Reid All About it

AUGUST 11, 2023

Read what they learned about the growth of international audiences thanks to online events—and challenges with online networking and engagement—as well as on-demand online content libraries and problems caused by the lack of integrations. Erin Lemons, Vice President, Marketing, Fonteva & Protech Wed 8/16 at 2 p.m. Procrastination.

Chicago 195

Chicago Certificate Marketing Content 195

Reid All About it

AUGUST 18, 2023

Marketing Artificial Intelligence in Action Gain an overview of the current marketing artificial intelligence (AI) landscape. Host: Nimble AMS Speakers: Collier Faubion, Senior Sales Engineer, Nimble AMS Tirrah Switzer, Senior Director of Product Marketing, Community Brands Thu 8/24 at 12 p.m. Daughtry, M.Ed., 1 CAE credit. .

Certificate 195

Certificate Education Revenue Marketing 195

Reid All About it

OCTOBER 23, 2020

orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. She shares some interesting research findings about digital fatigue and the renewed desire for printed content. Refactored Content via Protech Associates ). Count me in.

Revenue 300

Revenue Review Content Strategy 300

Reid All About it

APRIL 30, 2021

Check this flowchart before you decide to put that content behind a paywall or lead magnet form. Integrated Strategies for Marketing New Products ( Chatting with Agnes & Cecilia). Many associations are analyzing what makes sense and how best to offer their content/meetings moving forward as so much is still up in the air.

Education 354

Education Technology Strategy Revenue 354

NXUnite

DECEMBER 13, 2023

At NXUnite by Nexus Marketing , we provide a platform where brands and organizations within the mission-driven sector can collaborate, learn, and grow. With a powerful team, expansive network, and innovative marketing strategies, they’ll make sure your business’s impact is felt.

Software 130

Software Discount Tools Resources 130

Reid All About it

APRIL 23, 2021

Content strategy. A content strategy can help you break down department silos and provide a framework for all the content coming out of your association. Sherry Budziak, founder and CEO of.orgSource, explains the difference between content strategy and content marketing—and how they relate—and suggests how to get started.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

SEPTEMBER 11, 2020

When leveraged properly, an LMS will help any organization simplify and streamline learning content, programs, courses and support materials. Top Trends to Increase Non-Dues Revenue and Membership Dues in 2021. Paulina Curto, Senior Marketing Manager at Cvent. Driving Revenue with Contextual Engagement and Marketing.

LMS 329

LMS Montana Revenue Price 329

Achieve

AUGUST 18, 2020

Keeping donors engaged remotely with fundraising-centric virtual events will be critical for your nonprofit moving forward as social distancing guidelines don’t appear to be going away. Set guidelines for your event. Develop an event marketing strategy. Set guidelines for your event. Marketing and tech team.

Guidelines 98

Guidelines Software Price Revenue 98

Reid All About it

JULY 24, 2020

Associations have a role to play in the training, credentialing and lifelong learning market, but few have taken advantage of those opportunities. Quick hits before we get to the list of this week’s free education: 10 basic guidelines to minimize PDF usability problems. For many of us, the answer is a resounding “Yes.” 1 CAE credit.

Montana 259

Montana Revenue Case Study Conference 259

Reid All About it

AUGUST 27, 2021

Non-dues revenue. 4 weeks from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate that success. Amanda Kaiser recommends making your exhibitors and sponsors true content partners. The countdown is on! Volunteer training. Generationalism.

Tampa 200

Tampa Revenue Education Content 200

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Should sponsored content be permitted in your member communications?

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

OCTOBER 22, 2021

Content marketing. Edelman surveyed nearly 3,600 management-level professionals who consume thought-leadership content so they could help marketers understand how to break through the noise , when to use thought leadership and what B2B audiences want to see from companies. Masooma Memon, Databox ). More info/register.

San Diego 195

San Diego Education Social Media Content 195

EventMobi: Association Events

AUGUST 11, 2023

Building an association website with valuable content and an attractive web design can help you: Retain current members Attract new members Raise the value of your sponsor packages Boost event registrations Drive non dues revenue Gather key data about member behavior Curious about what makes an association website shine?

Examples 130

Examples Directory Software Video 130

Reid All About it

DECEMBER 4, 2020

Their post describes four ways your association can leverage event and learning data to increase attendance, select content, improve programs and grow revenue. Fri 12/4 at 10 a.m.* – Generating Revenue in a COVID World. How to Rock Your Next Virtual Trade Show: Raise the Roof with Revenue. Virtual conference design.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

Reid All About it

MARCH 12, 2021

This investment can produce great returns to retention and revenue.”. The Three C’s of Digital Marketing Success: How to Simply Create, Co-Create and Curate Content to Engage Your Audience and Drive Real Results. Dive deeper into the foundational elements of digital marketing success. Host: American Marketing Association.

Nashville 370

Nashville LMS North Carolina Recruiting 370

Association Success

APRIL 25, 2017

Recently, I came across a question on ASAE Collaborate about the Search Engine Optimization (SEO) impacts of embedded content from third-party sites. An example for associations might involve directly embedding content from your AMS site into a page in your CMS site. Where do you stand in search presently?

Content 76

Content Social Media Guidelines Revenue 76

Nimble AMS

DECEMBER 5, 2022

A moderator can begin conversations and ensure discussions adhere to your community guidelines. Empowering your volunteers to become SMEs for your learning program will help you generate quality content for your association. If something goes wrong, a volunteer moderator can intervene or report a discussion to a staff leader.

Member Engagement 134

Member Engagement Social Media Review Recruiting 134

Higher Logic

DECEMBER 5, 2017

Today we’ll talk briefly about the key provisions of GDPR and how it may affect you as an email marketer. In 1995, the EU adopted the Data Protection Directive (DPD), which required all member states to adhere to general privacy guidelines, but allowed each nation to create independent legislation to meet this goal.

Email Marketing 196

Email Marketing Guidelines Marketing Resources 196

Reid All About it

OCTOBER 15, 2021

Fíonta consulted the Membership Marketing Benchmarking Report from Marketing General Inc. Spoiler: the most successful organizations take full advantage of their technology and data so they can quickly respond to changing member and market needs. Ann Smarty, Content Marketing Institute ). Membership strategies.

Revenue 195

Revenue Committee Strategy Technology 195

Reid All About it

MAY 13, 2016

I’m thinking about one-page strategic plans, automating processes, change management, shifting board mindsets, cybersecurity, leading from the middle, personalizing content, and other juicy association topics. What are some guidelines for navigating affinity programs and partnerships? Host: ASAE Marketing Council Section.

North Carolina 150

North Carolina Raleigh Guidelines millennials 150

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. With a new design direction, TSAE then revamped its content strategy. The Challenge.

Case Study 74

Case Study Texas Guidelines Revenue 74

Disciple Media

OCTOBER 25, 2023

Recurring revenue stream: For those considering the business aspect, membership communities offer a promising revenue model. This not only generates a predictable revenue stream but also fosters a sense of commitment among members. Encourage members to collaborate on projects, co-create content, or host sessions.

How To 36

How To Price Guidelines Content 36

Reid All About it

JUNE 11, 2021

WBT Systems shares ideas for microlearning programs and samples of marketing messages that will persuade members to schedule time for professional development. But, fear not, Event Farm crunched the numbers and came up with guidelines on how much your 2021 event budget might increase for each line item. Chapter benchmarking.

Certificate 322

Certificate Technology Communications Revenue 322

Disciple Media

NOVEMBER 8, 2023

Understanding and building a community business model A community business model enables the magic of human connection to fuel business growth and revenue. Just like a group chat buzzing with daily updates, an online community thrives on the regular exchange of ideas, feedback, and content. Ready to roll up your sleeves and dive deep?

How To 36

How To Price Revenue Guidelines 36

Reid All About it

SEPTEMBER 25, 2020

Ryan Costello at Event Farm says great content alone doesn’t make for a great virtual conference experience. At the NTEN blog, Jarrett Way from Mighty Citizen explains how to improve diversity and inclusion in your marketing and communications. 5 unusual ways to find new inspiration for content. Marketing Manager, Aptify.

Case Study 285

Case Study Content Montana Conference 285

Disciple Media

FEBRUARY 6, 2024

Whether you are a coach, creator or business, starting a membership site can transform how you engage with your audience and create a recurring revenue stream. The key benefits we repeatedly hear reported are: Stable, recurring revenue: Predictable income streams provide financial stability and facilitate long-term planning.

How To 36

How To Price Analysis Content 36

Reid All About it

OCTOBER 16, 2020

Content audit. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Green beans are all over the farmers market right now. Tackling Multicultural Marketing Like a Pro.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

FEBRUARY 15, 2019

You get relevant, fresh content and the member gets exposure to their target audiences. Some quick hits before we get to the list of next week’s free webinars: Excellent advice on content marketing for associations—advice that works for any organization. Presenter: Julia Campbell, Founder of J Campbell Social Marketing.

Social Media 170

Social Media DC System Technology 170

Reid All About it

MARCH 20, 2020

Members also need vetted information and guidelines related to their new topsy-turvy world, including resources for wellbeing and remote work. Get answers to any questions you have, from re-purposing content to meet the needs of your learners to translating your on-site experience to an online platform. Host: Content Forum.

North Carolina 221

North Carolina Technology Strategy Revenue 221

Disciple Media

OCTOBER 24, 2023

This could manifest as content, coaching, networking or myriad other forms of value. Benefits of paid communities In today’s digital age, where free content and communities are found everywhere, opting for a paid model might seem challenging. This guides content creation, engagement strategies, and even aesthetics.

Strategy 36

Strategy Tips How To Price 36

.orgSource

FEBRUARY 21, 2023

In 2013, CEO Reed Hastings committed to moving from being a content distributor to becoming the creator of award-winning productions. Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Since that decision, Netflix’s revenue has tripled.

Revenue 88

Revenue Guidelines Review Education 88

MemberClicks

DECEMBER 19, 2023

Your organization’s membership website is one of your most visible marketing assets. Platforms like MemberClicks offer a website builder specifically for membership organizations that lets you create a site with gated content. What’s the first thing you do when you want to learn more about an organization?

Directory 52

Directory Discount Software Tools 52

Disciple Media

AUGUST 23, 2023

This foundational understanding helps you tailor your services and marketing efforts to resonate with the right people. Creating these personas will guide your content creation, marketing strategies, and overall approach, ensuring alignment with your target audience. Build a content strategy Content is king.

Price 36

Price Social Media Revenue Tools 36

Disciple Media

FEBRUARY 7, 2024

In this blog, we’ll explore how to get your membership set up for success (Part 1), and strategies to market and sell your membership (Part 2). Whether it’s for educational content, fitness coaching, or exclusive access to resources, the goal is to create an environment where each member feels they are part of something transformative.

How To 36

How To Social Media Content Price 36

Reid All About it

MARCH 31, 2017

I enjoyed the first episode about associations that manage to publish content rapidly in response to industry events or news. And finally, for my fellow content marketers, check out the five key insights from the Content Marketing Institute/MarketingProfs annual survey of B2B content marketers.

Raleigh 150

Raleigh DC Washington Charlotte 150

Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. – Industry Trends: Why Associations are Adopting Marketing Automation. More info/register. *All Tue 2/14 at 1 p.m.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Raleigh 150

Raleigh Austin Review Social Media 150