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That’s so…2013

Aaron Wolowiec

Globalization, digital technology, shifting markets, regulatory change—with so many disruptions in the business environment, it’s no wonder that a slew of associations remade their brands and aimed to broaden their reach in 2013. Out: Aging brands. In: New names, fresh logos. We’ll be watching for who’s up next in 2014. Conferences.

Las Vegas 100
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How User Groups Defer Customer Support Costs While Creating Raving Fans

Higher Logic

That’s up from 2013 by a whopping $20 billion. 5 Ways User Groups Cut Customer Service Costs and Increase Satisfaction. Innovate and Generate Higher-Quality Solutions. Customers, especially B2B customers, are incredibly innovative and knowledgeable about their industries as well as the products they use.

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2013 Membership Marketing Observations

Membership Marketing

Growth of Online Marketing: More and more marketing dollars are moving toward various forms of online advertising. These digital marketing methods are being adopted because they are track able, scalable, measurable and global. In January, we will be launching our next Membership Marketing Benchmarking Survey.

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Four Important Ideas from paidContent Live 2013

Associations Now

This year’s paidContent Live 2013 was no exception, with many noting just a handful of women on panels, including Alejandra Owens, the managing editor of AARP’s blog. — Ernie Smith (@ShortFormErnie) April 17, 2013.@ — Ernie Smith (@ShortFormErnie) April 17, 2013. The company iterates fast.

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China Market Insight – Pushing to Become an Advanced Economy

GlowGlobally

In 2013, MCI will be bringing you a new feature to GrowGlobally.org called “Market Insight” that will offer information on select emerging market countries. The focus will be on data that could be useful to help improve market intelligence and help make business decisions. Too Many Graduates Not Enough Talent.

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A decade of Nimble AMS: A flashback of favorite things

Nimble AMS

To build a ground-breaking product that was innovative and cost effective. We envisioned a future where associations were the superheroes at the forefront of innovation. In 2013, Missouri State Teachers Association ( MSTA) was the first Nimble AMS client to login and start the conversation. . “

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Overcoming the association value gap: part I

Principled Innovation

This post originally appeared on the Associations Now Leadership Blog on March 7, 2013. But the problem with not increasing dues is that, if expenses still rise, every year of static dues digs the association deeper into a hole to be climbed out of later, either through cutting costs, attracting a lot of new members, or raising dues.