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JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Kim Moutsos, Content Marketing Institute ). Advancing (and Adapting) Innovation Amid Uncertainty – A CEO Dialogue.

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JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Chapter benchmarking. Quick hits.

Certificate 322

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DECEMBER 1, 2023

At The Free Press, venture capitalist Katherine Boyle describes how a dynamic vision can win the fight for America , instead of “letting doomsayers, technophobes, and neurotics undermine it from the inside.” Host: Certification Network Group Speakers: Alyssa Rulf Fountain, Ph.D., 1 CAE credit. More info/register. 1 CMP credit.

Arlington 266

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JANUARY 22, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Automation & Technology Systems Demo Day. Tasked with finding the right marketing technology systems for your organization? Troy Pfeffer, Partnerships Director, Howspace North America. 8: Innovate.

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Innovation Communications Education Strategy 370

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MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Hosts: Canadian Nonprofit Academy and Go to Market Impact.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Blue Sky eLearn

JUNE 23, 2017

Understand Your Market. Before setting pricing, it’s critical to understand your market. Conduct a market analysis to understand your competitor’s products and pricing, target market, market needs, and price range that market will bear for the value you’re offering. Try These On.

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NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Risking innovation. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Online learning.

Las Vegas 369

Las Vegas Virginia Content Washington 369

AssociationChat

MAY 20, 2020

We became friends in the early days of Twitter and through an innovative project called EventCamp that witnessed us meeting with other creative types in the meetings world to create and participate in unique experiences all over North America. ADMEinternational Destination Management Executives, DMCP Certification.

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SEPTEMBER 22, 2023

Embracing AI in Events: Navigating Opportunities and Challenges Learn about the innovative applications of AI that are redefining attendee engagement, boosting event efficiency, and elevating overall experiences. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat.

LMS 266

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AUGUST 6, 2021

Billhighway, Mariner Management and Whorton Marketing & Research are conducting The State of Chapters 2021 Benchmarking Survey. Does your association want to understand the needs and interests of different segments of your membership and market? Rebecca Humphrey, Head of North America Workplace Practice Group, Savills.

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.orgSource

SEPTEMBER 19, 2023

Our agenda delivers strategies you can put into practice immediately, along with the creative vision leaders need to succeed in digital markets. Our research resulted in two books dedicated to positioning executives for success in digital markets. You need the insight to recognize options, seize opportunities, and create advantages.

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Associations Now

AUGUST 13, 2018

To put on the premier scholarly event in radiology, the American Society of Neuroradiology looks for a host city that’s as innovative as the delegation it serves. The post Combining Innovation & Cooperation for Meeting Success appeared first on Associations Now. Healthy, sustainable living is at the heart of life in Vancouver.

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MAY 28, 2021

Collaborative innovation. Greg Satell says great innovators cultivate long-standing relationships with trusted thought partners. Because innovation is a highly social activity, collaboration is increasingly becoming a competitive advantage. An event planner is the sixth most stressful job in America. Tue 6/1 at 12 p.m.

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NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Professionals in Certification Networking Event.

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JULY 21, 2023

This 5-step process can even be applied to sponsorship, membership, certification, education, in-person events, virtual events, or the next big thing your team creates. Host: Omnipress Speaker: Tracy Grzybowski, Director of Marketing, Omnipress Thu 7/27 at 12 p.m. – Discover innovative approaches to enhance member engagement.

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JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

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Potomac Core

JANUARY 6, 2016

These innovations help capture consumer imaginations, elevate company operating performance, and grow market share. Innovative Organizations who reach outside the box to help their member’s develop growth solutions can transform themselves into Driverless Associations. What set the stage for Driverless Associations?

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APRIL 28, 2023

Before developing a certification exam or any type of education program or pathway focused on a specific job role, you must do a job analysis. WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Member recruitment. Audience avatar. More info/register.

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NOVEMBER 5, 2021

Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living. Publications: How are Societies Approaching Innovation and Revenue Diversification? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Quick hits. Ryan Costello, Event Farm ).

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MAY 7, 2021

WBT Systems read through four recent research reports to discover what association execs and members are saying about the pandemic’s impact on associations, the future outlook, and their take of innovation—I especially liked those findings from Mary Byers. Marketing must-haves. When choosing marketing channels, visualize the curve.

Technology 370

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DECEMBER 4, 2020

Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: 360 Live Media/Event Innovators Exchange. Mon 12/7 at 3:30 p.m.

Blended Learning 300

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MemberClicks

SEPTEMBER 20, 2023

Now, members are looking for medical associations that can support their needs and career growth, whether that be through certifications and training or collaboration and networking. Professional associations are responsible for education standards, exams, training, and certifications.

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JUNE 12, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Identify signals in the market that can impact how you operate. With rising costs of R&D and globalizing competition, it often makes sense to collaborate with competitors on product development, innovation and joint manufacturing.

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AUGUST 27, 2021

Ashley Neal at Sidecar wonders if innovation has slowed down at associations or become business as usual. Historically relied on to provide education and networking opportunities, how are associations competing with the plethora of free virtual content and networking opportunities that are flooding the market place? Quick hits.

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JULY 23, 2021

Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Challenges and Hopes: Insights from MGI’s 2021 Membership Marketing Benchmarking Report.

Video 195

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JULY 9, 2021

Charlene Li believes you need order to create change —not what you picture when thinking about innovative organizations. Another example of wishful thinking disguised as conventional wisdom: Claire Cain Miller at the New York Times says there’s no evidence that chance meetings at the office boost innovation. Order and change.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

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JUNE 5, 2020

I’ve also started watching this PBS documentary series, Reconstruction: America After the Civil War written and presented by Henry Louis Gates Jr. For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge.

Innovation 273

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FEBRUARY 14, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenters: Sofia Leiva, Marketing Programs Manager, 3Play Media. Georgia McGoldrick, Product Marketing Specialist, 3Play Media. Presenter: Kyle Barkins, Co-Founder and Chief Innovation Officer, Tapp Network. Host: ASAE.

DC 243

DC Content Education Washington 243

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MARCH 20, 2020

You can find yours on the Feeding America website. Good Morning America, YouTube ). Kate Ratcliffe, CMP, CommPartners Marketing Manager and former virtual event producer. Presenter: Greg Larkin, founder of Bowery315, Head of Product Innovation at Spring Lab, and Senior Advisor at Dream See Do. Thanks, Arnold. More please!

North Carolina 221

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FEBRUARY 24, 2023

Cierra Loflin at Superpath identifies the telltale signs of an underperforming blog and shares the turnaround advice of three content marketers who inherited mediocre blogs. Hear about reliability, validity, psychometric scaling, item analysis, psychometric modeling, and the impact of certification on job performance. 1 CAE credit.

Certificate 39

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APRIL 21, 2023

Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. AMS experts will be showcasing platforms and sharing their knowledge with the association market. AMS experts will be showcasing platforms and sharing their knowledge with the association market.

Education 195

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NOVEMBER 11, 2016

Kelly Treadway, marketing and social media strategist, EventCurious. Webinars have become the most important tool marketers have for generating leads and driving sales. Presenter: Mark Bornstein, vice president of content marketing, ON24. Katherine Matthews, database manager, Entomological Society of America. Host: ON24.

Handbook 237

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SEPTEMBER 11, 2020

Lewis Flax of Flax Associates says, “Innovative sponsorship options exist way beyond pasting logos anywhere and everywhere.” Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Explore the many ways associations are innovating to keep students involved in a time of pandemic.

LMS 329

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.orgCommunity

FEBRUARY 6, 2019

Tracy King, MA, CAE, CEO and Chief Learning Strategist at InspirED, is one of those innovators. Grow Market Share. Yes, some associations have certification programs. Universities have the resources to design courses and certification and the desire to generate additional revenue. Make education available 24/7.

Certificate 60

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GlowGlobally

MARCH 4, 2010

Market & Biz Plan. Where in the World are the Innovators? Knowledge Application Gap Still Exists in Some Emerging Markets. Categories: Channels , Market & Bus Planning. Market & Bus Planning (44). Membership. Public Affairs. » Mar. by Peter Turner. Fast forward to January 2010. See you there.

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.orgCommunity

JULY 18, 2019

Their new membership model includes unlimited access to certifications, online education, newsletters, industry analyses, and communities—the “ pay-to-play ‘extras’ in most association business models.”. Corporate partnerships (sponsorships) give your association access to a company’s subject matter expertise and marketing budget.

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Virtual

JULY 2, 2014

As we mark America’s birthday, there are a few other birthdays that the team at Virtual, Inc. UK-based Juniper Research predicts the global SaaS market will swell to $53 billion by 2018. PICMG is a great example of a standard-setting organization that has never sat on its laurels and continues to bring innovation to market.

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Las Vegas Technology America Certificate 100