Higher Logic

MARCH 6, 2018

An online community is a tool. Community Roundtable’s 2017 State of Community Management Report found the most successful online communities have top-level participation. For example, executives who want to learn about the market can use the community as a conduit to member needs. Pitch Your Community as a Business Tool.

How To 266

How To eBook Software Library 266

.orgSource

OCTOBER 1, 2023

Whether it’s via a chatbot, a human, or some combination of the two, dialoguing in real time is a powerful tool to build sales and loyalty. Here are a few examples of how live chat supports more positive member experiences. Rose, who is the hotel’s most popular influencer, was launched in 2017.

Las Vegas 100

Las Vegas Marketing Software Tools 100

.orgSource

MARCH 20, 2023

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. One example of this phenomenon that comes to mind is how we will all need to respond to improved AI technology and greater opportunities for customer service and personalization.

Leadership 88

Leadership Process LMS Technology 88

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Mon 11/13 at 2 p.m.* – What You Need to Know to Attract & Engage Young Members (Membership Growth Online Summit 2017). As 2017 draws to a close, let’s share what went right this year. 10 CAE credits.

DC 150

DC Washington Tools Education 150

Associations Now

DECEMBER 20, 2016

Being in the middle affords a lot of power to the companies, services, and functions that associations work with and use on a regular basis, be they social networks like Facebook , AMS providers, email marketing tools , or simple automation tricks. A good example of this is Facebook’s growing power in the social media space in 2016.

Technology 40

Technology Software Course Email Marketing 40

WBT Systems

DECEMBER 5, 2017

In a typical example, a website visitor provides their email address to the association in exchange for downloadable content—and so the relationship begins. However, many of the leading AMS brands are now offering some of these same engagement tools. AMS with souped-up CRM functionality.

LMS 150

LMS System Survey Email Marketing 150

.orgSource

AUGUST 21, 2023

When we began that project in 2017, we knew business was changing quickly. When you cultivate the zeal for discovery and use innovation like an entrepreneur, your example ignites that excitement across the organization. Fast Track New Technology Use your ambassadors to fast-track tools, like AI, to manage your digital ecology.

Leadership 68

Leadership Innovation Project Analysis 68

Forj

NOVEMBER 10, 2017

On October 5 th , 2017, the Department of Defense announced that its eLearning curricula would adhere to xAPI standards rather than the more traditional SCORM standards of the eLearning industry. I wish I could tell you that there’s an easy fix or a mere change in settings when you export your project from your favorite SCORM authoring tool.

Authoring Tools 79

Authoring Tools LMS Tools Content 79

Reid All About it

JUNE 9, 2017

Tue 6/13 at 1 p.m.* – 2017 Membership Marketing Benchmarking Report. Find out about the latest association growth trends revealed in MGI’s 2017 membership marketing benchmarking survey. Find out which skills are necessary and which online tools work the best for live reporting. 1 CAE credit. *All Tue 6/13 at 1 p.m.

DC 150

DC Marketing System Report 150

Associations Now

JULY 1, 2019

Content marketing is an increasingly important tool for many associations, but it’s easy to get caught up in the motions without actually hitting your true goals for all that effort. An example of this is ROI, where there is evidence of backsliding. percent would spend on marketing technology tools. Where to improve?

Content 97

Content Marketing Report Tools 97

Higher Logic

SEPTEMBER 19, 2017

These aren’t hypothetical examples. They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. Your mentoring program is a powerful tool to help. Answer 1: Not gaining new members.

millennials 205

millennials Learning Management System Marketing Tips 205

Higher Logic

OCTOBER 18, 2018

In 2017, our clients’ email volume, sent through marketing automation campaigns , increased 110 percent compared to the previous year , so email and marketing automation are closely aligned. Because it’s harder than ever to get your members’ attention, you need to make sure you’re using the right tools for engagement.

Email Marketing 159

Email Marketing Marketing Social Media Video 159

Reid All About it

AUGUST 25, 2017

This week’s example is insight engines. – Top Social Media Tools to Boost Your Event Marketing. Learn about a carefully curated set of tools that can help you to boost the quality and quantity of your social media output. A 2017 Gallup survey found that 70% of employees in the U.S. Tue 8/29 at 1 p.m.

Social Media 153

Social Media Survey Tools Innovation 153

Reid All About it

JUNE 23, 2023

For now, it is a tool to help planners around the world to make inclusive events that resonate deeply with participants. . – Decoding Belonging: The Global Belonging Index Transforming Events (Association Chat) If the value of belonging is so important to association members, why don’t we understand it better? 1 CAE credit.

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Metro Strategy Technology Marketing 195

Associations Now

APRIL 14, 2017

Here are a just a few recent examples I came across: During the American Meteorological Society’s 16th Annual Student Conference in January, the group held a social media scavenger hunt [PDF]. The Sports Turf Managers Association used the Scavify app to host its first-ever scavenger hunt at its 2017 conference.

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Los Angeles Revenue Conference Social Media 74

Associations Now

JANUARY 24, 2019

For example, the graphic shows that Vitamin A supports a cat’s immune system, as does Vitamin C, which also affects joints; calcium and phosphorus improve bones, muscle, and nerves; fats help improve brain function, skin, and fur; and carbohydrates give cats energy while improving their gut health. More of a dog person?

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Tools Resources System Examples 64

Higher Logic

DECEMBER 7, 2017

In 2016, AACSB started using Activity Sync, a tool that brought new depth to their member analytics and added huge value to each member interaction on the platform. For example, Activity Sync revealed AACSB is serving more faculty than they originally thought. Unless it was really needed, that data point simply wasn’t being tracked.”.

Analysis 252

Analysis United States Member Engagement Strategy 252

Beth Kanter

JANUARY 8, 2018

Take for example the # AskACurator hashtag created by a digital expert who works with museums almost five years ago and still active today. Here’s a powerful example of personal storytelling using the threads by Charlotte Clymer on depression and suicide. If your nonprofit has an example, please share in the comments.).

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Phoenix Charlotte Tips Examples 79

Associations Now

FEBRUARY 6, 2020

For example, if hiring managers can rapidly sign off on dozens of new hires with just a few clicks, your approval process instantly drops from several weeks to mere hours,” writes Craig Peasley, the director for marketing at Adobe Document Cloud, in an article for Digital Commerce 360. Tools and Strategies.

Strategy 75

Strategy Process Recruiting Recruitment 75

Blue Sky eLearn

MAY 15, 2017

It’s a powerful tool for cutting through marketing clutter, grabbing attention and persuading prospects to learn more about your event. It persuades readers to stop what they’re doing and instead dive into a piece of marketing communication. Your webinar title is, in effect, your event’s headline.

Content 126

Content Examples Marketing Strategy 126

Higher Logic

JUNE 26, 2018

Isn’t this a great example of community at work? Well, it might be an example of a successful use of gamification, which is how Microsoft rewards its ambassadors. Also, these tools aren’t a customer’s last resource.

Cost 120

Cost eBook Library Software 120

Association Reserves

JANUARY 4, 2024

Drawing from our “Get On Board” webinar, equip yourself and the board with these tools for effective community management. To fortify your defenses, you must understand your two essential tools: your budget and your message. Share examples of past investments that led to increased property values and homeowner satisfaction.

How To 52

How To Price Project Cost 52

Associations Now

MARCH 7, 2019

About 79 percent of Americans say they have used social media, a number that’s up from last year’s 77 percent, but one that’s still down from the 80 percent peak in 2017. For example, form an advisory board with them that identifies skills gaps in your marketplace. Key findings show that social media is a saturated market.

Social Media 89

Social Media Certificate Survey Education 89

WBT Systems

MAY 9, 2017

This week Eric Kuhn, opening keynoter at ASAE’s 2017 Marketing, Membership & Communications Conference advised attendees to “ adopt social media next practices , not just best practices “, when describing social media as one of the most powerful marketing tools for associations.

Revenue 231

Revenue Certificate Learning Management System Course 231

Beth Kanter

JANUARY 3, 2024

For example, I have a daily reflection ritual of walking a few miles a day to think away from screens. My New Year’s Reflection Rituals Review the Year: I use a tool called the “ Year Compass, a free downloadable booklet that provides a set of structured reflection questions that help you look back and ahead.

San Jose 41

San Jose Review Products Team 41

Associations Now

MAY 26, 2017

2017 #smsfassoc National Conference wrap-up video. — SMSF Association (@SMSFassoc) February 20, 2017. For example, the Australia-based Self Managed Super Fund Association shared this conference highlight video back in February. Thank you for a great conference! See you next year in Sydney. Let us know in the comments.

Conference 96

Conference Library Video Content 96

Reid All About it

JUNE 23, 2017

Low-Cost Tools for Data Visualization. Find out how to choose your visualization and review useful tools that can help you show your impact—Excel and beyond. How to Build an Engagement Driven Demand Generation Strategy in 2017. Share an example of your organization’s most successful (unique) corporate partnership.

DC 153

DC Content Education Software 153

Associations Now

MAY 13, 2019

For those of you concerned about privacy: Microsoft has specifically shied away from making its facial-recognition tools available to, for example, law enforcement. And clearly, lots of tools exist for that—and remain necessary. Quietly enough, this could be a turning point for the state of digital security.

Certificate 87

Certificate Tools Course Marketing 87

ISAE

DECEMBER 11, 2023

For example, you might set a goal to raise $10,000 in sponsorship revenue for your convention and work directly with the sponsors to create a strategy for achieving both of your shared goals. For example, you can leverage solutions like these to improve efficiency, sourcing, and outcomes: Event management.

Nebraska 52

Nebraska Revenue Software Education 52

Associations Now

JULY 29, 2019

In one example cited by the AP, the Seattle Council Parent Teacher Student Association has encouraged its district to increase education efforts focused on “soft skills.”. One other high-profile tool in the fight will come this October, when the nonprofit Stomp Out Bullying puts on the World Day of Bullying Prevention.

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Seattle Education Social Media Report 64

Associations Now

JULY 19, 2019

Microsoft’s chat and collaboration service Teams now has a bigger daily user base than Slack, but their use cases differ in important ways—particularly in terms of how they integrate with other tools. In reality, the tools have significant differences that may matter for some organizations.

Team 57

Team New York Tools Maine 57

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Join a gathering of liked-minded folks from chapter-based associations that face similar challenges to discuss ideas and solutions for measuring and increasing the health of chapters and how it can be done; best practices for chapter operations (volunteer tools, processes, etc.);

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Need a fresh approach to association growth in 2017? Join a gathering of liked-minded folks from chapter-based associations that face similar challenges to discuss ideas and solutions for measuring and increasing the health of chapters and how it can be done; best practices for chapter operations (volunteer tools, processes, etc.);

Charlotte 150

Charlotte DC Washington Newsletter 150

Associations Now

APRIL 4, 2017

The evolution of digital marketing tools hasn’t eliminated the need for marketers. It’s actually heightened the demand for talented marketers, according to McKinley Marketing Partners’ 2017 Marketing Hiring Trends Report [PDF]. Clean, organized web design, for example, will go a long way in making sure a message gets received.”.

Report 81

Report Marketing Survey Tools 81

Velvet Chainsaw

JUNE 14, 2017

For example, when purchasing a laptop, they can choose the color, hard-drive size, processor and pre-loaded software. But most conferences are already designed to be configurable, by providing attendees with options — concurrent sessions, pre-conference workshops, and ticketed functions, for example.

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Conference Examples Tools Software 82

Reid All About it

FEBRUARY 8, 2019

billion robocalls last year, up 46 percent from 2017. See examples of successful donor and lead acquisition campaigns from leading nonprofits. How can the power of artificial intelligence work as a tool to boost existing products and services and can it help us reimagine the membership experience? Are you leading by example?

Washington 99

Washington DC Charlotte Project 99

Eric Lanke

OCTOBER 30, 2017

I was recently interviewed by Joy Duling of The Joy of Membership blog, for The Movement Summit , an online event she is creating and hosting, which will be happening live next week, November 6-10, 2017. For example, the importance of defining the rules of engagement : You really have to define the rules of engagement with your members.

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Committee Member Engagement Leadership Project 113