Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Reid All About it

SEPTEMBER 22, 2023

Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. Host: Professionals for Association Revenue Wed 9/27 at 1 p.m. Also worth your time What people really remember about your association. Mark Wallach, Engagement Mobile Strategies ) How to use AI to do stuff.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. Learn how to conduct a cost analysis to quantify the financial implications of dirty data.

Strategy 272

Strategy Video Technology Innovation 272

Reid All About it

MAY 21, 2021

Chris Detzel, Community Program Manager at Reltio. Kim FitzSimmons, Chief Marketing & Communications Officer at American Association of Endodontists. Presenters: Atokatha Ashmond Brew, MBA, Managing Director, Marketing & Communication, Nonprofit HR. Presenters: millennials Molly Phayer and Erica Salm Rench.

San Jose 369

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Reid All About it

MARCH 3, 2017

Tue 3/7 at 1 p.m.* – Revenue Generation through Your Mobile Event App. Learn how leading organizations are generating revenue through their mobile apps and moving sponsors from doubting the value of supporting an app to asking a year in advance for the sponsorship. How Millennials and Baby Boomers Can Work Together. . –

millennials 150

millennials Recruiting Recruitment Revenue 150

EventMobi: Association Events

SEPTEMBER 13, 2023

Providing a great member experience keeps people close and saves you the cost of having to build your relationships from scratch each year! This organic connection is worth its weight in gold and can save you on big marketing costs. 90% of millennial donors are motivated to give based on the mission rather than the organization.

Member Experience 130

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ISAE

JANUARY 17, 2024

Limited waste and printing costs. While your association may be resistant to making this change or investing in a new tool, keep in mind that the benefits of digital waivers far outweigh the effort and cost of implementing the software. Limited waste and printing costs. Improved accessibility. Increased transparency.

Cost 52

Cost Review Software Member Experience 52

Reid All About it

JANUARY 26, 2018

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. Attracting millennial/young professional supporters. The Millennial Generation: A Demographic Bridge to America’s Diverse Future (Washington DC).

DC 225

DC Washington millennials Chicago 225

Reid All About it

AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. 5 Tips to Engage Gen Z and Millennial eLearners in 2020 and Beyond. Learn how to level up your existing learning strategy to meaningfully engage your Millennial and Gen Z learners. Association membership app.

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Reid All About it

OCTOBER 27, 2017

Patricia Andrade, VP of Marketing, Communications, and Community Relations, ABTS Convention Services. Recruit and Retain Millennial Members. Millennials make up one third of the workforce today, and at the rate Baby Boomers are retiring, millennials will make up 75 percent of the workforce in the country by 2025.

LMS 150

LMS millennials Blended Learning System 150

WBT Systems

MAY 15, 2018

Everyone sees the revenue potential in providing online education to corporate customers. Why take a generic class in leadership, communication, negotiation, or conflict resolution when you can take one that’s designed by an association specifically for your profession or industry? Revenue growth. Lower training costs.

Education 155

Education Mooc Course Revenue 155

Reid All About it

MAY 14, 2021

Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. The ongoing uncertainty of in-person, online, or hybrid events does not make securing or increasing sponsorship revenue easy. Growing Non-Dues Revenue in 2021 & Beyond: The Future of Association Revenue.

St. Louis 341

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Association Adviser

NOVEMBER 29, 2018

Forbes.com: Millennials: A Generation of Page-Turners, Jan. According to Naylor’s 2018 Association Communications Benchmarking Survey , print magazines have been the second most-valued communication channel (behind conferences and networking events) for two years now. What does this mean for associations? Roll the Presses.

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Georgia Atlanta Newsletter Communications 61

YourMembership

FEBRUARY 27, 2014

The side effects of this change are: A loss of traditional revenue generated by membership dues. An increase in the cost of providing programs and services as membership numbers and dollars decline. And those looking at “free” or low cost solutions are discovering that they often do not serve their members’ needs.

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Association Freak

MAY 21, 2022

But unfortunately, the effects are rippling through the association world – putting downward pressure on membership, lowering advertising, royalty, and other revenue sources, and impacting the dashboard metrics of most organizations. Users, of whom 67% are Millennials, have saved $170M+ this year. The Exploding Data Economy.

Revenue 72

Revenue Discount Products Marketing 72

Association Adviser

APRIL 15, 2014

Deciding whether to contain costs, invest—or both—in legacy products in the age of digital. We Can’t All Blame Ourselves: Why Millennials Need to Pull Their Own Weight. Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report.

millennials 60

millennials Georgia Florida Directory 60

Reid All About it

NOVEMBER 23, 2018

MemberSuite describes a new approach to sponsorship that treats companies as revenue partners. Some quick hits before we get to this week’s list of free webinars: 3 things research shows about engaging Millennials in your cause or association. Communicating Effectively With New Members of Congress. Blue Avocado ).

DC 170

DC Video Washington Strategy 170

Reid All About it

OCTOBER 7, 2016

Unrelated Business Income Tax (UBIT) and employment taxes are fertile ground for collecting additional tax revenue. Learn how to leverage the digital engagement at your event to demonstrate ROI; best practices for using a mobile app to realize instant cost savings; and actionable tips for sharing the value of the event with your team.

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Mooc Certificate DC millennials 205

WBT Systems

JANUARY 10, 2017

Educational offerings for not just members, but also the public at-large, will be a big revenue drive for associations.” Ensuring that your eLearning solutions can communicate with other systems is essential. The importance of on-demand, online, and mobile learning options, and the value of certifications will be on the rise.

LMS 150

LMS Learning Management System Certificate System 150

Reid All About it

JUNE 10, 2016

Presenters: Tom Jelen, Director of Digital Communications, American Speech-Language-Hearing Association. Learn what other associations are doing to address the opportunities and challenges that new technologies and the rise of Millennials have brought to chapters. Grow Sponsorships, Attendance and Revenue for your Virtual Conference.

System 150

System millennials Member Insights Recruiting 150

Association Adviser

JULY 23, 2018

A formal degree is a luxury not everyone can afford, and the presence of one doesn’t always do the best at communicating who’s best for the job; hence a need for additional means of validating other qualifications and skills. For both Millennials and Gen Xers, professional development is what makes members feel most engaged.

Certificate 61

Certificate Education Class millennials 61

Socious

OCTOBER 12, 2016

It can help them evaluate an industry, develop strategies to increase revenue or member retention, and tell them what benefits members want to see. Your membership management software , online community, and website are a few options. 90% of millennials love your email newsletter. But how do you get data?

Survey 100

Survey How To Analysis Newsletter 100

Reid All About it

MARCH 3, 2023

How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. Sponsorships. 1 CAE credit. . – 1 CAE credit. More info/register. More info/register. 1 CAE credit.

Revenue 39

Revenue Tools Education Member Experience 39

Socious

SEPTEMBER 23, 2016

Community-based membership organizations can be professional or personal, but their uniting characteristic is that they turn traditional membership-benefit models on their head. Instead of focusing on programs and conferences with high costs to run as associations typically do, these organizations’ main offer is a community.

millennials 100

millennials Course Tools Industry 100

Reid All About it

MARCH 22, 2019

Hear about some compelling reasons to support a mobile strategy and tangible recommendations on how to use the app to drive non-dues revenue. Does your organization need an innovative approach to membership growth, sponsorship sales, communications, or your advocacy and public affairs efforts? More info/register. Host: Personify.

Arlington 170

Arlington DC Washington LMS 170

Association Adviser

JUNE 27, 2018

million budget to generating $40 million in revenue as well as managing project teams of more than 50 people. The big piece is this: Membership directors must listen to their membership to understand what benefits they’re looking for so they can work on providing them and communicating that member value proposition.

Certificate 61

Certificate Class millennials Resources 61

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 71

Social Media Recruiting Recruitment Software 71

Association Adviser

FEBRUARY 7, 2018

This is a guest post by Sohini Baliga, Director of Communications at Taxpayers for Common Sense , and Elizabeth Weaver Engel, M.A., We definitely have some major advantages, not the least of which is that we are highly a cooperative and collaborative community, in large part because there’s not a lot of intra-industry competition (i.e.,

Social Media 62

Social Media Recruiting Recruitment Software 62

Association Adviser

APRIL 16, 2013

The new world order has to do with shifting demographics (baby boomers approaching retirement and Gen X and the Millennials rising); different modes of communications (virtual and social media); and an elemental change in what people value. No reservations are required and there’s no cost other than BYOB. It’s a no-brainer.

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New York millennials Analysis Revenue 60

Reid All About it

NOVEMBER 10, 2017

I took some time off on Tuesday to attend a few sessions of SURGE 2017, a virtual summit for the association community. Although I highly enjoyed the future of learning and AI conversations, I loved loved loved Lisa Campo’s video: 5 Ways to Repel Millennials from Your Association. 1 CAE credit. Location: Washington DC. 1 CMP credit.

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DC Washington Tools Education 150

Reid All About it

MARCH 13, 2020

Because, Billhighway says, people crave connection and community , and for now, in-person events do that better than virtual. Meanwhile, many Gen Z and Millennials are still trying to get a handle on the whole adulting thing. – Crisis Communications: Coronavirus Edition. Chip Massey, Crisis Communication Expert.

DC 44

DC Washington Revenue Communications 44

Reid All About it

OCTOBER 7, 2022

Fionta suggests ways to improve membership marketing, attract younger members, look beyond membership, communicate value, and think about the future differently. Adult learning principles need more attention in the association community. Year-round attendee community. The Roots of Inclusive Communication. CAE credits.

Blended Learning 41

Blended Learning Education Video Conference 41

Reid All About it

MAY 20, 2022

This will reduce costs and open up possibilities for associations of all sizes. We reimagined communication. Learn how docuseries can increase your association’s recruitment, retention and revenue; position your association and members as leaders in your industry; and capture your association younger, fresh-to-the-industry audiences.

Arlington 41

Arlington Project DC Technology 41

Reid All About it

SEPTEMBER 29, 2023

Association Adviser’s annual Association Benchmarking Report begins with an interesting look at association communication challenges and trends over the past 12 years Naylor has published this report. That explains the interest in communities like Non-Dues-A-Palooza and Professionals for Association Revenue. Event design.

Revenue 272

Revenue Innovation Education Tools 272

Association Adviser

MARCH 19, 2013

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. If you look back at our most popular reader polls of the past three years it’s interesting to see how your peers’ concerns have shifted from strategy (2010) to communication and innovation (2011) to tools and technology (2012).

New York City 60

New York City New York California Video 60

Reid All About it

NOVEMBER 18, 2022

Millennials are changing what it takes to succeed in sales , says Lindsay Ellis at the Wall Street Journal (no paywall). If you don’t, you can cost your association a lot of time and money. Chief Communications Officer/Owner, CQbd. Speakers: Andrea Callicutt, Director of Marketing, Sales & Communications at Keystone Systems.

DC 43

DC Education Technology Washington 43

Associations Now

SEPTEMBER 10, 2014

I’m just going to let the following numbers from an association member-recruitment campaign speak for themselves: Total cost for recruitment campaign: $25,000. Total revenue: $465,255. A group of new members on LinkedIn have asked ICF if they can start an “ICF Millennials” group there. Dues per member: $245.

Recruiting 40

Recruiting Recruitment Social Media millennials 40