Associations Now

JANUARY 30, 2020

A new Eventbrite report makes the case for embracing experiential marketing tactics in 2020 to grow your audience and get noticed. The report offered lots of food for thought, but what I found most interesting was the section that spoke to the marketing tactics that event pros must add to their arsenal in 2020.

Marketing 91

Marketing Report Maine Survey 91

Reid All About it

JUNE 23, 2023

Marketing benchmarks. Mighty Citizen assessed the marketing maturity of 450 mission-driven organizations. As an event organizer, you can expand your attendee base, create richer customer connections, and drive your business goals further by creating an accessibility-friendly experience for your events. . Event apps.

Metro 195

Metro Strategy Technology Marketing 195

Membership Marketing

JULY 26, 2018

2018 marks the tenth anniversary of the Membership Marketing Benchmarking Report. However, this has not represented a changeless marketing environment. Here are some of the major changes associations have put in place in their membership marketing efforts. This digital channel was almost invisible in our research until 2015.

Marketing 76

Marketing Analysis Recruiting Recruitment 76

Velvet Chainsaw

AUGUST 22, 2017

There’s a place for sponsored content in conference programs, if you’re thoughtful in your approach. As more sponsors embrace content marketing or thought leadership as arguably the most powerful strategy for improving attitudes and perceptions of their brand, conference-speaking slots are increasing in value. Transparency.

Conference 75

Conference Education Leadership Content 75

Reid All About it

NOVEMBER 3, 2017

WBT Systems explains how to earn long-term loyalty (active loyalty) in the fickle lifelong learning market. Terrance Barkan, CAE, of GLOBALSTRAT, explains why your organization needs to take steps to prepare for this new regulation. Content Marketing Institute shares nine stats that will make you want to invest in content marketing.

DC 150

DC Washington Innovation Price 150

Reid All About it

JUNE 25, 2021

Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results. Virtual conference pricing. Amanda Milligan, Content Marketing Institute ). We will discuss how to identify the best framework for your organization and the challenges and successes that may arise as you implement.

LMS 361

LMS Revenue Tips America 361

Associations Now

OCTOBER 20, 2016

The latest edition of an annual American Express report, predicting meeting trends for 2017, suggests that tradeshows and conferences in North America will see a decline in growth, with smaller events taking their place. The post Looking Forward: American Express Forecasts 2017 Meeting Trends appeared first on Associations Now.

America 40

America Project Report Conference 40

Associations Now

MARCH 28, 2019

Conference badges can give a lot of information: name, title, social handles. At ACES: The Society for Editing’s 2019 Conference, attendees could add preferred pronoun stickers to their name badges. Such a great example for all conferences and events! Also: Is a product-line model hindering your association?

Conference 61

Conference Social Media Products Examples 61

Velvet Chainsaw

JULY 10, 2017

In order to design relevant education and networking experiences at our conferences, we need to be focused to the point of obsession with our target audience. Over the past 18 months, we’ve carefully scrubbed and analyzed the attendance of 20 major conferences. Who has the professional development budget to attend every year?

Conference 77

Conference Analysis Education Revenue 77

Reid All About it

NOVEMBER 25, 2016

If your organization has a webinar scheduled in the next few weeks, please send me the link. The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. Randy Lieberman, Foundation Marketing Group. Host: BizBash.

DC 184

DC Ohio Project Washington 184

Associations Now

NOVEMBER 9, 2016

The average conference with its average programming delivers average results. If average isn’t good enough for your association, try a more creative approach to conference planning. Hosting a conference during a festival gives you access to speakers and performers who usually wouldn’t be on your radar or within your budget.

Conference 75

Conference millennials Austin Examples 75

Velvet Chainsaw

MAY 21, 2018

Only time will tell what impact these reductions will have on these chains’ market share. In my opinion, the two underlying market shifts that led to making this move are: Growing cost of sales beyond commissions; and. commissions paid to the chain’s regional or national sales organization. More influencers with less influence.

Marketing 61

Marketing Cost Revenue America 61

Reid All About it

DECEMBER 16, 2016

Now that I’m back from the ASAE Technology Conference & Expo , it’s time to get festive. Hopefully I can right some of those wrongs at the digitalNow Conference in May, but that’s so far away! As much as I’d like to go to ASAE Great Ideas, my budget can only handle two ASAE conferences a year – Annual and Tech.

Project 150

Project Technology Conference Recruiting 150

Reid All About it

DECEMBER 16, 2016

Now that I’m back from the ASAE Technology Conference & Expo , it’s time to get festive. Hopefully I can right some of those wrongs at the digitalNow Conference in May, but that’s so far away! As much as I’d like to go to ASAE Great Ideas, my budget can only handle two ASAE conferences a year – Annual and Tech.

Project 150

Project Technology Conference Recruiting 150

Reid All About it

JANUARY 20, 2017

RSVP for CMAD on Facebook so the organizers get an idea of the number of people participating. Inquiring minds want to know: where’s association management software heading in 2017? If your organization has a webinar scheduled in the next few weeks, please send me the link. A #CMAD cheers at 5 p.m. Life is a work in progress.

LMS 150

LMS Arlington Content Review 150

Velvet Chainsaw

MAY 23, 2017

When considering long-term conference or organizational strategy, it’s wise to future-cast the impact major workforce trends may have on your profession, particularly because conferences are about people first and content second. They are less likely to pay full freight to attend a premium conference experience. Job Hopping .

Conference 84

Conference Technology Leadership Innovation 84

Reid All About it

JANUARY 20, 2017

RSVP for CMAD on Facebook so the organizers get an idea of the number of people participating. Inquiring minds want to know: where’s association management software heading in 2017? If your organization has a webinar scheduled in the next few weeks, please send me the link. A #CMAD cheers at 5 p.m. Life is a work in progress.

LMS 150

LMS Software Arlington Cost 150

Reid All About it

OCTOBER 21, 2016

Tagoras , a consulting and education firm specializing in the market for lifelong learning, invites you to participate in a survey that will help our community better understand how membership organizations use or don’t use social technologies to deliver learning. Mon 10/24 at 2 p.m.* – Developing Conference Radical Hospitality.

Survey 150

Survey Louisville DC Maryland 150

Reid All About it

NOVEMBER 25, 2016

If your organization has a webinar scheduled in the next few weeks, please send me the link. The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. Randy Lieberman, Foundation Marketing Group. Host: BizBash.

DC 150

DC Ohio Project Washington 150

WBT Systems

DECEMBER 5, 2017

Over the last few years, inbound marketing has become a key component of association marketing strategy. With inbound marketing, associations leverage content and online behavior tracking to develop and deepen relationships with prospective members and customers. The increasing use of CRM solutions by associations.

LMS 150

LMS System Survey Email Marketing 150

Reid All About it

DECEMBER 1, 2017

If you haven’t looked over LinkedIn lately as part of your market research, it’s time you do. If your organization has a webinar scheduled in the near future, please send me the link. Host: American Marketing Association. Presenter: Mark Bornstein, VP Content Marketing, ON24, Inc. 1 CAE credit. More info/register.

North Carolina 158

North Carolina Chicago Washington DC 158

Reid All About it

OCTOBER 27, 2017

If your organization has a webinar scheduled in the near future, please send me the link. Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Marci Thompson, Vice President, Knowledge and Professional Development, Society for Marketing Professional Services. SURGE 2017.

LMS 150

LMS millennials Blended Learning System 150

.orgSource

MARCH 20, 2023

Digital transformation involves adopting a vision that continues to expand along with business and market possibilities. Back in 2017, a Wipro study found that one in five executives secretly believed that digital transformation initiatives in their companies were a waste of time. Those statistics were not surprising in 2017.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

JUNE 9, 2017

If your organization has a webinar scheduled in the near future, please send me the link. Tue 6/13 at 1 p.m.* – 2017 Membership Marketing Benchmarking Report. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey. 1 CAE credit. CAE credit.

DC 150

DC Marketing System Report 150

Velvet Chainsaw

JANUARY 19, 2017

They would embrace the context of each dimension much like you need to embrace these current conference programming trends. Five More Cadillac Conference Programming Trends. Here are the next five 2017 conference programming trends. Strategically Using The Conference As An On-Ramp Not A Cul-De-Sac.

Conference 40

Conference System Leadership Tips 40

Beth Kanter

AUGUST 31, 2017

TechNow is a one-day regional conference that connects nonprofits with the technology resources, information and people it needs to succeed taking place on October 19, 2017. she has been writing, speaking and consulting about social media since 2006 and social mobile marketing since 2010. Register today!

Conference 43

Conference Social Media Technology Industry 43

Reid All About it

JANUARY 21, 2022

Please participate in MGI’s 14 th annual Membership Marketing Benchmarking Survey , our industry’s most comprehensive and valuable study on membership marketing. Marketing, membership and communications awards. Gold Circle Awards recognize excellence in marketing, membership, and communications in 15 categories.

Survey 195

Survey Newsletter Price Technology 195

Higher Logic

DECEMBER 2, 2019

We’re always talking about building community and how engaged communities can have an undeniable impact on our organizations. Although the Orangetheory Fitness Reddit doesn’t live in a traditional community software platform, its community is still thriving organically. Marketers want inspiration for new campaigns.

Examples 156

Examples Software Newsletter Review 156

.orgSource

MARCH 6, 2023

The Leadership ColLAB conference was an opportunity to bring professionals together around what we believe is a critical question. We structured this conference based on feedback from.orgCommunity’s fall Solutions Day participants. ENA’s culture journey brought the group from a score of minus one in 2017 to a score of 40.5

Leadership 88

Leadership Wisconsin Arlington Strategy 88

Associations Now

OCTOBER 24, 2016

DMA’s new name recognizes data as the “fuel” of the marketing industry, says its CEO, previewing the Data Marketing Association’s rebranding in advance of its 100th anniversary next year. The Direct Marketing Association will remain DMA, but it’s dropping “direct” and putting “data” front and center. Why is data so important?

Los Angeles 40

Los Angeles Marketing Innovation Industry 40

Reid All About it

JANUARY 26, 2018

Last call to participate in Marketing General Inc.’s s 10th annual Membership Marketing Benchmarking Survey. If your organization has a webinar scheduled in the near future, please send me the link. Make Your Marketing Technology Resolutions for 2018. Keep learning! The deadline is February 2—although they may extend it.

DC 225

DC Washington millennials Chicago 225

Potomac Core

JANUARY 31, 2017

The 2017 PWC 20th annual CEO Survey , fourth quarter domestic GDP numbers and the 2017 Conference Board Global forecast of 2.3% Organizations can help their members convert these challenges into growth opportunities by utilizing 4 Association Disruption Strategies. Disrupt Ourselves. 4 Association Disruption Strategies.

Strategy 100

Strategy eBook Virginia Survey 100

Reid All About it

NOVEMBER 30, 2018

The weekly list of free educational events and resources for the association community… If you’re going to the ASAE Technology Conference next week and see my name badge walking toward you, snap me out of my daze, I mean, big thoughts, and say hello. Before you go, check out DelCor’s Guide to the 2018 ASAE Technology Conference.

Innovation 190

Innovation Technology DC Tips 190

Associations Now

OCTOBER 4, 2018

How one organization utilized non-traditional venues for a creative, memorable conference experience. And that means rethinking the location of your next conference. percent in 2017, while demand for other spaces remained flat, according to an Eventbrite report. This is a very participatory, interactive conference.

Indianapolis 85

Indianapolis Indiana Georgia California 85

Reid All About it

DECEMBER 22, 2017

Since it’s the season to be merry, here are 99 reasons why 2017 was, in fact, a good year. WBT Systems pulled some lessons from the opening keynote at the ASAE Technology Conference. If your organization has a webinar scheduled in the near future, please send me the link. Host: American Marketing Association.

Nashville 153

Nashville Chicago DC Maine 153

Reid All About it

AUGUST 25, 2017

Look out associations, colleges and universities are discovering that there’s money to be made in the lifelong learning market. If your organization has a webinar scheduled in the near future, please send me the link. . – Top Social Media Tools to Boost Your Event Marketing. 1 CMP credit. Tue 8/29 at 2 p.m. 1 CAE credit.

Social Media 153

Social Media Survey Tools Innovation 153

Reid All About it

APRIL 21, 2017

Over the last year, Ben Martin CAE has been covering the moves of private equity firms in the association technology market on his theNird.org blog—the “NIRD” stands for Not-for-Profit Investments Research Department. If your organization has a webinar scheduled in the next few weeks, please send me the link. Location: Columbia MD.

DC 170

DC Chicago Washington Learning Management System 170