MemberClicks

MAY 17, 2022

In fact, getting lapsed members to return to their membership is much easier and cheaper than trying to attract brand new members, and should be one of your key strategies in growing your membership. Use that as part of your re-engagement strategy! Read More: 3 Membership Renewal Letter Samples to Boost Your Renewal Rates.

Tips 98

Tips How To Discount Price 98

Reid All About it

MAY 21, 2021

Hear about strategies from associations (and a few non-profits) that have weathered this and how these strategies can ultimately help us engage more members – a greater diversity of members – in the work of the association going forward. Workforce Strategy Webinar: Tools You Can Use. 1 CAE credit. More info/register.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

MAY 12, 2023

WBT Systems describes how for-profit learning platforms, like the MOOCs Coursera and EdX, make their money. WBT shares seven MOOC business model strategies you should definitely steal. Impexium explains how your association and members could benefit from offering a tiered membership model. Membership tiers. More info/register.

Chicago 200

Chicago Newsletter Mooc Education 200

Reid All About it

JUNE 11, 2021

If members are burnt out on virtual everything, how do you convince them to make time for online education? WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. Loyalty strategies. Make time for microlearning.

Certificate 322

Certificate Technology Communications Revenue 322

Reid All About it

JULY 7, 2023

If your association has a website redesign project on the horizon, there’s no need to ask ASAE Collaborate about RFP samples. 15 Ways To Take Your Email Newsletter To The Next Level: Marketing Artificial Intelligence in Action Learn how to use email newsletter marketing to engage your members about current topics and industry trends.

Tools 195

Tools Education Newsletter Chicago 195

Reid All About it

AUGUST 21, 2020

They explain how to deliver value to virtual event sponsors—value that will generate more revenue for your association. The report also includes a sample virtual event prospectus to give you additional ideas. The Stakes Are Higher Than Ever: How to Avoid the Most Common Contracting Mistakes. Association membership app.

millennials 307

millennials Montana Class Education 307

Forj

APRIL 22, 2021

However, it’s important that you understand the parameters of their services, whether they’d be a valuable addition to your team, and how to find the ideal partner for you. This guide will help you decide whether partnering with a consultant is the right move for your association and how to choose the right team member when doing so.

LMS 172

LMS Course Price Team 172

AssociationChat

FEBRUARY 1, 2023

Artificial Intelligence (AI) technology has become increasingly popular, with many industries embracing its potential to enhance processes, streamline communication, and boost efficiency. Here is an example of how to teach it your voice using a prompt. Association work is no exception.

CA 64

CA Member Experience Social Media Sample 64

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. – How to Increase Members with Facebook Ads. . – How to Increase Members with Facebook Ads. CAE credit). Host: Wild Apricot. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Reid All About it

APRIL 1, 2016

Learn how to build an online marketing funnel—an ongoing and automated marketing strategy for capturing the attention, nurturing, and converting prospects into new members. – How to Increase Members with Facebook Ads. . – How to Increase Members with Facebook Ads. CAE credit). Host: Wild Apricot. CAE credit).

Case Study 150

Case Study Social Media millennials Sample 150

Higher Logic

AUGUST 9, 2018

The need for a new messaging strategy. In the past, SNMMI was sending generic “we miss you” messages to members hoping they would renew, but there was minimal strategy behind their marketing actions. SNMMI identified a need to address these technical challenges and appeal to lapsed members with a new messaging strategy.

Case Study 120

Case Study Recruiting Recruitment Revenue 120

Reid All About it

FEBRUARY 3, 2017

Learn how you can prepare your association to manage a crisis smoothly and effectively. Presenters: Jennifer Morales, director of communications, Infectious Diseases Society of America. Diana Olson, vice president of communications, Infectious Diseases Society of America. How to ID and Avoid Problem Causes. Host: ASAE.

Los Angeles 158

Los Angeles Chicago North Carolina America 158

Blue Sky eLearn

MAY 16, 2019

Information about your team’s project management methods and tools being used – i.e. where to find project task lists or communication threads in Asana, Basecamp, Slack, etc. Sample eNewletters, email and social media campaigns, print collateral, member surveys, and anything else you have! Other Documentation.

Tips 211

Tips FAQ Education Sample 211

Reid All About it

FEBRUARY 3, 2017

Learn how you can prepare your association to manage a crisis smoothly and effectively. Presenters: Jennifer Morales, director of communications, Infectious Diseases Society of America. Diana Olson, vice president of communications, Infectious Diseases Society of America. How to ID and Avoid Problem Causes. Host: ASAE.

Los Angeles 150

Los Angeles North Carolina Chicago America 150

Slice-Works

JUNE 25, 2014

The Advantages to a Unified Brand (or How to Answer Objections). — Leverage All of Your Communications. Powerful messaging strategy creates value by: — Leveraging what is unique. Integrating Components into your Strategy. What is the goal of a component & how does it support the association’s strategic plan?

Communications 28

Communications Marketing Conference Charlotte 28

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. How can you effectively target communications without good data? It’s harder, but possible. This is an easy one!

Member Engagement 60

Member Engagement Survey Social Media Communications 60

HOA Strategies

MARCH 21, 2022

Knowing how to navigate common BOD ground rules and conduct expectations will help you bring your community that much closer to being the perfect HOA. HOA Media & Communications Policy Though it’s probably a little lesser-known, an HOA Communications or Media policy can be crucial to your community.

Education 52

Education Utah Sample California 52

Reid All About it

MARCH 9, 2018

Learn how to best navigate this space and hear tips for developing speaker contracts, guidelines for streaming music and insights into the nuances of medical digital events. Take away a sample 12-month marketing calendar. Hear about the challenges associations face when vying for younger generations’ attention—and how to adapt.

DC 120

DC millennials North Carolina Washington 120

Association Adviser

OCTOBER 25, 2017

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. Tip 3: Know what advertisers want, and how to best deliver it.

Revenue 77

Revenue eBook Tips Team 77

MemberClicks

AUGUST 1, 2023

Include key highlights like: Your mission and vision Your ideal member profile Financial plan including funding requests Your competitive advantage Products and Services – Your products and services section communicates how you’re serving your unique audience, as well as how you plan to meet their needs and support their goals.

Recruiting 52

Recruiting Recruitment Cost Discount 52

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Reid All About it

FEBRUARY 17, 2017

Amy Sample Ward, CEO of NTEN, says, “Nonprofits will have to invest in both the people and technologies they’ll need to fulfill their missions in the future.” DelCor’s Chris Ecker and Dan Lautman explain how to spoof-proof your organization’s incoming and outgoing emails. Is that how you feel too? Tue 2/21 at 2 p.m.

Charlotte 150

Charlotte DC Washington Newsletter 150

Delcor

FEBRUARY 15, 2019

Despite the freezing weather, we had 60 attendees onsite and 50 livestreaming; that speaks volumes about the value of this conference to the association community. You can also take a sample of the core critical data and see how accurate it is. Embed culture change into your digital strategy. key takeaways (A.K.A.

Conference 58

Conference Sample Strategy Technology 58

Beth Kanter

APRIL 1, 2013

Colleagues Allyson Kapin who founded a web agency called Rad Campaign (they designed my blog) and Amy Sample Ward, who the NTEN Membership Director (and I’ve known since 2007 ) have published a new how to book called “ Social Change Any Time Every Where.”

How To 28

How To Sample Social Media Case Study 28

Delcor

FEBRUARY 15, 2019

Despite the freezing weather, we had 60 attendees onsite and 50 livestreaming; that speaks volumes about the value of this conference to the association community. You can also take a sample of the core critical data and see how accurate it is. Embed culture change into your digital strategy. key takeaways (A.K.A.

Conference 45

Conference Sample Strategy Technology 45

Mizz Information

MARCH 26, 2015

That''s great.but social media in the context of associations is broader than just marketing or PR--it’s part of almost every function of an association: communication, marketing, events, publications, membership, advocacy, continuing education, HR/recruiting, fundraising, etc.

Social Media 40

Social Media Resources Sample Recruiting 40

Beth Kanter

SEPTEMBER 13, 2013

Note from Beth: I’ve learned a lot about how to cultivate your professional network so it returns value by reading Porter Gale’s Your Network is Your Networth over the summer. Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy.

Content 28

Content Strategy Social Media Sample 28

Reid All About it

JULY 8, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking the “rightful leadership position to steer your industry.”. Seeing Around Corners: How to Spot Inflection Points in Business Before They Happen. Presenters: Bill Furmanski, senior director of communications at Fair Labor Association. .

San Francisco 39

San Francisco Certificate Technology LMS 39

Membership Marketing

MAY 23, 2013

This technique is called a content marketing strategy where free samples of your membership content are made available -- typically online -- and those interested in using it connect with your organization. You need to communicate that buying a membership will ensure an ongoing flow of content. Your shared content is too broad.

Recruiting 40

Recruiting Recruitment Content Marketing 40

Beth Kanter

MARCH 29, 2013

I’m thrilled to announce that I contributed to: npEXPERTS: Fundraising Ideas and Marketing Tips from the Pros (#npEXPERTS), a 46-page free e-book collaboratively written by a cross-section of npEXPERTS in fundraising, marketing and communications, social media, mobile technology, digital advertising, and more.

Content 28

Content Marketing Strategy Social Media 28

CMA Solutions

AUGUST 31, 2022

A compelling video marketing strategy brings your brand to life because it captures and presents people as they are. Let’s take a look at how you can bring your brand to life with a strong video marketing strategy: 9 Best Business Video Ideas 1. Here’s a sample, short video on social media to pique your interest.

Video 52

Video Marketing Strategy New Jersey 52

Association Adviser

JULY 26, 2016

Is our name and messaging across all communications consistent and in step with what the organization stands for and delivers to its members?’ It creates more opportunities to reconnect with our members and prospects and to share what all our members are doing and why they should join this community.

South Dakota 60

South Dakota North Dakota Proposal Minnesota 60

Association Adviser

JANUARY 17, 2018

I think CEOs and boards benefit from open communication, so share what’s going on, keep them up to date and share what’s not working well – this brings them close to the work of the association in an authentic way and creates a relationship where they want to be your ally and source of support. NBOA started using that tech right away.

Team 69

Team Resources Education Revenue 69

Association Reserves

OCTOBER 11, 2023

This strategy offers the best insulation against unexpected costs. Reserve Fund Strategy Balancing the HOA reserve fund isn’t just about matching reserve income with expenses. How Inflation & Inflation Affect Your Reserves Every HOA needs to account for interest and inflation when formulating its reserve fund strategy.

How To 52

How To Cost Project Sample 52

Association Adviser

JANUARY 17, 2018

I think CEOs and boards benefit from open communication, so share what’s going on, keep them up to date and share what’s not working well – this brings them close to the work of the association in an authentic way and creates a relationship where they want to be your ally and source of support. NBOA started using that tech right away.

Team 61

Team Resources Education Revenue 61

Association Adviser

JANUARY 17, 2018

I think CEOs and boards benefit from open communication, so share what’s going on, keep them up to date and share what’s not working well – this brings them close to the work of the association in an authentic way and creates a relationship where they want to be your ally and source of support. NBOA started using that tech right away.

Team 60

Team Resources Education Revenue 60

Socious

NOVEMBER 3, 2016

They include kickass skills and strategy sessions as well as the keynotes and entertainment that your best networking opportunities will be attending. Speaker: Christopher Penn, Vice President, Marketing Technology, SHIFT Communications. 1:00pm - Chaos Under Control: How to Organize a Messy Contacts Database to Market More Effectively.

Sample 100

Sample Marketing Conference New York 100