Potomac Core

JANUARY 4, 2017

in the third quarter of 2016 growth forecasts for 2017 remain mixed. What is becoming increasingly more clear is how Associations can accelerate their business impact for their members in 2017. They are doing so by communicating how Advocacy drives business outcomes. Even though the U.S. economy grew at a brisk 3.5%

Cost 132

Cost Member Engagement Recruiting Recruitment 132

Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. Hear about strategies and tactics for not only understanding and recruiting millennials but also for retaining individuals in this age group as members. SURGE 2017.

LMS 150

LMS millennials Blended Learning System 150

Reid All About it

NOVEMBER 24, 2017

Megan Kueck, Manager of State and Local Affairs, Satellite Broadcasting and Communications Association. Using Content to Communicate Your Association’s Value. Membership Recruitment Tips from the Best Sales People. Tue 11/28 at 2 p.m. – #GivingTuesday LIVE with the ASAE Foundation (Association Chat). Wed 11/29 at 12 p.m.

Chicago 150

Chicago Recruiting Recruitment Video 150

Fonteva

MARCH 19, 2020

When associations thrive, they see boosts in member recruitment and improved retention rates. Communicate more effectively with members. Discover opportunities to recruit new members. Communicate more effectively with members. Data can improve your member communication strategies in a variety of ways.

Tips 52

Tips Recruiting Recruitment Tampa 52

Aptify

JULY 9, 2021

Chapters can pull reports and access content through the online portal, making them more self-sufficient and better able to run local member recruitment campaigns. Mobile web traffic has consistently accounted for about half of all global web traffic since early 2017. Offering mobile access. Younger generations simply expect it.

Membership Management 72

Membership Management Software Member Engagement Recruiting 72

Associations Now

MARCH 10, 2017

PNP Staffing Group’s “2017 Association Salaries, Staffing & Trends Report” reveals some common threads among associations, including organizational priorities and the effects of more millennials in the workplace. As for 2017, 40 percent said they plan to add staff, mostly for membership services and education programs.

Survey 59

Survey millennials Recruiting Recruitment 59

Reid All About it

JANUARY 21, 2022

Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories. 5 Key Tactics for Financial Communications to Your Board. Learn how empathy needs to be incorporated into financial problem solving, messaging, and communications.

Survey 195

Survey Newsletter Price Technology 195

Portage Group

MARCH 2, 2017

Recruit Change Ambassadors Grassroots stakeholders are much more likely to get on board with change if people at different levels of the organization have bought in and are visibly engaged - like this flight attendant , for example. Wednesday, March 29, 2017 9:00 am – Noon in Toronto. April 03, 2017. May 4, 2017.

Case Study 100

Case Study Course Revenue Strategy 100

Associations Now

JULY 12, 2017

— Dublin Lions Club (@dublinlionsclub) July 10, 2017. Mint onboard with your party, but you probably can take a lesson from some other ways that the Lions Club has successfully engaged and recruited members as part of its Centennial Celebration. “We WeServe #Lions100 pic.twitter.com/HJjCVb7IBT.

Recruiting 97

Recruiting Recruitment Project Chicago 97

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Hear their scalable strategies for conference and content planning, event marketing, repurposing content, and recruiting sponsors.

LMS 150

LMS Arlington Content Review 150

Reid All About it

JANUARY 20, 2017

Inquiring minds want to know: where’s association management software heading in 2017? Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Hear their scalable strategies for conference and content planning, event marketing, repurposing content, and recruiting sponsors.

LMS 150

LMS Software Arlington Cost 150

Association Adviser

OCTOBER 25, 2017

Two out of five respondents (41 percent) to the 2017 Association Communications Benchmarking Survey feel their inability to generate non-dues revenue from communications is a significant challenge. Register here today: Less Talk, More Action: How to Turn Your Communications Shortcomings into an Actionable Plan.

Revenue 62

Revenue Course Survey Communications 62

Associations Now

FEBRUARY 6, 2020

Bringing a new staff member into the fold used to mean piles of paperwork and a high-touch process that often required a lot of communication across departments. Horror of horrors, you might have had to use a fax machine. To put it another way, it’s the perfect problem to be solved with a more digital process.

Strategy 60

Strategy Process Recruiting Recruitment 60

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150

DC Washington Tools Education 150

Potomac Core

OCTOBER 30, 2018

In October of 2017, the Board of Directors, the Executive Committee, a Board Task Force, and members of the Staff Leadership team launched their Strategic Industry Business Planning process. Communications – Maintaining a positive reputation for boating. Robert Newsome. CSI – Continuous improvement to drive boater satisfaction.

Industry 164

Industry Analysis Committee Team 164

Associations Now

JUNE 28, 2017

That’s according to the preliminary findings from Marketing General Incorporated’s 2017 Membership Marketing Benchmarking Report, which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. There has to be just as much a push-factor to the member experience and communications.”

Certificate 59

Certificate Survey Recruiting Recruitment 59

Nimble AMS

OCTOBER 2, 2019

Recruiting top notch employees. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent from 2017. You can’t deliver a great member experience without great staff. And mobile use is only growing.

Software 60

Software Association Management Certificate Recruiting 60

Nimble AMS

OCTOBER 2, 2019

Recruiting top notch employees. As people become increasingly tech savvy, the association technology you have in place will affect your ability to recruit talented employees today and for years to come. percent from 2017. You can’t deliver a great member experience without great staff. And mobile use is only growing.

Software 60

Software Association Management Certificate Recruiting 60

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 71

Social Media Recruiting Recruitment Software 71

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 62

Social Media Recruiting Recruitment Software 62

Associations Now

APRIL 24, 2017

According to the MemberSuite blog , analyzing these five trends delivers the most impactful insights: demographic data, renewal trends, recruitment information, event data, and the average length of membership. — Poynter (@Poynter) April 24, 2017. You can probably spout your renewal rate off the top of your head.

Dallas 55

Dallas Video Recruiting Recruitment 55

Association Adviser

OCTOBER 23, 2018

Okay, perhaps this is not exactly how association communication awards presentations really go down. However, the recognition and pride that communications awards bring to associations are no less than Oscar-worthy. There are many awards contests for which association communications are eligible.

Newsletter 62

Newsletter Communications Press Release Social Media 62

Associations Now

MARCH 20, 2017

Also: Get basic with your member-recruitment strategies. — Greg Melia, CAE (@gmeliaCAE) March 20, 2017. “Evaluate why members joined initially, and use this as a narrative in your communications,” the company writes in its post. A few suggestions for keeping costs down when adding technology to your event.

Cost 47

Cost Recruiting Recruitment Technology 47

Associations Now

JULY 28, 2019

But more important, they’re not letting it sit on a shelf: Nearly three-quarters of respondents (72 percent) say they are actively implementing and adhering to the plan, and solid majorities were measuring progress toward strategic priorities, aligning the plan to the budget, and communicating the importance of the plan to staff.

Strategy 57

Strategy Committee Survey Report 57

Associations Now

AUGUST 22, 2017

Organizations are keen to accept volunteers from all walks of life, but there are several compelling reasons why your group should make an effort to recruit volunteers who represent your audience. In fact, these individuals are best poised to communicate the value of your organization to your audience.

New York City 43

New York City New York Social Media Recruiting 43

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m. Plan to join the discussion. 1 CAE credit.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Top Trends in Experiential Marketing for 2017. Even someone without any tech experience can turn their website into a new member recruiter — in just an afternoon. Host: KiKi L’Italien, founder, Amplified Growth. Tue 2/21 at 2 p.m. Plan to join the discussion. 1 CAE credit.

Charlotte 150

Charlotte DC Washington Newsletter 150

Associations Now

OCTOBER 30, 2019

But more important, they’re not letting it sit on a shelf: Nearly three-quarters of respondents (72 percent) say they are actively implementing and adhering to the plan, and solid majorities were measuring progress toward strategic priorities, aligning the plan to the budget, and communicating the importance of the plan to staff.

Strategy 43

Strategy Committee Survey Report 43

Associations Now

DECEMBER 14, 2016

We asked a few to share what they’d like to find in their stockings to help them meet member needs in 2017. And, boy, did they deliver—they want to be nerdier when it comes to membership data, deepen membership engagement and experience, and create automated marketing campaigns around recruitment with specific stories and messaging in mind.

Pennsylvania 40

Pennsylvania Membership Management Member Engagement Recruiting 40

Association Adviser

JULY 26, 2016

Is our name and messaging across all communications consistent and in step with what the organization stands for and delivers to its members?’ It creates more opportunities to reconnect with our members and prospects and to share what all our members are doing and why they should join this community.

South Dakota 60

South Dakota North Dakota Proposal Minnesota 60

Higher Logic

DECEMBER 21, 2017

Over the 2017 calendar year, we published 125 awesome blog posts across the spectrum of marketing automation topics. Armed with this data, you can deliver more timely and relevant communications to increase their engagement and satisfaction with their membership. Targeted Revenue Source: Lapsed Member Recruiting [Webinar Recording].

Minneapolis 176

Minneapolis Email Marketing Revenue Recruiting 176

Association Adviser

DECEMBER 20, 2017

To close out 2017, we’re looking back at some of the most thoughtful insights these association professionals have shared: On creating content for members, by members: Meena Dayak, American Public Power Association. Tracy Mehan III, American Water Works Association. Mark McCallum, National Association of Surety Bond Producers.

North Carolina 60

North Carolina Georgia Virginia America 60

Association Adviser

DECEMBER 20, 2017

To close out 2017, we’re looking back at some of the most thoughtful insights these association professionals have shared: On creating content for members, by members: Meena Dayak, American Public Power Association. Tracy Mehan III, American Water Works Association. Mark McCallum, National Association of Surety Bond Producers.

North Carolina 60

North Carolina Georgia Virginia America 60

Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. So they’re used to having a computer at their fingertips and that’s their primary method of communication. Turning Point: 2017.

millennials 40

millennials Ohio Membership Management Survey 40

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Membership Recruitment and Renewal Strategies. Presenters: Jon Litchfield, communications & business coordinator, American Baseball Coaches Association. 2016 Learning Trends, 2017 Learning Forecast.

San Jose 188

San Jose millennials Revenue Content 188

Reid All About it

DECEMBER 2, 2016

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. Membership Recruitment and Renewal Strategies. Presenters: Jon Litchfield, communications & business coordinator, American Baseball Coaches Association. 2016 Learning Trends, 2017 Learning Forecast.

San Jose 150

San Jose millennials Revenue Content 150

Association Adviser

MAY 23, 2018

Each association is unique in their goals, needs, communication platforms, members and legislative functions. Source: 2017 Association Communications Benchmarking Survey. Source: 2017 Association Communications Benchmarking Study. Source: 2017 Association Communications Benchmarking Survey.

Revenue 69

Revenue Survey Communications Newsletter 69