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2019 Tech Trends: 3 Factors Associations Should Watch

Associations Now

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. Considering my record, I figure now’s a good time to make a few more predictions as we go into 2019. 2019 is going to be a good year for private communities.

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5 Marketing Pain Points & Solutions (From Our In-House Experts)

Higher Logic

Can we talk about how glamorous the life of a marketer is for a moment? …I While the role of a marketer can be incredibly interesting and rewarding, it doesn’t come without challenges. You’re not alone, you hardworking marketer, you! Of course it does. I didn’t think so. The good news? Bonus: Relatable GIFs ??.

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The Market for Adult Lifelong Learning

Leading Learning

As The Economist ’s interest in the topic suggests, much of the concern over lifelong learning ties back to the employment market and to business productivity and growth. As a result, there is a thriving and growing global market for lifelong learning. How Big Is the Adult Lifelong Learning Market?

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Video Marketing Strategy: How To Bring Your Brand To Life

CMA Solutions

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are.

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The easy way to create your own social media platform

Disciple Media

You don’t have to be the next Mark Zuckerberg to create a social media platform these days. All you need is a good idea, a plan, a decent-sized market, and the right community builder to suit your needs. Why create a social media platform? Between 2017 and 2019, Facebook lost over 15 million users.

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Survey: A Little Bit of Paid Search Goes a Long Way for SEO

Associations Now

If you’re looking to make a big impact with your search engine optimization (SEO) strategy in 2019, don’t simply focus on the optimization that you can get for free. According to recent research from the marketing agency Clutch , it’s increasingly a tactic that smaller organizations are using to stand out. This is somewhat surprising.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Use your community to show members the courses and certifications available to them, then give them a place to discuss and meet fellow learners. Objection 2: Social Media. Example: “It would be much easier to create a social media group. Data : You don’t own your member data – the social media platform does.