Conference How To Marketing Recruiting 
Membership Marketing
DECEMBER 6, 2023
Earlier this year, I presented a session at ASAE’s MMC Conference on how to jumpstart planning for a membership recruitment program. In my consulting, I have found that some groups do not have a marketing strategy in place to add members. I call this method the “Ready, Fire, Aim” approach to membership recruitment.
EventMobi: Association Events
OCTOBER 19, 2023
We’ve got you covered with membership drive examples, marketing tips, and the event tech to make it all a breeze. Membership recruitment campaigns are most often run by associations, clubs, and nonprofits who want to broaden their reach and power up their dues-based revenue. How Do I Create a Membership Drive?
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Associations Now
NOVEMBER 14, 2019
It’s hard work to convince new people to register for your conferences, but your current attendees may be able and willing to help. If you’re finding yourself in that position, it could be time to try something new and turn to people who have already attended—and enjoyed—your conference to enlist new registrants. Share knowledge.
CMA Solutions
NOVEMBER 17, 2022
When it comes to marketing, plenty of things have changed in a short amount of time. In 2023, we will see more inclusion in all forms of marketing, especially advertising. Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Now, it’s marketing in general.
Velvet Chainsaw
AUGUST 9, 2023
For complex conference programs, this insight means that you can increase satisfaction — and reduce attendee anxiety — by providing them with several targeted choices. For conferences that develop education sessions that appeal to a broad audience, applying the principles in this study can improve the attendee experience.
MemberClicks
FEBRUARY 2, 2024
Organizing a successful conference hinges not only on the quality of its content but also significantly on the caliber of its keynote speakers. Identify Your Conference Needs Determine the type of keynote speaker you want based on your conference’s theme, audience, and goals. What type of fees can you expect?
Reid All About it
OCTOBER 20, 2023
The weekly list of free educational events and resources for the association community… Marketing. Emotional marketing appeals to your audience’s ego and desire to feel and look connected and smarter. TopClass LMS explains how to use emotional marketing triggers to persuade people to register for an educational program or conference.
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