Reid All About it

FEBRUARY 26, 2021

They explain why you’re having a tough time recruiting volunteers and how you can enhance the value of the volunteering experience. The seven biggest mistakes in membership recruitment. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Quick hits. More info/register.

Recruiting 329

Recruiting Recruitment Project Technology 329

Reid All About it

NOVEMBER 12, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 7 Ways to Recruit and Retain Revenue Generating Talent During the Great Resignation. Find out what top revenue generating talent want from their next employer as well keys to a successful employee retention program.

Recruiting 195

Recruiting Recruitment Survey Revenue 195

Wild Apricot

DECEMBER 21, 2017

As the volume of business information exploded, sales ops has evolved into a more powerful data analysis and reporting unit that can provide critical insight on the following areas: Sales Process Optimization. Salesforce Recruitment, Onboarding and Training. Recruit, on board, and train sales staff. Performance Metrics Analyses.

How To 362

How To Process Tools Team 362

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FEBRUARY 5, 2021

Teri Carden is cooking up a phenomenal-sounding digital experience for anyone interested in increasing their non-dues revenue. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

San Diego 370

San Diego Price Strategy Education 370

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JULY 24, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Boost Membership & Non-dues Revenue in a Virtual World with Open Communities. Recruiting and Retaining Association Members (and Driving Non-Dues Revenue) in the Virtual Event Era. Tue 7/28 at 11 a.m. Tue 7/28 at 3 p.m.

Montana 259

Montana Revenue Case Study Conference 259

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DECEMBER 8, 2023

Host: Impexium MC: Donna Gandt, Chief Revenue Officer, Impexium & Billhighway Tue 12/12 at 10:30 a.m. – Learn how to conduct a cost analysis to quantify the financial implications of dirty data. Learn about the process of planning, executing, and optimizing member-generated video campaigns to achieve revenue-based outcomes.

Strategy 272

Strategy Video Technology Innovation 272

MemberClicks

AUGUST 1, 2023

Marketing Plan – Your marketing plan outlines quarterly goals, metrics for success, and strategies and tactics for reaching your ideal member profile and generating revenue to accomplish your goals in Step 1. Recruit your board. Recruit your staff. Start recruiting members.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

JANUARY 14, 2022

Volunteer recruitment. Why do some associations have a tough time recruiting volunteers and others don’t? Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. What the Great Resignation Means for Your Certification Program in 2022 and Beyond. Tue 1/18 at 12 p.m. CAE credits.

Team 195

Team Technology Certificate Revenue 195

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DECEMBER 3, 2021

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. 5 Digital Non-Dues Revenue Models That Work for Both Members AND Sponsors. Using Event Media to Drive Revenue for Your Meeting. Examine how transition plans and expanded reach can drive and protect advertising revenues.

Revenue 195

Revenue Technology Innovation Social Media 195

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NOVEMBER 27, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Membersuite

SEPTEMBER 10, 2022

Since events are one of the top membership recruiting methods, try coupling a trial membership with a discounted or free first event. . #4. The corporate version offers licensing deals for compliance, frontline, and introductory training; professional development; and certificate programs. The same principle works for memberships.

Price 135

Price Discount Marketing Newsletter 135

Reid All About it

MARCH 5, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Host: Fridays@4. Host: ASAE.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

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DECEMBER 11, 2020

Participating associations will receive the full survey dataset and analysis as well as a data slice of the same analysis for their association. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Project management basics. BYOB, obviously. Mon 12/14 at 11 a.m. –

Project 370

Project Education Software Review 370

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APRIL 21, 2023

They describe the seven steps of starting a successful association mentoring program from pre-evaluation and research to planning, design, recruitment, matching, training, support and evaluation. Learn the importance of item analysis, the role of feedback in exam development, and the need for test security. Membership marketing.

Education 195

Education Committee Recruiting Recruitment 195

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JANUARY 26, 2024

Last year, 814 associations participated in MGI’s survey, which benchmarks the practices used by associations to recruit, engage and renew members. The spring cohort for their Association Facilitator Certificate Course begins on March 11. I’ve used data from Marketing General Inc.’s The 2024 survey is now open. More info/register.

Survey 256

Survey Project Strategy Education 256

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AUGUST 27, 2021

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The countdown is on! Volunteer training.

Tampa 200

Tampa Revenue Education Content 200

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NOVEMBER 5, 2021

Publications: How are Societies Approaching Innovation and Revenue Diversification? Hear from leaders in publications at three societies who are all thinking deeply about the challenges of not just revenue diversification, but innovating more widely. Joel Resnik, Chief Revenue Officer, Gather Voices. Mon 11/8 at 11 a.m.

Survey 195

Survey Revenue Price Team 195

Reid All About it

OCTOBER 16, 2020

By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. Learn how the panel of editors has been covering the pandemic, how they perceive the industry evolving, their analysis of their latest research, and what they expect for the future. Content audit.

Indiana 221

Indiana Review Education Conference 221

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MARCH 26, 2021

Learn about ideas and tools that will allow your organization to be at the forefront of this change, and how to surprise your learning audience with seamless and thoughtful opportunities to increase audience engagement and boost organizational revenue. Non-Dues Revenue, Partnerships & Sponsorships: What’s Working & What’s Not.

Innovation 259

Innovation San Diego LMS Strategy 259

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NOVEMBER 11, 2016

Join a discussion on the results of the GEI and insights gained by two associations from analysis of their own member and customer data against the global benchmark. Learn the basics of what should be included in a position description and how accurate and up-to-date position descriptions can help you recruit, train and retain volunteers.

Handbook 237

Handbook Washington eBook DC 237

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MARCH 19, 2021

Learn about the eight different culture markers we measure, what it looks like to break the data down by subgroups, how to spot the cultural patterns that get in the way of results, and our driver analysis tool where you can see what areas of the culture truly drive employee engagement. More info/register. Host: Propel. Fri 3/19 at 3:45 p.m.

LMS 370

LMS Nashville Strategy Video 370

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JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Tue 1/17 at 2 p.m. – More info/register.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

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JANUARY 13, 2017

Not only will this report help you benchmark your association’s membership marketing efforts against nearly 1,000 other associations, but you’ll pick up ideas for improving recruitment and retention tactics. The council manages leadership recruitment, candidate evaluation, and nominations. Tue 1/17 at 2 p.m. – More info/register.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

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MAY 8, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Carey Goryl, CAE, CEO, Association for Advancing Physician and Provider Recruitment. Explore virtual experience quality filters that will best position your event for participation, value and revenue. Tue 5/12 at 7 a.m.

North Carolina 221

North Carolina Montana Conference Revenue 221

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OCTOBER 9, 2020

The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. More info/register.

Utah 370

Utah LMS Conference Technology 370

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JUNE 19, 2020

Fíonta suggests looking at your cancelled events as opportunities to design new experiences for attendees, sponsors and exhibitors—now you can have virtual events that generate both revenue and engagement. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Pandemic silver linings.

Video 221

Video Conference Revenue Industry 221

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FEBRUARY 24, 2023

Psychometrics Concepts in Professional Certification Process Gain a better understanding of the psychometric principles used to develop, administer, and interpret professional certification tests. Learn about the ethical and legal considerations related to certification processes. No plan, no progress. More info/register.

Certificate 39

Certificate Innovation Education Process 39

GlowGlobally

OCTOBER 14, 2012

Lack of a commercial business license and bank account to collect revenues in local currency. The results they achieved in their Middle East region showed significant improvement within 12 months of implementing their new strategy in 2011: Growth in certification candidates of over 90%. Challenges to Growth.

Marketing 60

Marketing Strategy Social Media Certificate 60

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FEBRUARY 4, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Join an in-depth conversation about DEI with leading experts on the topic so your association can help BIPOC professionals advance their careers as well as grow your revenue, boost your membership and drive member engagement.

Content 39

Content Education Recruiting Recruitment 39

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AUGUST 19, 2022

Recruiting young members. The latest MGI report disclosed how poorly associations are doing with young member recruitment. The Convergence of Member Benefits and Non-Dues Revenue for Overall Growth and Retention. Host: Certification Network Group. Hum explains why young professionals are just not into your association.

Technology 43

Technology Software Cost Products 43

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SEPTEMBER 23, 2022

Learn about digital content structures that work for recruitment, retention, and revenue. To implement a member engagement scoring analysis, the first step is to shift away from assumption-based thinking and towards evidence-based thinking. – Customize a Diverse Revenue Mix to Meet Your Association’s Needs.

Arlington 41

Arlington Education LMS Revenue 41

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FEBRUARY 11, 2022

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Looking Forward 2022 (Impact): Trends and Analysis. Host: Professionals for Association Revenue. Presenters: Samantha (Sam) Evans, CAE, MBA, Certification Manager at IAPP. Tue 2/15 at 11 a.m. – More info/register.

Content 39

Content Strategy Technology Analysis 39

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FEBRUARY 10, 2023

Member recruitment. Impexium describes the eight elements of an association marketing strategy that will help you recruit more members, such as developing personas, leveraging data, nurturing leads, and more. Host: Certification Network Group Speakers: Donald A. Year-round attendee community. Location: Alexandria VA.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

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MAY 20, 2022

MemberSuite recounts the value of certifications and certificate programs to the individual and their employer. – Putting Customers at the Center of Your Event Data Strategy with Sentiment Analysis. They point out the usual problem with keynote selection and suggest other ways you can use your keynote budget. CAE credits.

Arlington 41

Arlington Project DC Technology 41

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SEPTEMBER 9, 2022

Guest: Lisa Lockman, Assistant Director, Data Analysis and AMS Administration, Association for Psychological Science. Battle for the Inbox: How to Boost Email Engagement, Outplay Competitors, and Earn More Revenue in Q4. Hear examples of successful association podcasts and how non-dues revenue comes into play. Fri 9/9 at 12 p.m.

Education 41

Education Project LMS Technology 41

Membership Marketing

APRIL 22, 2011

In marketing, whether it be for membership recruitment and retention, conference attendance, participation in your certification program or whatever, the key analytic is cost per order. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1).

Marketing 40

Marketing Price Survey Recruiting 40

Membership Marketing

AUGUST 4, 2011

Others require multiple years of membership tied to an event like certification. Unleash the Power of Market Testing in your Membership Recruitment. Membership Recruitment. (4). Non-Dues Revenue. (1). Potential Analysis. (3). Steady State Analysis. (3). Tony can be reached at Tony@MarketingGeneral.com.

Price 40

Price Survey Analysis Marketing 40