Reid All About it

JUNE 2, 2017

As a writer and a learner, I love content hubs, and so does Imagination, a content marketing agency serving the association space. This article from Search Engine Journal explains how your website structure affects SEO. Event Tech Tribe Unite 2017 (New York). 2017 Key Performance Benchmarks: Email vs. Automation.

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Raleigh Chicago DC Washington 150

.orgSource

MARCH 20, 2023

Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. In a July 2022 article , Accenture reported that 88 percent of executives thought their customers were changing faster than the company’s ability to keep pace. Those statistics were not surprising in 2017.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

NOVEMBER 25, 2016

With a little Googling, you’ll see dozens of articles about their findings, including some in Newsweek , Science of Us , and Headspace. And now for something completely different…I enjoyed this article about hypnosis from Aeon. The Future of Event Technology: 2017 Trend Watch. Randy Lieberman, Foundation Marketing Group.

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DC Project Ohio Washington 150

Reid All About it

NOVEMBER 10, 2017

I must admit I exceeded 140 characters a few times already but only to add a bit of commentary to articles I shared. I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

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DC Washington Tools Education 150

Reid All About it

JANUARY 26, 2018

One of the other best things I read is this article about the history of open internet protocols and Bitcoin. His article is well worth your time because it explains how this “mania for cryptocurrency could wind up building something much more important than wealth.”. Last call to participate in Marketing General Inc.’s

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DC Washington millennials Chicago 225

Reid All About it

JUNE 9, 2017

Long ago I read an article by Bob Safian, Fast Company ’s editor, in which he said the most critical skill for the 21st century is the ability to learn new skills. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey. Host: Marketing General Incorporated.

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DC Marketing System Report 150

GrowthZone

DECEMBER 18, 2018

This article has been updated since it’s original publication in 2017. A critical component to marketing your organization’s program should be a letter/proposal template that can be used by potential attendees to pitch the idea to their boss/board, etc. Get the Guide: Successful Association Event Planning.

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Conference How To Proposal Cost 94

Reid All About it

MARCH 17, 2017

Now, onto more mundane things… Is inbound marketing still a bit perplexing for you? Aptify shows how associations can use inbound marketing for lead generation and, ultimately, membership recruitment. In the last few years, I’ve seen many articles in Associations Now about associations rethinking the chapter structure.

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Reid All About it

OCTOBER 27, 2017

Here’s an article that will give you the heebie-jeebies before Halloween. Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Marci Thompson, Vice President, Knowledge and Professional Development, Society for Marketing Professional Services. Digital Marketing: Research.

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LMS millennials Blended Learning System 150

Beth Kanter

FEBRUARY 14, 2018

This article shares insights from nonprofit marketers. . Facebook Video Tips from Non-Profit Marketers – Guest Post by Rebecca Brooks, Animoto. In the wake of that proclamation, many non-profits are understandably bewildered, wondering what this will mean for their Facebook marketing strategy.

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Video Marketing Tips Social Media 48

Reid All About it

FEBRUARY 22, 2019

The weekly list of free educational events and resources for the association community… I was all excited to share a must-read article from ASAE (members-only) by Kaihan Krippendorff about how your association can lead your industry in the blockchain revolution. I suppose nothing’s truly secure these days. Thu 2/28 at 2:30 p.m.

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Social Media DC System Washington 170

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? I know the web is overrun with posts about productivity, most of which are crap, but I was inspired by this article on morning routines to change my own. Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing.

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LMS Arlington Content Review 150

Velvet Chainsaw

FEBRUARY 27, 2023

Following are considerations gathered from industry media, meetings market surveys and anecdotal reports from Velvet Chainsaw Consulting clients. Hotels are raising rates for both leisure and group business as they are currently experiencing strong demand in many markets.

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Cost Price Survey Revenue 59

Reid All About it

OCTOBER 20, 2017

I read two articles this week that look at robotics from different perspectives. The other article centers on a scientist/artist in Japan who is exploring how to make androids more human , how to give these ‘beings’ human-ness so they can take on new roles in our lives. Master Event Marketing: the Prequel, the Sequel, and the Show.

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DC Washington Social Media Tools 150

Reid All About it

AUGUST 25, 2017

I’m thinking of it as sort of a bionic search capability that pulls on all kinds of data sources across the enterprise and delivers highly context-relevant results, but this article from CMS Wire explains it better. Look out associations, colleges and universities are discovering that there’s money to be made in the lifelong learning market.

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Social Media Survey Tools Innovation 154

Association Adviser

NOVEMBER 17, 2017

Part 2 of our 2017 Association Communications Benchmarking Study series. Recently, we conducted our 2017 Association Communications Benchmarking Study , and in reviewing the results, we learned that 84 percent of respondents believe they are good at creating relevant content. Photo by William Iven on Unsplash.

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Survey Communications Content Resources 62

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? I know the web is overrun with posts about productivity, most of which are crap, but I was inspired by this article on morning routines to change my own. Organizer: Peggy Hoffman, CAE, president, Mariner Management & Marketing.

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LMS Software Arlington Cost 150

Reid All About it

JULY 28, 2017

“Look how great, Forbes gives me a quote of the day and a FREE BANNER AD before I am able to read the article I came here to read,” said no user ever. That’s just one of many user experience fails listed by Fabricio Texeira in an article titled “ Said no user ever.” Learn How to Take Your Email Game to the Next Level. 1 CAE credit.

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Chicago Washington DC Social Media 150

Associations Now

FEBRUARY 6, 2020

“For example, if hiring managers can rapidly sign off on dozens of new hires with just a few clicks, your approval process instantly drops from several weeks to mere hours,” writes Craig Peasley, the director for marketing at Adobe Document Cloud, in an article for Digital Commerce 360. Why It Matters.

Strategy 76

Strategy Process Recruiting Recruitment 76

Expo Logic

NOVEMBER 20, 2018

Events are connecting with their attendees through new experiential marketing techniques that increase brand engagement and build a stronger connection between them and your brand. Experiential marketing is used to connect with an audience in an interactive and engaging way.

San Diego 31

San Diego Marketing St. Louis Social Media 31

Reid All About it

SEPTEMBER 1, 2017

You may want to find out after reading this interesting report from Billhighway about hundreds of calls they made to associations for a market research project. This Fortune article describes how businesses are trying to harness blockchain and why they (and you) can’t afford to ignore it. Webinar Benchmarks Report 2017.

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Content Software Project Marketing 150

Potomac Core

FEBRUARY 28, 2018

The Outdoor Industry Association updates its estimate of the Outdoor Recreation Economy in 2017.On Since joining HCPA as its new President & CEO in January 2017, Steve Caldeira and his team continually communicate with their Board and members to stay connected to evolving member challenges and opportunities. percent or $373.7

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California Analysis DC Products 132

Reid All About it

FEBRUARY 17, 2017

A month ago, I shared an article about morning routines and mentioned making changes to my own. Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. I’m happy to report my mornings are more productive now – and I haven’t suffered. Seems so obvious in hindsight.

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Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

A month ago, I shared an article about morning routines and mentioned making changes to my own. Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. I’m happy to report my mornings are more productive now – and I haven’t suffered. Seems so obvious in hindsight.

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Charlotte DC Washington Newsletter 150

Associations Now

MAY 15, 2019

In the online advertising world, organizations often have little say about where their ads appear, but having ads show up next to violent content or articles that run counter to your mission can tarnish your reputation. Avital recalled a news site that had a number of its articles blocked by advertisers because they contained one keyword.

Content 89

Content Examples Industry Report 89

Associations Now

NOVEMBER 14, 2018

million in revenue in 2017. Great article! Marketing is changing. GitLab, a software company, has 350 employees who all work remotely. The organization made $10.5 Here’s how they did it. Also: how longtime members can increase the value of your association. Let Long-Serving Members Share Their Expertise.

How To 69

How To Software Revenue Video 69

Potomac Core

AUGUST 29, 2017

It is clear that the global manufacturing sector has turned a corner, with improvements in demand and production seen in many key markets. As a result, the manufacturer outlook remains quite elevated and exports have increased this year – a nice turnaround after numerous challenges cited in the past two years.

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Member Engagement Survey Massachusetts Boston 173

Reid All About it

NOVEMBER 24, 2017

The article also covers Bitcoin, Ethereum, initial coin offerings, and promising use cases. But, you have to read novels or poetry, not articles about blockchain, if you want to get those benefits. Tue 11/28 at 12 p.m.* – Using Video to Grow Your Marketing & Sales Funnel (Columbia MD Idea Swap). Location: Columbia MD.

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Chicago Recruiting Recruitment Video 150

Beth Kanter

JANUARY 3, 2024

In 2023, I continued to present keynotes, deliver practical workshops using generative AI for nonprofit productivity, and write articles.

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San Jose Review Products Team 41

Associations Now

JUNE 20, 2017

— Fast Company (@FastCompany) June 20, 2017. In a new article, Fast Company tells the story of Jim, who was hired to handle corporate rebranding efforts. The article goes on to explain how to detect signs of office discomfort and act on them so they don’t spiral into larger company culture issues. Other Links of Note.

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Social Media System Marketing Leadership 63

Association Success

OCTOBER 10, 2018

In his article in Legatus magazine, Paul J. Nowadays in the association world, I hear a lot about building a “legacy,” especially in the context of what associations “leave behind” after organizing events in a venue destination.

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San Jose Library Guidelines Project 62

Associations Now

AUGUST 11, 2017

I hadn’t thought about that sides of things myself, until I came across an article in The Washington Post this week about how the Little League World Series is going to handle the eclipse, which will pass through its Williamsport, Pennsylvania, complex a little after 1 p.m. All attendees will receive viewing glasses and snacks. Explore St.

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St. Louis South Carolina Wyoming Tennessee 65

Associations Now

APRIL 14, 2017

With the crazy pace of change in markets and technology, social media facilitates the flow of real-time information and communication,” it states in an article on its website. “It — Brian Chesky (@bchesky) April 12, 2017. The benefits of using social media as a CEO are often fairly obvious, according to the firm.

Social Media 88

Social Media Leadership Analysis Report 88

Associations Now

JULY 14, 2017

That’s a comparison that Elizabeth George makes in a recent article in Association Success. — Entrepreneur (@Entrepreneur) July 14, 2017. A recent article in Entrepreneur says it’s not so simple. The Content Marketing Institute shares ways you can use Twitter data to inform creativity. Other Links of Note.

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Dallas millennials Social Media Leadership 68

Associations Now

MAY 22, 2017

Network for Good’s marketing blog shares a few ways to activate board members for fundraising that don’t require them to make a direct ask. Board members often carry a lot of clout in the profession; take advantage of that by asking them to write an article or a letter for your blog and newsletter. How can you get them more involved?

millennials 63

millennials Newsletter Member Engagement Marketing 63

Associations Now

JULY 10, 2017

When considering whether to donate to a nonprofit, people respond differently to happy and sad facial expressions in marketing materials. But have you ever wondered whether happy faces or sad faces in your marketing materials are more likely to cause people to open their wallets? . — Fast Company (@FastCompany) July 10, 2017.

Social Media 69

Social Media Marketing Content Report 69

Associations Now

MARCH 24, 2017

The Verge reports that the company is considering a premium subscription service for brands, marketers, and news services. According to Engadget , the new $5-a-month service offers exclusive access to certain articles, early access to new platform features, and an offline, upgraded reading list. Notes on Note Taking.

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Revenue Tips Tools Report 53