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3 Ways to Strengthen Communication Using Smart Member Data

Higher Logic

After all, no matter how many new members you attract, it’s your retention rate that drives real growth. Member engagement drives retention, and communication is the key to boosting engagement. Keep in touch with members through automated messaging. Keep in Touch with Members Through Automated Messaging.

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Association Brain Food: 4.12.24

Reid All About it

Katrina Ciccarelli McAfee at Association Analytics shares a three-step strategy for improving new member acquisition. She explains how to get in front of prospects, make an impression on them and communicate the value of membership. Staff meetings. 1 CAE credit. . – 1 CAE credit. More info/register.

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Association Brain Food: 4.19.24

Reid All About it

By supporting these pairings, associations can foster a learning culture and community. Bulletin describes how member apps help improve member engagement by providing centralized communication channels for members. Gain a deeper understanding of lapsed members. Membership mobile app. 1 CAE credit.

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Member Engagement Strategies: A Guide for Associations

Fonteva

Whether your association is made up of professionals in the same field or alumni who went to the same university, member engagement should always be one of your top priorities. Engagement secures your association’s relevance and fuels healthy member retention. Why is member engagement important?

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Association Brain Food Weekly: 1.29.21

Reid All About it

Communicate. Explore the trends and technologies your association can better monetize and/or innovate with so you can more effectively educate and communicate with your members, constituents, and the public. Host: Jay Daughtry, Chief Communications Officer/Owner, CQbd. Communicate. 8: Innovate. More info/register.

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Q&A: A Balanced Approach to Member Engagement

Association Adviser

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. Download a recording of “A Balanced Approach to Member Engagement” here. Have additional questions? It’s harder, but possible.

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Building Buy-In for an Online Community at Your Association

Higher Logic

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.