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Webinar Recap: Association Value Prop Remix

Blue Sky eLearn

If you missed their webinar, Association Value Prop Remix & Laying the Track for Member Persona Creation , we’ve recapped it below and have made the recording available here. Using methods above you’ll want to: Perform a competitive analysis – research the organizations your members provide in the surveys you send out.

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The Association Value Trigger Point Explained by New Member Background

Smooth The Path

When I speak about a way to engage new members early in their membership by using an Association Value Trigger Point (AVTP), association professionals often ask me if their association should have just one AVTP or should we have many for our different members? Here is an example.

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Want to Maximize Association Membership Value? Create Indispensable Engagement

Higher Logic

We’re most attached to the groups or organizations that we’re most involved in. You might be experiencing the effects of a lack of engagement at your association now, without realizing the source of the problem. Here’s just one example: Using community data to create relevant programming. And the inverse is true.

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Building Buy-In for an Online Community at Your Association

Higher Logic

Your goal should be to demonstrate how the community aligns with and leads to achieving the goals of your association’s strategic plan. Here are five examples of priorities you might find in your association’s strategic plan, along with key points for how community helps. 5 Common Organizational Priorities for Associations.

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Why Association Leaders Need a Vision

Associations Now

Associations face an increasingly competitive market for members, attendees, and education. Time was, the association value proposition was pretty simple: “We’re the only ones who care about you.” Five experts from the consulting firm argue that every organization requires a “superpower.”

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What associations can learn from Disney’s simple core purpose

Association Success

Associations might be the original purpose-driven organizations. . For centuries, associations have brought professionals together to forge connections and share valuable information. A lot has changed since associations’ earliest moments. These tips will help you nurture a purpose-driven culture within your association.

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The Underdog’s Guide to Success: How to Win When You Are Not Your Members’ First Choice

Association Freak

Do most of your members belong to other associations? Members’ first choice will always be the organization with the member value proposition most closely aligned with what they do for a living, where they can find the resources and experiences specific to their field—the one they must belong to do their job well.

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