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The 2016 Nonprofit Benchmarks X Study is Here

Wild Apricot

This year's Benchmarks report is the most comprehensive yet and lets you know how nonprofits are stacking up on everything from email marketing to social media to donation campaigns.

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Association Brain Food: Week of February 1, 2016

Reid All About it

Learn how to leverage your website, AMS, and email marketing platform to personalize the audience experience. Are you challenged with serving a diverse audience that has different needs and wants? Did you know your audience is leaving behind “digital clues” that reveal what they’re most interested in? Hosts: Informz, American Eagle.

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What’s the state of association marketing?

Aaron Wolowiec

This week at the ASAE Annual Meeting , Demand Metric (sponsored by HighRoad Solution ) unveiled its benchmark report, “ 2016 State of Digital Marketing in Associations.”. In fact, in the 2016 report, only one-fourth of respondents reported their members perceive communications as always relevant. “In Share your comments here.

Marketing 133
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2016 Benchmarking Study Reveals Association Communication Hurdles Remain

Association Adviser

While the 2016 study uncovered promising new trends, data revealed that associations face the same primary challenges that they faced in 2011, and the approach to tackling those challenges has not necessarily improved. The 2016 survey provided many more interesting points of interest to association executives.

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What’s the state of association marketing?

Aaron Wolowiec

This week at the ASAE Annual Meeting , Demand Metric (sponsored by HighRoad Solution ) unveiled its benchmark report, “ 2016 State of Digital Marketing in Associations.”. In fact, in the 2016 report, only one-fourth of respondents reported their members perceive communications as always relevant. “In Share your comments here.

Marketing 100
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An Introduction to the EU Global Data Protection Regulation

Higher Logic

Going far beyond email and electronic communication, this new law covers all aspects of data privacy and has been hailed as the most important such regulation in 20 years. Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. First, a little history. GDPR’s Privacy Protections.

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Your 5-Step Guide to a Streamlined Member Communications Schedule

Higher Logic

If one department is using one email marketing tool, one department is using another, and the others aren’t sure what they’re doing, it’s probably time to get organized, people. Editor’s note: This post was originally published in June 2016 by Carol Valora. Use the same communication tools.