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#Teamexaqueo’s Top 10 Employer Brand Insights of 2017

Smooth The Path

As 2017 comes to a close, we want to reflect on the content we’ve shared this year to help you achieve your employer brand goals. Contact exaqueo to learn more about our employer brand innovation, workforce research and recruiting strategy offerings. Here are some key things to keep in mind when building an effective employer brand.

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2017 Association Industry Research Results

GrowthZone

We found out everything from their Top 5 recruitment methods to their most utilized member benefits. Respondents from organizations of various sizes shared their biggest challenges as well as their top sources for non-dues revenue. The post 2017 Association Industry Research Results appeared first on GrowthZone. and Canada.

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2017 Membership Marketing Benchmarking Report Invitation

Membership Marketing

The questionnaire for the 2017 Membership Marketing Benchmarking Report is now open and I want to invite you to participate in the research this year. To thank you for your participation in this best practices research project, MGI will send you a printed copy of the full 2017 Membership Marketing Benchmarking Report.

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Monday Buzz: How to Recruit Small Businesses

Associations Now

Recruiting small businesses to join your organization is difficult, but these tips could help. Many organizations already know the value of recruiting small businesses as members, but servicing emerging businesses can come with a unique set of challenges. — Michael Downey (@downey) January 23, 2017.

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Coaches vs. Cancer: Groups’ Fundraising Strategy Eyes New Recruits

Associations Now

Here’s why ACS recruited some of college basketball’s top coaches to their team. As we were thinking about a way to engage for donations, we started with the consumer insight that people are really interested in how coaches recruit. Basketball coaches tend to be a passionate bunch, known for their bursts of inspiration.

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How to Keep Your Employees in 2017

Associations Now

Mission-minded recruits. We wanted employees [and job candidates] to feel valued and excited to be a part of our organization, one that empowers everyone to contribute to desired outcomes,” said ANA’s VP of HR Denise Clark. As an organization, we didn’t want to lose talent that we had nurtured and groomed,” Waters said.

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Association Brain Food Weekly: 12.2.16

Reid All About it

13 association management experts (including yours truly) make some predictions for 2017 in a new e-book from Aptify. If your organization has a webinar scheduled in the next few weeks, please send me the link. Membership Recruitment and Renewal Strategies. 2016 Learning Trends, 2017 Learning Forecast. Tue 12/6 at 1 p.m.

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