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A Requirements Analysis is Critical to the Success of Your Technology

Delcor

To a large extent, your fate will be determined by how well you handle one critical part of the project process: requirements analysis (RA). Using their deep knowledge of the association technology market, they know how to help associations leverage technology. What problems must it solve? What a relief!

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Top technology trends to help your association personalize the member experience

Nimble AMS

9 technology trends to personalize the member experience Here are the top technology trends to help your association create a personalized member experience: 1. Our Nimble AMS product strategy focuses on empowering associations to improve the member experience. AI-driven, real-time personalization. User-generated personalization.

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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. This methodology was used to evaluate expanding the American Board of Medical Specialties, ABMS CertLink®, platform into new markets. Blue Ocean Strategy has the ring of a concept shaped by technology.

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Of Crowdsourcing and Cassandras

Spark Consulting

Jeff Howe , who is credited with coining the term “Crowdsourcing,” was the opening keynoter at the 2009 ASAE Technology Conference, where he mad the point that no matter how smart the people around you are, most of the smartest people work somewhere else. One, something tells me ChatGPT will no longer BE free.

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Survey: Spike in Use of AI in Email Marketing 

Associations Now

A new survey of email marketers reveals an explosion of use of AI, with plenty of room for growth in the future. The report by email marketing firm RPE Origin , released earlier this month, is based on a survey of more than 100 enterprise marketing professionals about their email practices.

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Celebrating Our Association Women Technology Champions

Protech

Inspired by these women, and to continue to shine a light on women in association technology, we interviewed three Fonteva & Protech women executives about their careers. Belonging in Tech It’s a common misconception that coding is the only career available in technology. I was working at an environmental advertising agency.

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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.