Fonteva

DECEMBER 19, 2019

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

Member Engagement 59

Member Engagement Strategy LMS Class 59

Reid All About it

AUGUST 11, 2023

A few of them might surprise you, but they’re essential for technology project success. Nick Wignall ) A moving article about women artists, with a focus on Emily Dickinson and Sinead O’Connor. Please also read the article she links to in Rolling Stone by Shirley Manson about Sinead. Change management. More info/register.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

FEBRUARY 9, 2024

The weekly list of free educational events and resources for the association community… Employers’ job market. TopClass LMS suggests putting a new spin on your membership and education marketing. In this employers’ job market, it’s tougher for members, customers and prospects to find a better position. Event trends.

Newsletter 271

Newsletter Certificate Denver Case Study 271

Reid All About it

JUNE 2, 2023

Anne Lamott If I could teach one marketing lesson. Listen up, my sales and marketing friends. WBT Systems says learning analytics can answer all kinds of questions about your education programs, including their market performance, effectiveness, and value to learners and your association. Technology decisions.

Technology 195

Technology Chicago Education System 195

Reid All About it

JUNE 9, 2023

Mercury Creative Group explains why you should have an ideal buyer in mind when crafting marketing content. Event marketing. This PCMA Convene article by Vanessa Page of mdg is essential and fascinating reading. She says it’s time to retire outdated and insider event marketing jargon. Audience personas.

Revenue 206

Revenue Content Chicago Leadership 206

Reid All About it

MARCH 11, 2022

WBT Systems describes the barriers to virtual attendee attention and suggests solutions for keeping your attendees engaged. Member engagement. This time, he shares what conservation groups can teach associations about member engagement. This is one of those articles I can see returning to again and again.

LMS 195

LMS Revenue Los Angeles Newsletter 195

GrowthZone

DECEMBER 3, 2021

In one of his newsletters, he sent a word find similar to the one in this article. The Crockett Area Chamber used the puzzle Frank had provided and had multiple people engage with that post. growth member engagement onboarding revenue chamber associations. engage GrowthZone AMS leads database email marketing.

Social Media 78

Social Media Newsletter Email Marketing Member Engagement 78

Reid All About it

JANUARY 7, 2022

I keep seeing articles advising managers to coach, not command. Stowe Boyd shares excerpts from a Harvard Business Review article about three creativity fallacies , including practical advice for preventing brainstorming sessions from going off the rails. Email marketing automation software. Chapter coaching. Brainstorming.

North Carolina 195

North Carolina Software Email Marketing Sacramento 195

Elevating Engagement

SEPTEMBER 6, 2023

Amanda Lea Kaiser A version of this article was originally published by Lead Marvels. Elevating Engagement Elevating Engagement is singularly focused on one enormously important topic for association leaders: member engagement. Here Are a Few Ideas for You How Do You React to Negative Public Feedback?

Newsletter 52

Newsletter Case Study Library Member Engagement 52

Reid All About it

DECEMBER 6, 2019

The 2020 predictions and trends articles are starting to appear. WBT Systems asks if associations need to think about providing a more sustainable professional development option to their members and market. And, Caroline Forsey at HubSpot explains what California’s new data privacy act means for marketers.

LMS 221

LMS Software Revenue Cost 221

Blue Sky eLearn

OCTOBER 19, 2020

Here’s what we will cover: The importance of association engagement. In-person engagement ideas. Online engagement ideas. Effective member engagement will always be important if you want your association community to grow and thrive. The importance of association engagement. In-person engagement ideas.

Association Management 250

Association Management Committee Learning Management System Software 250

Reid All About it

JULY 30, 2021

Combine a selection of articles, posts, videos, podcast episodes, session recordings and/or other content you already have into curated content bundles. Ten Ways to Futureproof Your Membership , a new report from Sequence Consulting, is a refreshing wake-up call with practical new ideas for a time of reset member expectations.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. While reading her article at Psyche, I realized this new habit would greatly improve conversations with members, customers and prospects.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

JANUARY 10, 2020

In this MIT Technology Review article , he said, “What they wrote was remarkable, and remarkably consistent.”. In this Wired article, Dr. Esther Ngumbi and Dr. Brian Lovett discuss the need for exhausting, expensive, and exclusive science conferences to modernize and provide some ideas for improvement. Elise Dopson, Databox ).

LMS 243

LMS Software Chicago Washington 243

Reid All About it

JUNE 26, 2020

Now he’s sharing the “woes and wows” of his experience in an article at EdSurge as well as “three tips for virtual conference organizers to consider, based on hours of my life that I will never get back.”. Hear about some major considerations for online engagement. Hosts: Breezio and Adage Technologies. CRP challenges.

Montana 370

Montana Conference Content Education 370

Reid All About it

JULY 10, 2020

In another article for AMP, Ronn Levine spoke to Gina Joseph, vice president of strategy and partnerships for VentureBeat, about their annual GameBeat Summit in April. This workshop will arm you with tactical strategies that will help you to negotiate and defend your organization in this evolving market. 1 CMP credit. 1 CMP credit.

Montana 365

Montana Content Price Strategy 365

Achieve

SEPTEMBER 15, 2023

But as technology advances, you can’t help but think about the ways that your organization might not be keeping up with the times. Your association can even create a cycle of growth and career advancement by building a framework of valuable connections for new members. Boosting member engagement. Book or article clubs.

Committee 52

Committee Newsletter Social Media Technology 52

Association Success

OCTOBER 23, 2020

Starting with three basic metrics all organizations should prioritize and including ways to increase engagement, revenue and recruitment, association professionals are looking at their data and searching for ways to change for the better as seen in this week’s Friday Five. . Want to unlock the secrets to cultivating members’ loyalty?

Newsletter 78

Newsletter Revenue Recruiting Recruitment 78

Reid All About it

JULY 23, 2021

Their advice covers everything from determining what data to collect to getting members to update their profiles. Marketing General Inc. recently released their 2021 Membership Marketing Benchmarking Report , one of my annual must-reads. Host: Brandt Krueger, founder Event Technology Consulting. Membership benchmark data.

Video 195

Video Technology Content Strategy 195

Spark Consulting

SEPTEMBER 4, 2013

The article referenced has lots of good advice how, but in my experience, one change removes about 99% of the problems: no anonymous commenting. Member engagement: it’s not just measuring things right, it’s measuring the right things. Totally your (moral) responsibility. HBR asks: Is bias fixable ?

Review 150

Review Leadership Member Engagement Technology 150

Reid All About it

APRIL 21, 2023

Membership marketing. MemberSuite reminds us why data-informed content marketing is such a powerful tool for associations. They describe how webinars, blog posts, podcasts, YouTube, social media and influencer content can help you attract and retain members. More info/register. Host: ASAE Tue 4/25 at 11 a.m. –

Education 195

Education Committee Recruiting Recruitment 195

Reid All About it

DECEMBER 13, 2019

The weekly list of free educational events and resources for the association community… I just bought a wreath at the farmers market and I’m listening to the Christmas Cocktail Jazz playlist on Spotify. Culture is a true business function, like IT or marketing, and requires processes, systems and internal positions to support it.

Raleigh 259

Raleigh Review Class Education 259

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. To get a sense of what your association is missing, take a few minutes to read Jeff’s article and then share it with your staff and board. For many of us, the answer is a resounding “Yes.”

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

OCTOBER 9, 2020

Members value different benefits throughout different stages of their career journey. Billhighway explains how some association chapters are engaging early-career members. Luring members/customers to your LMS. Hear about some major considerations for online engagement. marketing and communication professional.

Utah 370

Utah LMS Conference Technology 370

MemberClicks

APRIL 24, 2024

In this article, we are going to place a focus on association management, defining what it is and what separates excellent organizations from mediocre ones. Transparency and Communications One of the most undervalued aspects of association management is the importance of consistent communication to keep members engaged and involved.

Association Management 52

Association Management Tips Software Social Media 52

Reid All About it

APRIL 2, 2021

Mike Murray, Content Marketing Institute ). I followed a quasi-recipe from the late actor (and amazing cook from what I’ve heard) Vincent Schiavelli—the recipe is at the bottom of this article. A weekly conversation about meeting and event technology, including software, hardware, and audiovisual for in-person and online events.

Revenue 335

Revenue Conference Industry Strategy 335

Tom Morrison

JULY 30, 2014

You see, in 2006 we decided the number one strategy in the strategic plan was to put members FIRST.do Look at our key numbers and the increase since 2006: Membership Increase: 13% Dues: 25% Revenue Per Member: 33% Non-Dues Revenue: 132% Associate Sponsorships: 68% Net Worth: 1,058% 98.5%

Member Engagement 40

Member Engagement Newsletter Cost Communications 40

Association Analytics

FEBRUARY 20, 2024

Signing up for a membership is not something today’s professionals shy away from, so it’s critical for today’s associations to discover how to get in front of their target market and successfully communicate their value. In this blog, we outline how you can use the same framework to improve new member acquisition at your association.

Strategy 169

Strategy Social Media Discount Newsletter 169

Reid All About it

OCTOBER 29, 2021

Marketing education. Velocity Partners always publishes enlightening and entertaining articles like this one, A Stakeholder Through the Heart. They explain why senior execs are ruining your marketing plans and what you can do about it. Host: Brandt Krueger, founder Event Technology Consulting. He describes his S.C.O.R.E

Revenue 195

Revenue Survey Leadership Education 195

YourMembership

AUGUST 24, 2015

In an article published by Forbes , Chris Petersen PhD., president of Integrated Marketing Solutions said, “Free shipping the same day is a total differentiator in the U.S., completely unique for those major markets where it is offered. There is no way today to determine how this will impact local brick and mortar businesses.

Austin 150

Austin Analysis Member Engagement Technology 150

Reid All About it

JULY 21, 2017

Kai-Fu Lee debunks dystopian AI scenarios in a Wired article. A near-death experience has enabled him “to envision an alternate ending to the AI story —one that makes the most of this amazing technology while empowering humans not just to survive, but to thrive.” Host: American Marketing Association. More info/register.

Las Vegas 231

Las Vegas DC Mooc Nevada 231

Reid All About it

MARCH 24, 2017

The subscription economy is booming—along with the technology needed to support it. I wonder how this consumer trend— described in this CIO article —will affect association membership. Sonia was the one who really hooked me on marketing, way back in my CBIA days. – How to Effectively Measure the ROI of Event Marketing.

North Carolina 150

North Carolina Technology Marketing Strategy 150

AssociationChat

SEPTEMBER 4, 2023

And its capabilities have led to an onslaught of articles and chatter about the generative AI tech darlings Midjourney, DALL-E, and ChatGPT. We have seen these on the market for a while, so this might feel like the kind of AI you are accustomed to working with daily. It’s not like we weren’t paying attention to AI before ChatGPT.

Newsletter 52

Newsletter Technology Tools Content 52

Association Freak

JANUARY 20, 2023

Reading Time: 3 minutes This article first appeared in Sidecar as Are Your Members Your Best Customers? How to grow engagement? It’s a law of nature in marketing: Your best prospect is the customer you already have. The Challenge for Non-Member Engagement But what if they don’t want to be members?

Revenue 72

Revenue Recruiting Recruitment Member Engagement 72

Reid All About it

APRIL 12, 2019

Now in its eight year, the results from this Naylor Association Solutions survey will highlight association communications best practices and identify improvements and challenges associations continue to face with member communications. 5G is a huge advance in technology that will affect all our lives in the coming years. 1 CMP credit.

LMS 276

LMS Pennsylvania Innovation Education 276

Reid All About it

AUGUST 28, 2020

Learn how to take events online in a way that will deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference. Hear about some major considerations for online engagement. Stefanie Maragna, vice president of corporate marketing and events with Sage Intacct.

Montana 359

Montana North Carolina Content Certificate 359

Reid All About it

AUGUST 27, 2021

I’m seeing a wave of articles about the “bad science” of generationalism. How can you create these experiences for members? Nir Eyal would like you to stop calling everyone “ addicted to technology.” I don’t think technology is to blame. Host: Brandt Krueger, founder Event Technology Consulting. Generationalism.

Tampa 200

Tampa Revenue Education Content 200