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Association Brain Food Weekly: 1.7.22

Reid All About it

The weekly list of free educational events and resources for the association community…. I keep seeing articles advising managers to coach, not command. Email marketing automation software. explains the costs associated with email marketing automation software and the factors affecting those costs.

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6 Post-Event Survey Tips to Improve Your Virtual Events

Achieve

From their incredible flexibility to their ability to reach a vast audience, virtual events are extremely beneficial for associations, nonprofits, and event-hosting organizations of all kinds. Fortunately, event technology and our understanding of virtual event engagement have vastly improved over the past few years.

Survey 59
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Membership Directory: Why Your Organization Needs One & How to Create One

EventMobi: Association Events

In this article, we’ll touch on what a member directory is, how it can help your association, what type of information should you include in a membership directory, how you can create one, and several platform options for you to choose from. They’re typically distributed to members at meetings, events, or sent in the mail.

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How to Market Your Virtual Event

Fonteva

There’s no point in pouring your heart into planning an event if nobody shows up. Luring in attendees is challenging enough for traditional events and even more so for virtual events. So to help you out, we’ve made this concise guide on how to market and drive attendance for your virtual events. But never fear.

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Why Event Planners Need a Content Strategy

AssociationChat

In a previous article, we discussed the different methods of creating an effective content strategy. Here is why event planners need a content strategy. For example, if you have great ideas on Event Gamification, you can craft content with the keyword “Event Gamification” as the header. Conclusion.

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3 Copywriting Best Practices for Your Email Campaigns

Higher Logic

If you haven’t read it yet, check out Mixpanel’s recent article and research on how to write email subject lines. They found the current median for subject line characters is 42, and the average open rate for emails in their report was 19.9 For now, follow these quick tips to produce stellar email copy: 1. Keep it short.

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3 Tech-Savvy Tips for Nonprofit Virtual Fundraising Events

Achieve

Then, the pandemic spread across the globe, and the resulting social distancing guidelines left small to mid-sized nonprofits scrambling to move their events online in order to keep supporters and staff members safe. . Optimize your digital marketing strategies. Research trends in event technology. . Test your giving page.

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