out of the market. Are there gatekeepers controlling the market?

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GlowGlobally

JULY 29, 2010

Market & Biz Plan. Penetrating or Expanding Global Markets through Meetings » Jul. Reaching Out To Global Markets Through Meetings & Events. Categories: MARCOM , Market & Bus Planning , Meetings. Membership. Public Affairs. « Where in the World are the Innovators? by Peter Turner.

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Thanks For Playing

DECEMBER 27, 2011

Seeking community in associations since 2008. Either as a result of the slowdown in hiring or the changing needs of the market or both, CEO Update is a lot more than just job openings these days. possibly 2008), someone got offended, so we removed that from our advice. ► 2008. Thanks For Playing. 27 December 2011.

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Membership Marketing

OCTOBER 10, 2011

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. The 25 Most Important Lessons in Membership Marketing. Here are the insights that your fellow membership marketing professionals shared.

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Associations Now

APRIL 18, 2014

A new report draws direct comparisons between the ripple effects that led to the 2008 financial crisis and the current state of the internet. Could the internet’s future parallel the 2008 financial crisis? mortgage market—had ripple effects that spread to the rest of the world. ” So what can you do?

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Membership Marketing

NOVEMBER 1, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. That’s why subscriber conversion is one of the most important metrics that impacts marketing ROI.” Speaking Engagements.

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Reid All About it

FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. Quick hits How the Reasoned Action Theory works in membership marketing—make sure you understand the scientific theory underlying human behavior. When the student is ready, the teacher appears… but is the boss willing to pay?

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GlowGlobally

FEBRUARY 26, 2009

Market & Biz Plan. A Billion More Customers Coming to A Regional Market Near You. Data above collected by professor Roy Adler a Fulbright professor of marketing at Pepperdine University. In 2008, MCI conducted a study of US and EU based associations who were engaged around the world in growing a business presence.

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Jamie Notter

OCTOBER 13, 2011

Nonprofit Technology and Marketing | Benjamin Phillips. December 2008 (9). November 2008 (4). October 2008 (6). September 2008 (6). August 2008 (14). July 2008 (10). June 2008 (11). May 2008 (6). April 2008 (13). March 2008 (12). February 2008 (11).

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Mizz Information

FEBRUARY 2, 2011

I recently learned that Forrester Research has launched new online communities aligned by professional role: IT, Technology Industry, and Marketing & Strategy professionals. Curious to see what was going on, I joined the marketing & strategy professionals one. December 2008 (9). November 2008 (4).

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Association Adviser

NOVEMBER 26, 2018

Following a restructure at AMA, I found myself in the job market. So our investments in people, processes and technology reflect that. AA: How can association leaders use technology to think differently? We may invest in a communication technology tool that connects members in the U.S.

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Reid All About it

FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Host: UST Education Speakers: Jeff Horne, Co-Founder, CEO, Wicket Steve Shock, VP Marketing, Wicket Marketing Technology Specialist Tue 2/28 at 12 p.m.

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Membership Marketing

MARCH 11, 2010

Membership Marketing Blog. Membership marketing – acquiring, engaging, upgrading, and renewing members – is the cornerstone for associations and relationship driven organizations. As a marketing guy, here is my take. Strike while the market is hot and then take the profits and improve infrastructure.

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Old ClayBurn Association Management

APRIL 26, 2012

association technology. social media marketing. technology conference. December 2008. November 2008. September 2008. January 2008. What We’re Talking About association blog. association events. associations. brookstone. bulldog solutions. cinemin swivel. connections. Credit Cards. Debit Cards.

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Association Adviser

APRIL 27, 2018

Previously, she was editor of IFMA’s FMJ magazine and held editorial and marketing positions with Naylor Association Solutions, advising professional and trade association clients from a variety of industries. In college, I was part of the University of Florida Student Chapter of the American Marketing Association.

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Reid All About it

JULY 12, 2019

Struggling with a limited marketing budget? Mighty Citizen turns 20 this year, and to celebrate they’re giving away $25,000 in free marketing services to one lucky mission-driven organization. Find out how you can use regional markets outside the US as an incubator or safe-haven in which to innovate, experiment and adapt.

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