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2018 Association Innovation Benchmarking Report

Membership Marketing

These are some of the questions that Marketing General Incorporated (MGI) asked association professionals, in conjunction with our client the National Business Aviation Association (NBAA), for the 2018 Association Innovation Benchmarking Report. We received 234 unique survey responses.

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Happy homeowners: Americans overwhelmingly satisfied with community association living

Ungrated

For the eighth time in 15 years, residents in homeowners association, condominiums, and housing cooperatives say they’re overwhelmingly satisfied with their communities, according to results from the 2020 Homeowner Satisfaction Survey conducted by the Foundation for Community Association Research.

Survey 96
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Participate in the 2018 Membership Marketing Benchmarking Research

Membership Marketing

We have just launched the questionnaire for the 2018 Membership Marketing Benchmarking Survey and I want to invite you participate in the research. If you are on our survey list, you would have already received an email with a personal link to connect you to the survey. You can participate using this survey link.

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How to tell if your non-dues revenue programs are worth it

Association Success

At MSAE, the impact on mission data was gathered through a survey that used Likert scales to assess each member’s perception. This allowed us to keep the ranking clean so a program’s weight was not lowered from people who had not attended or experienced it answering the survey. To date, 17 members have responded to the survey.

Revenue 99
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Study: SaaS Saves HR Departments Money, But Business Value Harder to Attain

Associations Now

That cost savings seems to be driving the trend toward more organizations moving away from licensed software, which nearly three-quarters of respondents used as of 2018. The report projects that by next year, more than a quarter of companies (26 percent) will be using SaaS-based software, twice the rate of 2018.

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These Associations Are on the Cusp of a Big 2020

Associations Now

In the wake of a measure in the 2018 Farm Bill to legalize the production of industrial hemp , a key byproduct of the growth of hemp in the marketplace is the development of cannabidiol, or CBD, an active ingredient of cannabis that is believed to have benefits. Read on for some organizations worth watching in the coming year. CBD Groups.

Library 98
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Daily Buzz: Getting Attendee Feedback

Associations Now

According to the State of the Event Industry survey by EventMB, 91 percent of planners say attendee satisfaction is the biggest measure of a meeting’s success. Attendee surveys are perhaps the easiest way to do it, but only if they’re done right, as otherwise you run the risk of annoying guests. Pre-populate what you can.

Survey 60