WBT Systems

JULY 24, 2018

Associations—a big group of human egos—are no different which is why membership benchmark survey reports are so popular. Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Online education’s role in membership marketing.

Survey 150

Survey Marketing Certificate Education 150

Reid All About it

FEBRUARY 23, 2024

The weekly list of free educational events and resources for the association community… Join or Die. I’d love to see that phrase in membership marketing copy. Bulletin describes how a member app helps nurture member engagement by providing a centralized communication channel for members. Gen Z and millennial marketing.

DC 261

DC Washington Member Engagement Innovation 261

Association Briefings

MAY 6, 2021

Although both are defined as digital-first generations, there’s still very distinct ways to digitally market to millennials and Gen Z - particularly as it relates to email. For successful organizations, a good portion of marketing budgets are being spent on recruiting, retaining and engaging with these younger professionals.

Marketing 52

Marketing millennials Email Marketing Social Media 52

Associations Now

DECEMBER 7, 2018

Millennials deal with work-disrupting mental health issues at nearly twice the U.S. And for millennials, the effects of feeling overwhelmed bleed deeper into work than older generations. For millennial and gen Z workers, that number jumps to 30 percent. average rate—but don’t think it’s reason enough for a mental health day.

millennials 70

millennials Tips Team Communications 70

Associations Now

JULY 26, 2019

A report from the CMO Council finds that consumers increasingly look for brands in multiple media—and that includes physical mail and the telephone, too, not just social media. The report finds that 85 percent of consumers want a blend of physical and digital when interacting with a brand. Millennials did the same.

Marketing 73

Marketing millennials Social Media Survey 73

Association Adviser

JUNE 15, 2018

I love telling stories because they communicate who I am, what I do, and how I relate to others. Does your member communication convey who your association is, what you do and how it relates to members? Let members get to know other members through your communications. Notices or articles don’t have to be long. About The Author.

Communications 84

Communications Video Survey millennials 84

Reid All About it

SEPTEMBER 22, 2023

At Business Insider, Charlotte Lytton reports on research about Gen Z and education. Amanda Lea Kaiser ) Two mobile engagement strategies to help your association increase Gen Z and millennial membership. – Activate: The Marketing Event for Event Marketers Meet 1,000+ event marketers in the same boat.

LMS 266

LMS Revenue Education Strategy 266

Reid All About it

MAY 21, 2021

5 Secrets of Email Marketing Geniuses. Learn the secrets of email marketing geniuses, including: the 5 types of nonprofit emails, the anatomy of an email marketing campaign, and 6 email marketing mistakes to avoid. Presenter: Michelle Brien, VP of marketing and product strategy, WBT Systems. Tue 5/25 at 11 a.m. –

San Jose 369

San Jose Email Marketing Tools millennials 369

Associations Now

FEBRUARY 7, 2019

The latest version of Omnipress’ State of the Conference Industry Report finds that content continues to be a significant driver of value for associations. Let’s dive into the report to see where associations are hitting the mark—and where there’s opportunity to increase their visibility and extend their value.

Content 92

Content Report Conference Press Release 92

Reid All About it

AUGUST 21, 2020

Either way, career pathways , says WBT Systems in this #ASAE20 recap, help your members and market understand what they need to learn and which of your programs they should take to acquire those competencies. The report also includes a sample virtual event prospectus to give you additional ideas. Career pathways. Virtual events.

millennials 307

millennials Montana Class Education 307

Reid All About it

DECEMBER 8, 2023

Results Direct and.orgCommunity released the first and most comprehensive report on mobile apps in the association community , which includes data on how associations and their members are using mobile apps. Marketing to Gen Z and millennials. Member app. Member retention. More info/register. 1 CAE credit. to 4:45 p.m.

Strategy 272

Strategy Video Technology Innovation 272

Higher Logic

FEBRUARY 27, 2020

Josh Slyman , Community Manager at Higher Logic, is on the front lines with customers every day. He lives and breathes communities and is helping customers create integrated strategic approaches to community and automated communications. Advice from Community Experts on 3 Common Challenges You May Be Facing.

millennials 207

millennials Content Tips Communications 207

Potomac Core

MARCH 3, 2020

Factors including Coronavirus Disease , supply chain disruptions , political polarization , innovative technologies, cyber threats, trade policy, shifting consumer attitudes, & workforce shortages all complicate markets. Research sets the stage for market focused discussions. Communicate Industry and Profession ROI.

DC 232

DC Arlington Virginia America 232

Association Freak

MARCH 1, 2024

The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021. Moreover, associations with a higher proportion of millennial members are seeing growth, whereas those with predominantly boomer members are declining. The median increases are 6% annually and 12% over five years.

Revenue 72

Revenue FAQ Innovation Member Experience 72

Higher Logic

SEPTEMBER 19, 2017

They are direct quotes from Marketing General’s 2017 Membership Marketing Benchmarking Report , which lists new member acquisition as one of the top three priorities for associations. The number one member benefit millennials are looking for is jobs, according to a study by Abila. Answer 1: Not gaining new members.

millennials 205

millennials Learning Management System Marketing Tips 205

Association Freak

MARCH 2, 2024

The MGI 2023 Membership Marketing Survey found that 49% of associations report growth, contrasting to 26% in 2021. Moreover, associations with a higher proportion of millennial members are seeing growth, whereas those with predominantly boomer members are declining. The median increases are 6% annually and 12% over five years.

FAQ 72

FAQ Revenue Innovation Member Experience 72

Reid All About it

JULY 21, 2023

In their report, Next-Level Governance : Leading with Strategic Agility , they describe the critical elements for reinventing governance so you can position your association to deliver value to your members and industry amidst any disruption. Unlike on Threads, which, Kate Lindsay at Embedded says, is “ a mecca of Millennial brain rot.”

Atlanta 195

Atlanta millennials Price Technology 195

Reid All About it

JANUARY 19, 2024

The weekly list of free educational events and resources for the association community… Association AI survey. The survey report will benchmark key factors in AI adoption, including budgeting, training and hiring. Josh King of emc3 asked marketing and event leaders to share their event predictions and trends for 2024.

Revenue 256

Revenue Strategy Member Engagement United States 256

Reid All About it

MAY 13, 2016

A good report informs and influences action. In this webinar you will learn: reporting best practices, tips for compiling information from multiple data sources, and time-saving techniques to make you look good. Speaker: Amanda Myers, Director of Product Marketing, Abila. Host: ASAE Marketing Council Section.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

.orgSource

FEBRUARY 27, 2023

Back in 2017, McKenzie reported that: “By 2030, 75 million to 375 million workers (3 to 14 percent of the global workforce) will need to switch occupational categories. Digital markets don’t allow room to languish. An AI whose vocabulary is limited to customer service platitudes doesn’t seem so threatening.

Team 88

Team millennials Innovation New York 88

Association Freak

MARCH 26, 2021

We often reduce the mission to believing that “what’s in it for me” is the only key to nonprofit marketing success in membership messaging. Guided by research, many organizations have sought to imitate for-profit marketers. Millennials are skeptical, with a very high bar for trusting a brand. Market your mission, then act on it.

millennials 72

millennials Louisiana Proposal Marketing 72

Spark Consulting

JANUARY 2, 2018

Attracting Millennial/young professional supporters. CFA Society Minnesota (attracting Millennials). Capital Area Food Bank (attracting Millennials). Capital Area Food Bank (attracting Millennials). Creating and running outstanding campaigns. CompTIA (campaigns). New Endeavors by Women (campaigns). We just use the bit.ly

Minnesota 150

Minnesota millennials Case Study Innovation 150

MemberClicks

APRIL 28, 2022

And while it’s a challenge to engage any of your member base, engaging young members can feel particularly daunting—particularly younger Millennials and Gen Z. So, how do association marketers speak to young members and get them to lean in? When it comes to communication, meet them where they are.

Tips 98

Tips millennials Newsletter Recruiting 98

Association Briefings

DECEMBER 19, 2020

The smart use of data can have a profound impact on all sectors of an association - membership, marketing, communications, meetings, education, and advocacy. Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. They expect it.

Marketing 52

Marketing eBook millennials Cost 52

Reid All About it

JANUARY 26, 2018

This time, Sohini Baliga, a communications expert from the charitable fundraising world, joined Elizabeth to address three major areas where charities are way ahead of associations. Attracting millennial/young professional supporters. Last call to participate in Marketing General Inc.’s Keep learning! Tue 1/30 at 9:30 a.m. –

DC 225

DC Washington millennials Chicago 225

EventMobi: Association Events

SEPTEMBER 13, 2023

This organic connection is worth its weight in gold and can save you on big marketing costs. 90% of millennial donors are motivated to give based on the mission rather than the organization. Communicating when and how to renew will keep your organization at the front of members’ minds, and eliminate stress or confusion.

Member Experience 130

Member Experience Tips How To Software 130

Plexus Consulting

SEPTEMBER 8, 2015

Membership and the Millennial Generation: A Whole New World by Mark Scheffer, Nonprofit Communications Report Millennials. Here Worth reflects on several notable attributes of the Millennial generation and the impact they are having on membership organizations. Generation Y. Echo Boomers.

millennials 40

millennials DC Washington America 40

Eric Lanke

SEPTEMBER 26, 2011

Should Committees Report to the Board? Should committees report to the board?" Who else are the going to report to?". The Marketing Committee. And if that is the case, shouldnt these committees "report" to the chief staff executive, the way other members of the staff do? Monday, September 26, 2011. image source.

Committee 100

Committee Report Innovation Project 100

Velvet Chainsaw

OCTOBER 12, 2018

At a recent conference consultation with a client, a millennial made me think that I wasn’t keeping up with the times. We were discussing their marketing and communication strategies for their event. The millennial piped in “who reads blogs anymore?”. Blogs Still A Top Platform For Content.

Conference 85

Conference millennials Social Media Newsletter 85

Higher Logic

MAY 29, 2020

The engagement data generated by your community can help your membership team determine who is likely to renew and who is at risk. Once you know who’s at risk, you use automated campaigns to send timely, personalized member communications to those members. MTI chose online community as a tool for digital transformation.

Social Media 254

Social Media Tools Member Engagement Revenue 254

Associations Now

JANUARY 6, 2020

Your nonprofit's website is the foundation upon which your digital communications and fundraising campaigns are built. Your website is the foundation upon which your digital communications and fundraising campaigns are built,” says Heather Mansfield of Nonprofit Tech for Good. Need help engaging millennials? Back to basics.

millennials 69

millennials Social Media Tips Communications 69

Associations Now

MARCH 10, 2017

PNP Staffing Group’s “2017 Association Salaries, Staffing & Trends Report” reveals some common threads among associations, including organizational priorities and the effects of more millennials in the workplace. Recruiting and retaining talent is a significant challenge, the report shows.

Survey 79

Survey millennials Recruiting Recruitment 79

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

Aaron Wolowiec

AUGUST 30, 2016

According to their research, students and employers agree on the skills necessary to succeed in the workplace: critical thinking, problem solving, oral and written communications, teamwork, ethical conduct, decision-making and the ability to apply knowledge. trillion market (the current level of student debt in the U.S.)

Education 180

Education Mooc millennials Certificate 180

Aaron Wolowiec

AUGUST 30, 2016

According to their research, students and employers agree on the skills necessary to succeed in the workplace: critical thinking, problem solving, oral and written communications, teamwork, ethical conduct, decision-making and the ability to apply knowledge. trillion market (the current level of student debt in the U.S.)

Education 180

Education Mooc millennials Certificate 180

Associations Now

MARCH 26, 2019

But those needs are out there—as well as the need maintain your old lines of customer service communication too. A series of recent coverage and reports suggests that in the modern age, you need to be thinking about both digital and traditional customer service methods. Customer engagement roles are becoming more diverse.

Strategy 102

Strategy Social Media Maine millennials 102

Reid All About it

MAY 14, 2021

The weekly list of free educational events and resources for the association community…. Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. Host: American Marketing Association. Horacio Gavilan, Executive Director, Hispanic Marketing Council.

St. Louis 341

St. Louis Technology Strategy Conference 341