Remove 2016 Remove Marketing Remove Recruitment Remove Technology
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Change Management Strategies for Successful Technology Adoption in Associations

Membersuite

Let this stat from Gartner sink in: “The share of employees willing to support enterprise change collapsed to just 38% in 2022, compared with 74% in 2016.” I hope it is too, especially if you’re introducing enterprise-level technology, like an association management system (AMS). Change, especially technology change, is inevitable.

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Association Brain Food: 10.20.23

Reid All About it

The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.

Maryland 272
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Association Brain Food Weekly: 12.2.16

Reid All About it

If you’re going to the ASAE Technology Conference, like me, and agreed during registration to receive emails from exhibitors, then you’re probably getting several of them a day. Presenter: Chris Bonney, vice president of client experience, Vanguard Technology. Membership Recruitment and Renewal Strategies. Host: Grit Marketing.

San Jose 188
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Building Buy-In for an Online Community at Your Association

Higher Logic

This is how you can prove your new member community will be a valuable technology investment. In order to recruit new members, associations need to provide a unique value proposition , something compelling enough that people see value in paying for membership on their own or asking their company to sponsor their membership.

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Association Brain Food Weekly: 1.13.17

Reid All About it

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

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Association Brain Food Weekly: 1.13.17

Reid All About it

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. The council manages leadership recruitment, candidate evaluation, and nominations.

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Association Brain Food Weekly: 2.29.16

Reid All About it

With all the challenges faced by associations these days, these webinars help us hear new perspectives and learn about new practices and technology. Eastern*- The Gartner Top 10 Strategic Technology Trends for 2016. Learn how these trends and technologies are evolving and the actions you can take today. Speaker: David W.

Analysis 150