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You’ve Got to Read This: February 3, 2011

Reid All About it

Hue , author of Social Media at Work: How Networking Tools Propel Organizational Performance , at Thomas Clifford’s blog, we learn how using social media can foster staff engagement and motivation. Hue also believes it will be the key to recruiting and retaining Millennials. Glad she's safe! flickr photo by Paul Mannix.

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Chew on This: Texas Beef Council Aims for Millennials

Associations Now

With the beef industry struggling to break through to a younger audience, marketing groups in the space are working extra hard to make the pitch—even in Texas, home of the cattle ranch. Millennials and beef aren’t a match made in heaven. million budget for marketing efforts in the state.

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The Trick to Innovating with Gen Y

YourMembership

How Do You Innovate With Millennials? There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Innovating with millennials sounds like a no-brainer. ©1998–2011, YourMembership.com Inc.

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The Hourglass Blog: Millennials Are the New Slackers

The Hourglass Blog

Monday, September 19, 2011. Millennials Are the New Slackers. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. In this case, the blogger is Andrew McAfee and his target is the "entitlement mentality" of many Millennials. skip to main | skip to sidebar.

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Industry Group Aims to Make Diamonds a Millennial’s Best Friend

Associations Now

The Diamond Producers Association announced a new “Real Is Rare” campaign in hopes of earning the affection of millennial consumers who crave authentic connections, according to DPA research. Why aren’t millennials in love with diamonds? In fact, in 2011, Forbes reported a 300 percent increase in sapphire sales.

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2013: A Millennial’s Perspective

Association Adviser

As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. The 2011 ASAE Tech show featured a simpler app that contained just the schedule and a list of exhibitors.) Your pricing and member benefits need to reflect that.

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The Hourglass Blog: How to Tell if You Have a Bad Board

The Hourglass Blog

Monday, March 7, 2011. How to Tell if You Have a Bad Board. I think Ive mentioned before that one of the things I like to do on Hourglass is look at policies and practices in the for-profit world and see how they compare or can be applied to associations. March 8, 2011 4:41 AM. March 8, 2011 7:23 AM. Millennials.

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