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Ace 2019 with 6 Expert Marketing Strategy Tips

Higher Logic

Marketing isn’t quite there yet when it comes to complete adoption of artificial intelligence or machine learning, but these technological advances will continue to influence our decision making. Use Social Media f or Your Brand, Not f or Demand Gen eration. Is social media still part of your B2B demand gen eration channel?

Marketing 184
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2019 Tech Trends: 3 Factors Associations Should Watch

Associations Now

After what feels like a decade of aggressive innovation, things are starting to slow down a bit—which might make tech a little easier for associations to manage in 2019. Considering my record, I figure now’s a good time to make a few more predictions as we go into 2019. 2019 is going to be a good year for private communities.

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2019 Event Technology Trends eBook

Expo Logic

Advancements in event technology have created more opportunities for organizers to integrate it into almost every aspect of an event. Technology is being utilized to enhance event registration, create engaging experiences for attendees, and much more. Technologies to engage and delight attendees. About the Author.

eBook 34
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Daily Buzz: Are You Maximizing Social Media at Events?

Associations Now

More than 95 percent of planners use social media for marketing purposes, according to a recent survey, but underutilize other areas where the technology could shine. As a meeting planner, you know the potential that social media holds for events. Are planners effectively using the technology to reap the benefits?

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Daily Buzz: Meeting Planners’ Toughest Tasks in 2019

Associations Now

In 2019, finances, tech, and younger attendees are among the biggest ones. What’s on planners’ minds in 2019? Budgets, technology, a new generation of attendees—and all the challenges that come with them, according to Teneo Hospitality Group’s 2019 survey of planners and hoteliers. In need of some good reads?

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2019 Event Technology Trends eBook

Expo Logic

Advancements in event technology have created more opportunities for organizers to integrate it into almost every aspect of an event. Technology is being utilized to enhance event registration, create engaging experiences for attendees, and much more. Technologies to engage and delight attendees. About the Author.

eBook 28
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39 Online Community Stats You Should Know in 2019

Higher Logic

For those who work in social media, engagement rates average between.05-5% Technology changes (8%). ROI tends to follow this trend as communities age: At 2 years: 1,352%. At 4 years: 6,295%. At 7 years: 7,593%. At 10 years: 10,158%. 67% of community programs saw an increase in value. 05-5% of their total followers.

Strategy 195