Association Adviser

MAY 29, 2018

Thankfully, there are varied approaches to increase non-dues revenue (NDR) from member communication. Whatever the approach, the common principle in practice is: The more value your communication programs can provide to BOTH members and advertisers, the better positioned your association is to earn higher non-dues revenue.

Revenue 62

Revenue Communications Newsletter Directory 62

Reid All About it

SEPTEMBER 15, 2023

If you feel like you’ve been seeing more press about microcredentials lately, it’s because researchers see growing support from employers and learners, and higher education sees the potential for revenue and renewed relevance. Data strategy. Credit card processors. Peter Diamandis ) My summer with Leo Tolstoy and his War and Peace.

LMS 256

LMS Revenue Arlington Education 256

Reid All About it

SEPTEMBER 1, 2023

They describe nine strategies for marketing membership to Gen Z. Mark Wallach, Engagement Mobile Strategies ) Ugly numbers from Microsoft and ChatGPT reveal that AI demand is already shrinking. Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Workplace culture. Mon 9/4 at 7 a.m. – 1 CAE credit.

Revenue 227

Revenue Survey Education Strategy 227

Association Adviser

OCTOBER 25, 2017

Non-dues revenue supports associations’ missions in so many ways: Providing exceptional training and education for members, financing lobbying efforts, keeping membership dues affordable, and offsetting the costs of your communication program, to name a few. Advertisers want to participate in the communications your members are using.

Revenue 78

Revenue eBook Tips Team 78

Higher Logic

FEBRUARY 14, 2017

The best way for your association to provide long-term value to members is with an online community. You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. Event registration and other non-dues revenue streams. It’s perfect.

Strategy 168

Strategy How To Software Team 168

Association Adviser

OCTOBER 13, 2016

Each year when Association Adviser and Naylor Association Solutions launch the Association Communications Benchmarking Study , we certainly hope to see measurable improvements in the ways associations communicate with members. 1 association communications challenge (cited by nearly 70 percent of respondents, up 16 percent from 2010).

Communications 60

Communications Revenue Social Media Survey 60

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 1 CMP credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. The Challenge.

Case Study 76

Case Study Texas Guidelines Revenue 76

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Legacy communication channels still have a seat at the table.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

AUGUST 6, 2021

Communication app overload. Achurch Consulting explains how to thoughtfully manage multiple communication and collaboration platforms. Fri 8/6 at 12 p.m.* – AI Now for Associations: Strategy: Where Do I Start? Why Your Association Needs to Embrace a “Digital First” Strategy. This is going to make life so easy!

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

JUNE 21, 2019

This methodology helps you identify and solve the problems that are costing your organization revenue, attention, engagement, time, and/or relevance. Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention. Presenters: Andy Hicken, Director of Quality and Strategy, Web Courseworks.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Association Adviser

APRIL 15, 2014

out of 5) among nearly two dozen member communication vehicles we examined in our annual Association Communications Benchmarking Report. No other member communication channel came close. Many associations overestimate how much revenue a new NDR program will generate and underestimate how much time and resources it will require.

Revenue 60

Revenue Georgia Price Newsletter 60

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. Community karma, baby. Communications. Timely stuff. Event experience.

Montana 365

Montana Content Price Strategy 365

Association Adviser

MARCH 27, 2018

One particularly powerful and profitable area to utilize third party partners is member communications. In this realm, associations save on the overhead costs of producing member communication publications and the back-office management of content, revenue tracking and strategic planning. About The Author.

Tools 61

Tools Revenue America Communications 61

Reid All About it

MAY 14, 2021

Hear three examples of how our customers have addressed this very challenge using practical, cost-effective strategies. Presenter: James Burron, co-founder and president of the Canadian Association of Alternative Strategies & Assets. Presenters: Bill Conforti, SVP of Strategy & Solutions, Association Analytics.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

JULY 30, 2021

The weekly list of free educational events and resources for the association community…. Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Writing as a Thought Leadership Strategy.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

FEBRUARY 15, 2013

Valeria Maltoni says, “There are three crucial challenges to overcome if you want to implement a successful content strategy ” – resource allocation, workflow planning and governance. and mobile platforms, and more on visual and audio communications. “It As a former association magazine publisher, this is a fascinating topic for me.

Social Media 150

Social Media Revenue Content Marketing 150

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. 1 CMP credit.

San Diego 259

San Diego Strategy Conference North Carolina 259

Velvet Chainsaw

MAY 25, 2023

At the same time, event planners have never had more organizational pressure to deliver meetings with increased attendance, revenue, and resulting net income. Strategies for Closing the Gap Last month, a group of experienced meeting professionals brainstormed solutions. Training and onboarding of new team members often takes months.

Maine 52

Maine Project Price Team 52

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Building Community for Your Virtual Event. How to Use Data to Drive Your Content Strategy & SEO.

Montana 370

Montana Conference Content Education 370

Association Adviser

MARCH 13, 2018

After all, your publication is one of the most effective and important communications pieces that your association uses to reach members. For that reason, you want to make sure your association magazine appeals to as many readers as possible with an eye-catching and inviting design. Clearly Communicate Your Value.

Directory 61

Directory Communications Content Survey 61

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. How can you effectively target communications without good data? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Associations Now

NOVEMBER 15, 2016

The reason the company has managed to hold on for so long has much to do with its ever-evolving data strategy. But (despite the obvious hardware element) it most certainly is designed like one, with a monthly fee for access to a wide variety of communications tools—including directions, emergency services, and vehicle diagnostics.

Strategy 40

Strategy Detroit Examples Revenue 40

.orgSource

JULY 3, 2023

In fact, it has the potential to be the star of your communication campaigns and the basis for multiple other varieties of messaging. Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. Many groups still print a magazine. Dan was determined to make us see the light.

Video 88

Video Communications Strategy Content 88

Reid All About it

OCTOBER 9, 2020

Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. marketing and communication professional. Their advice will help you adjust your sponsorship packages to today’s reality for businesses. 1 CAE credit.

Utah 370

Utah LMS Conference Technology 370

Reid All About it

NOVEMBER 25, 2016

4 Easy Ways to Generate Non-Dues Revenue. Learn how you can increase the flow of non-dues revenue into your association with four ready assets you can tap: marketing and membership lists, conferences and exhibitions, conference and exhibition content, and “non-endemic” event sponsorships. More info/register. Wed 11/30 at 1 p.m. –

DC 184

DC Project Ohio Washington 184

Aaron Wolowiec

SEPTEMBER 2, 2014

Instead, the session was developed as a result of a conversation I overheard at last year’s conference describing the challenges associations often have implementing strategy they’ve either developed internally or in conjunction with a consultant. The resulting gap represents lost opportunities and revenue. Decisions stall.

Nashville 100

Nashville Analysis Review Communications 100

Association Adviser

JULY 5, 2017

Communication breaks down. Consider the most common pitfalls associations face implementing strategy. They include lack of detailed planning and accountability, unclear expectations and prioritization, and poor communication and coordination. The resulting gap represents lost opportunities and revenue. Priorities clash.

United States 76

United States Review Revenue Communications 76

Reid All About it

SEPTEMBER 16, 2016

Using the strategies identified in this presentation, every conference professional can create event experiences where engagement is the norm, not the exception. Association Chat Live: Communication Disruption (Arlington VA). Lisa Hurley (Moderator), Content Director, Special Events magazine. More info/register. Host: Impexium.

Arlington 150

Arlington Phoenix DC Virginia 150

Reid All About it

NOVEMBER 25, 2016

4 Easy Ways to Generate Non-Dues Revenue. Learn how you can increase the flow of non-dues revenue into your association with four ready assets you can tap: marketing and membership lists, conferences and exhibitions, conference and exhibition content, and “non-endemic” event sponsorships. More info/register. Wed 11/30 at 1 p.m. –

DC 150

DC Project Ohio Washington 150

Association Adviser

JUNE 17, 2014

3 Ways to Get Members to Read Your Marketing Communications. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies. Is Your Conference Location Walkable Enough? Ernie Smith.

Directory 60

Directory Newsletter Revenue Communications 60

Membership Marketing

FEBRUARY 7, 2018

Of course they would have to survive without the $800,000 in dues revenue and some portion of the non-dues, advertising, and exhibitor revenue dependent on members. These variable costs might be as simple as printing and mailing additional magazines and renewal notices.

Cost 49

Cost Revenue Analysis Recruiting 49

WBT Systems

NOVEMBER 8, 2016

Just as we are seeing more organizations delivering education and certification programs through online Learning Management Systems , there is a growing expectation for organizations to be able to communicate and share knowledge with their customers, members, or employees efficiently and expertly online.

Learning Management System 260

Learning Management System Arlington Social Media System 260

Association Adviser

NOVEMBER 14, 2013

How to Communicate After a Train Wreck. Developing a Successful Student Membership Strategy. How to Keep Your Non-Dues Revenue Going. Does your association have a magazine, newsletter, directory or website in need of revival? Association CEO Nails Critical Member Engagement Question. Dan Varroney. Potomac Core Consulting.

Directory 60

Directory California Social Media Newsletter 60

Association Adviser

JUNE 18, 2013

SteveDrake RT @LoriWoehrle: Nondues revenue ideas are closer than you think. BtoB Magazine. There are practically as many strategies for driving leads on the Internet as there are Internet users, but one tried and true method is to get your website in front of a large number of qualified visitors. link] Gr8 stuff! John Obrecht.

Directory 60

Directory Florida Newsletter Revenue 60

Association Adviser

JUNE 18, 2013

SteveDrake RT @LoriWoehrle: Nondues revenue ideas are closer than you think. BtoB Magazine. There are practically as many strategies for driving leads on the Internet as there are Internet users, but one tried and true method is to get your website in front of a large number of qualified visitors. link] Gr8 stuff! John Obrecht.

Directory 60

Directory Florida Newsletter Revenue 60

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue.

millennials 61

millennials Revenue Tools Content 61