Reid All About it

JUNE 25, 2021

They describe how the Association General Contractors of America shares this data with its chapters, provides resources to help them improve performance, and supports their growth with chapter leader training and development. Most of the people I know who exhibited at virtual conferences this past year were not pleased with the results.

LMS 361

LMS Revenue Tips America 361

Reid All About it

DECEMBER 4, 2020

Virtual conference design. Dave Lutz of Velvet Chainsaw Consulting says many professionals “will not participate six to eight hours a day for your three-day virtual conference” so “don’t take the same old face-to-face agenda and try to plug it into a virtual platform.” Amen, brother. More info/register (fee for MPI non-members).

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

JANUARY 29, 2021

Monday (2/1) is the last day to participate in Marketing General Incorporated’s (MGI) 2021 Membership Marketing Benchmarking Survey. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Troy Pfeffer, Partnerships Director, Howspace North America. Membership survey.

Newsletter 370

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Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Kiana Minkie, Marketing Content Specialist, Acrolinx.

Las Vegas 369

Las Vegas Virginia Content Washington 369

CMA Solutions

AUGUST 31, 2022

And that’s the short answer about why video marketing is quickly becoming the norm for businesses. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. A compelling video marketing strategy brings your brand to life because it captures and presents people as they are.

Video 52

Video Marketing Strategy New Jersey 52

Reid All About it

NOVEMBER 24, 2023

Next gen marketing. – Event Apps 101: Your Playbook for Creating Engaging Event Experiences Find out how to use an event app to streamline attendee communication and engagement for your annual conference, seminars, webinars, galas, and more. He says you can’t hope your way out of “these perilous and unforgiving situations.”

Arlington 261

Arlington Los Angeles Atlanta Technology 261

Reid All About it

MAY 15, 2020

Marketing virtual/online education. You can’t market as usual right now, you must market carefully and caringly , says WBT Systems. They provide advice for revisiting your marketing personas and strategies and creating the right type of messaging for this moment. Virtual conference success story. 1 CAE credit.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Reid All About it

JANUARY 22, 2021

Do we have approval to book live conferences? Breakout room topics will include asynchronous virtual education, virtual conferences, and Zoom tips. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Automation & Technology Systems Demo Day. 1 CAE credit.

Innovation 370

Innovation Communications Education Strategy 370

Associations Now

MAY 18, 2017

How an outdoor advertising group brought ideas to its conference badge that it hopes to see in its industry’s ads. Conference badges probably aren’t going anywhere anytime soon, in large part because they serve a hugely functional purpose: They tell attendees who you are. Also: How you should think about social video.

Innovation 63

Innovation Conference Video America 63

Associations Now

FEBRUARY 19, 2023

Assuming groups outside North America will immediately conform to a Western view of DEI is setting yourself up for failure. As an example, he points to a recent conference ASIS hosted in Saudi Arabia. That engagement with different cultures is meaningful even if you’re not working outside of North America.

America 113

America Examples Communications Conference 113

Associations Now

JANUARY 17, 2019

Conference: 2019 NADA Show. If you’d like us to consider your meeting for an upcoming Conference Circuit, contact Samantha Whitehorne at swhitehorne@asaecenter.org. Attendees can ask about their most pressing social media and digital marketing issues or get help with a tech question that they haven’t been able to answer.

San Francisco 45

San Francisco Conference America Social Media 45

Reid All About it

JULY 2, 2021

It comes from a group of legal vendors who met late last year “to explore the current state of legal industry conferences and discuss ways they might partner with conference organizers to build a better experience for all.” Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Technology 370

Technology Strategy System Education 370

ISAE

APRIL 21, 2024

We’ll explore four top tips for promoting your incentive program, starting with how to develop innovative digital marketing strategies. Leverage digital marketing. If your organization wants to level up its marketing efforts, consider working with professionals. Take a collaborative approach. Leveraging fear of missing out.

Discount 52

Discount Social Media Examples Strategy 52

Reid All About it

APRIL 14, 2023

Marketing automation. Impexium describes three benefits of marketing automation , a capability you really must have in your association’s tech stack. Abstract/conference management. They discuss configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more.

Leadership 195

Leadership Education Revenue Strategy 195

Aaron Wolowiec

JUNE 14, 2016

As markets grow, businesses will increasingly need the services associations provide, such as professional development, knowledge transfer, networking, education and professional certifications, according to Globalstrat , which recently released, “ 2016 Association Growth Global Trends Survey Report.”. What does that mean for associations?

Strategy 167

Strategy Social Media America Survey 167

Velvet Chainsaw

MAY 21, 2018

Only time will tell what impact these reductions will have on these chains’ market share. In my opinion, the two underlying market shifts that led to making this move are: Growing cost of sales beyond commissions; and. The post The Market Shifts That Led to Commission Cuts appeared first on Velvet Chainsaw.

Marketing 61

Marketing Cost Revenue America 61

Velvet Chainsaw

JUNE 13, 2018

Now imagine someone asking your conference participants that question. Then they would launch into a passionate description of your event’s annual Party with a Purpose, its pre-conference feel-good community service projects and its ongoing student scholarship fundraisers. Your Conference Purpose. How would they respond?

Conference 61

Conference America Team Strategy 61

EventMobi: Association Events

AUGUST 11, 2023

Featuring sponsor logos or banners can be an effective association marketing strategy that helps you build partnerships and bring in extra revenue. PCMA PCMA is the world’s largest community for Business Events Strategists, providing senior-level education, networking, and market intelligence for the global business events industry.

Examples 130

Examples Directory Software Video 130

Aaron Wolowiec

JULY 15, 2014

The ASAE Foundation and MCI Group , a global network of 50-plus offices providing market development services and conference management, just launched a multi-year, multi-phase research project to better understand U.S. associations’ business activities with countries outside North America. Good business acumen.

America 100

America Revenue Strategy Report 100

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Level up with these 15 association marketing resources—books, podcasts and blogs. Do you need support with membership marketing? Chapter benchmarking. Quick hits.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

NOVEMBER 13, 2020

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. MemberSuite explains the benefits for associations and employers as well as tips for planning, marketing and producing the event. Powering Engagement with Persona-Led Marketing. every Monday.

Recruiting 370

Recruiting Recruitment Certificate Tips 370

Associations Now

DECEMBER 14, 2016

A new report from IBTM World suggests that, despite the recent global tumult, there are economic trends that could greatly benefit event planners in North America. Overall, though, the North American and Asian markets are holding strong. The post Could 2017 Bring a Buyer’s Market for Event Planners? In the U.S.,

Marketing 40

Marketing United States America New York 40

Reid All About it

APRIL 28, 2023

WBT Systems explains what’s involved and what associations need to know about using a job analysis to design and market programs. Membership marketing has come a long way since I first started in associations. Host: Grip Speakers: Dahlia El Gazzar, Founder, DAHLIA+Agency Hew Leith, VP of Marketing, Grip Wed 5/3 at 12 p.m. –

DC 205

DC Recruiting Recruitment Washington 205

Association Adviser

DECEMBER 17, 2013

The same can be said for creating and implementing an integrated, cross-channel marketing plan. While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially.

Marketing 60

Marketing Video Email Marketing Social Media 60

Reid All About it

SEPTEMBER 11, 2020

The weekly list of free educational events and resources for the association community… Virtual conference pricing. WBT Systems describes the different factors you need to consider when pricing a virtual conference , and right at the top they say, “Your virtual conference should not be free.”. Virtual conference FOMO.

LMS 329

LMS Montana Revenue Price 329

Reid All About it

FEBRUARY 7, 2020

Exhibitors want to stay loyal to industry conferences and trade shows, but they are weighing the expenses against the decreasing ROI. A must-read for content marketers: how to create a strategic editorial calendar. Kelsey Raymond, Content Marketing Institute ). Presenter: Mark Bornstein, VP of Content Marketing, ON24.

Chicago 243

Chicago Baltimore Education Content 243

Reid All About it

JANUARY 26, 2024

I’ve used data from Marketing General Inc.’s s 2023 Membership Marketing Benchmarking Report in many of the posts I’ve written for clients. Email marketing news. Make sure staff who have anything to do with IT or email marketing get this critical message: Gmail and Yahoo have new requirements for bulk senders.

Survey 256

Survey Project Strategy Education 256

Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. But, virtual conferences did dominate the rest of their list. . Kim Moutsos, Content Marketing Institute ).

Innovation 359

Innovation Las Vegas Communications Education 359

AssociationChat

MAY 27, 2020

Much like the Terrorism Risk Insurance Act (TRIA), enacted shortly after the terrorist attacks on 9/11, the federal government would serve as a backstop to maintain market stability and to share the burden alongside the private insurance industry. Video of the 5/26 press conference can be viewed here. Maloney’s bill (H.R.

New York City 103

New York City America New York Washington 103

Association Navigator

AUGUST 29, 2012

I’ve just returned from Colorado where GMA, the Association of Food, Beverage and Consumer Products Companies , hosted what will reportedly be their last Executive Conference. This is my review of the conference. The Conference also included recognition of innovation and creativity by E&J Gallo Winery and PepsiCo.

Review 100

Review Conference Colorado Video 100

Reid All About it

SEPTEMBER 4, 2020

In conversations about virtual conferences, one question always arises: how to provide value to virtual sponsors and exhibitors. Layla Masri at Yes& offers 22 tips from the virtual conference trenches. Hybrid conferences. Bias in conferences. Virtual event tips. Sending website traffic to members. Tue 9/8 at 1 p.m. –

Montana 322

Montana LMS Revenue Recruiting 322

Aaron Wolowiec

MAY 13, 2014

Think about all the data your association has at its fingertips: demographics of your members, conference registrations, product sales, vendor buying habits. For example, think about your last conference. Take the Entomological Society of America (yes, bugs). Big data equal big opportunity. It’s a goldmine, right?

America 100

America Analysis Recruiting Recruitment 100

Blue Sky eLearn

JUNE 23, 2017

Understand Your Market. Before setting pricing, it’s critical to understand your market. Conduct a market analysis to understand your competitor’s products and pricing, target market, market needs, and price range that market will bear for the value you’re offering. Try These On. Tracy King, MA, CAE.

Price 193

Price Certificate Revenue Course 193

Reid All About it

MARCH 4, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Susan Newman, SVP of Conferences, National Retail Federation. Melissa Householder, CEM, Trade Show Manager, Golf Course Superintendents Association of America. Top Trends in Content Marketing 2022. Tue 3/8 at 11 a.m. –

Class 195

Class Certificate Content Committee 195

Aaron Wolowiec

JUNE 14, 2016

As markets grow, businesses will increasingly need the services associations provide, such as professional development, knowledge transfer, networking, education and professional certifications, according to Globalstrat , which recently released, “ 2016 Association Growth Global Trends Survey Report.”. What does that mean for associations?

Strategy 100

Strategy Social Media America Survey 100

Reid All About it

DECEMBER 1, 2023

Conference/abstract management. Ex Ordo describes how to implement conference and abstract management software for medical, technical, scientific, and academic society events. Their guide covers configuring software for abstract submission and peer review, issuing the call for papers, designing the conference program, and more.

Arlington 266

Arlington Technology Strategy Los Angeles 266

Reid All About it

JUNE 12, 2020

Virtual conference of the week. The CB Insights Tech Conference is relying on a session format that looks much more interesting than the standard association conference. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. A new episode is posted every Monday by 1 p.m.

Montana 243

Montana Leadership Tools Innovation 243