Membersuite

APRIL 13, 2023

With content marketing, you can achieve these two goals simultaneously. Why Content Marketing Content marketing allows you to reach and develop relationships with a new audience of prospective members and customers while deepening relationships with your existing audience of members and customers.

Content 93

Content Marketing Social Media Video 93

Blue Sky eLearn

JULY 31, 2017

Networking Around Content. Consider these opportunities to build community with your content. Many organizations start and stop here. Connect your communities with your blog and podcast content – and generate conversation around it. Keep the content delivery to the bare minimum to allow space for conversation.

Content 144

Content Sample Case Study Course 144

GrowthZone

APRIL 19, 2021

In the GrowthZone AMS 2021 Association Industry Survey Report , we asked association staff and executives, “Related to your organization’s response to COVID, are there any success stories you’d like to share?” Good content and quality speakers will attract attendees online, but it has to be good.

Organization 148

Organization Survey Revenue Social Media 148

Association Success

DECEMBER 17, 2020

I recently attended a workshop titled “Reduce, reuse, recycle: How to do more with less content in 2021” that was designed to help attendees prepare for a more productive 2021. Not only can refreshing your content lead to better recruitment and retention, it also gives your organization the time and resources to try something new.

Organization 147

Organization Content Recruiting Recruitment 147

Aptify

JANUARY 21, 2022

Here is some association trends data that can help point the way for your organization to better serve your members in uncertain times. . Here are five ideas from the association trends study to help prepare your organization for the future: 1. The organization was providing little value. Provide greater member value.

Organization 138

Organization Certificate LMS Membership Management 138

Association Success

JUNE 16, 2020

Associations need to focus more on content curation and less on content creation, according to a new collaborative whitepaper from Spark Consulting and Content Company Inc. As the abundance of available content increases, the ability to understand and recognize what is truthful and important becomes more and more difficult. .

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Content Industry Education Report 107

Crowd Wisdom

DECEMBER 6, 2023

Associations are becoming the top source for continuing education content. However, 77% of members believe if an organization doesn’t innovate, it will no longer be a go-to source for professional development. With such a big responsibility, are you prepared to be the best continuing education resource in your industry?

Education 52

Education Resources Industry LMS 52

Association Success

OCTOBER 27, 2020

The internet has revolutionized the way we consume content. Though people once gladly paid for newspapers, books and magazines, today’s readers have a never-ending library of free content at their fingertips. . As a result, people are becoming increasingly selective about the content they’re willing to pay for. .

Content 107

Content Strategy Library Newsletter 107

Blue Sky eLearn

SEPTEMBER 12, 2018

Supporters, members, and donors are the lifeblood of your organization or association. Slipping engagement statistics can be a serious warning sign for your organization! That’s where digital content and other perks come in. Podcasts and Other Audio Content. Online Communities. Q&A Sessions. Thank-You Events.

Content 173

Content Member Engagement Tools Strategy 173

Reid All About it

APRIL 19, 2024

His observations are especially useful for consultants, but anyone who runs a team, department, or organization will find valuable advice here. This meeting is self-organized by the consultant community, not an official ASAE event (meaning an event organized by ASAE staff). Congratulations, Dean! Co-mentors. More info/register.

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Newsletter Content Social Media Education 252

Association Success

OCTOBER 7, 2020

Whether they realize it or not, many people build their habits around consuming content. . Before long, this content becomes woven into the daily fabric of our lives. Organizations that successfully foster brand habits are capable of attracting and retaining a loyal following. Updated posts that keep content current.

Content 78

Content Press Release Newsletter Social Media 78

Association Success

NOVEMBER 17, 2020

How often does your association publish new content ? But these occasional offerings can no longer keep pace with the flood of content that’s published online each day. The Open Garden model provides a roadmap for regularly publishing engaging content that exemplifies your association’s core purpose. . Publish a public blog.

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Content Newsletter Sample Video 148

Eric Lanke

JUNE 10, 2019

Sometimes, the most rewarding kind of speaker is someone from outside my industry, speaking on how they address and solve challenges in their industry. Let's say you're listening to a presentation from a speaker outside your industry. Innovation frequently comes, after all, straight out of these attempts at cross-fertilization.

Content 113

Content Case Study Industry Innovation 113

Velvet Chainsaw

FEBRUARY 8, 2021

Over the past nine months, many industry experts have proclaimed that meetings and conferences are forever changed and hybrid is here to stay. By adopting the principles of product management, organizers can think more broadly about how captured session content can be repackaged or rebroadcast to deliver member value and/or new revenue.

Content 97

Content Conference Revenue Discount 97

Nimble AMS

AUGUST 19, 2021

As a member-based organization, your association can be THE trusted resource for information in your industry or profession. Because your association already focuses on your industry, you likely have access to the latest news, papers, research, and insights for your industry. Get it now.

Industry 78

Industry Tips Content Certificate 78

Reid All About it

APRIL 26, 2024

Mark Athitakis at Associations Now dug into new research about membership organizations from iSeatz, a loyalty technology company. Bernard Huang at Clearscope explains why ranch-style SEO —publishing granular, targeted pieces of content—is a better strategy than the old skyscraper SEO that focused on all-encompassing content pillar pages.

Content 268

Content Survey Education Strategy 268

Crowd Wisdom

NOVEMBER 30, 2023

With so many members in vested in continuing education opportunities, organizations should consider growing their learning programs to drive non-dues revenue. How to set prices for continuing education content in 2024 How you price your content can make a big impact on the success of your continuing education program.

Price 59

Price Education Content Revenue 59

Multiview

NOVEMBER 17, 2022

White papers, blogs, social media posts, and more, seem to be the simplest forms of content marketing, so it shouldn’t be hard, right? Turns out, we may be underestimating the true effects of this type of marketing, especially if your association doesn’t have a strategy, plan, and purpose for the content. Let’s start with the basics.

Content 52

Content Marketing Strategy Guidelines 52

Reid All About it

MAY 24, 2024

In facilitated conversations, participants will explore how the industry can come together to develop helpful resources for all stakeholders in the AMS/CRM selection process. They also explain how to develop a content strategy, identify the best time for a redesign, decrease costs, and increase revenue. Association magazines.

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LMS Utah Indiana DC 246

Associations Now

MARCH 19, 2020

Good SEO strategies can promote any content marketing goals. What is your content marketing strategy trying to accomplish? Even if it isn’t about generating organic traffic, SEO can still be useful, writes Kelsey Raymond on the HubSpot blog. If your focus is lead generation, then build topic clusters for your content.

Organization 135

Organization Content Maine Strategy 135

AssociationChat

JUNE 4, 2021

Ever come across an association that didn’t have a surplus of content? Lately, this content includes more and more valuable video content that doesn’t get as many views as the people responsible for collecting it (and paying for it) would like. Watch this space with more examples from that work to come!). Sample of a CLIPr.ai

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Video Content Sample Analysis 119

Association Success

FEBRUARY 12, 2019

What’s the best strategy to make your association’s content pop? Content strategy helps ensure that your association creates useful, usable, appropriate, effective content. There are several principles of content strategy: The content has to be relevant to the people who are accessing it.

Content 99

Content Strategy Course Process 99

Protech

OCTOBER 13, 2020

2020 has delivered a significant financial impact across industries, and associations and nonprofits have been hit by the disruptions in every possible way. Content Pillars are a tactic that offers promise for overcoming this challenge. What makes a content pillar work is the quality of the content it offers.

Revenue 98

Revenue Content Certificate Cost 98

Reid All About it

DECEMBER 22, 2023

Industry analysis for members. Per MGI’s membership benchmarking survey, members rely on their associations for in-depth industry analysis. Bill Sheehan at Multiview explains the basics of creating valuable industry reports. Leave with tools you can use today to build a strategy that best fits your organization.

Analysis 293

Analysis Software Education Strategy 293

Association Success

OCTOBER 9, 2020

Starting with content curation and organizational cultures, and wrapping up with AssociationSuccess.org’s Benchmarking Diversity in the Association Industry 2020 , association professionals have engagement and inclusivity top of mind in this week’s Friday Five. If you’re not subscribed, make sure you do ! . Subscribe here.

Organization 78

Organization How To Newsletter Content 78

Association Success

OCTOBER 2, 2020

It’s living proof that smart content curation can add real value to people’s lives. . MORE: 14 content curation tools every online marketer should check out now. Your association doesn’t have to invent the next Rotten Tomatoes to take advantage of the benefits of content curation. Nurture relationships in your industry.

Content 83

Content Social Media Newsletter Review 83

Spark Consulting

FEBRUARY 13, 2014

Inherent in the shift from “association as source of information” to “association as hub of information” is that the community of professionals, experts, and organizations your association lives in is now a constant driver of knowledge in your field. (It Which means good information management is curation of both content and community.

Content 150

Content Survey Review Leadership 150

Reid All About it

JUNE 7, 2024

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. Google doesn’t look kindly on AI-infused content. You won’t stand out in your market or connect and build trust with your audience if you’re publishing mediocre AI-generated content. Annual conferences. 1 CAE credit.

Chicago 205

Chicago DC Washington Strategy 205

Reid All About it

FEBRUARY 2, 2024

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. AI Basics for Today’s Business Leaders Learn about AI, its capabilities, potential impact on your organization, latest developments in AI technology and how they can benefit your organization. Print magazines.

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Certificate Denver South Carolina Project 268

CMA Solutions

OCTOBER 6, 2023

These prestigious industry awards underscore the talent we have throughout our entire marketing division,” said Jeffrey Barnhart, CEO and founder of CMA. CMA’s award-winning work continues to help many clients in various industries. Organic traffic increased 32% and average time spent on site increased to 1 minute, 56 seconds.

NJ 52

NJ Industry Marketing New Jersey 52

Association TRENDS

FEBRUARY 4, 2022

The COVID-19 pandemic caused a major disruption in the lives of many, but few industries were affected more than the events sector. Lockdown measures and social distancing requirements forced meeting organizers to pivot from in-person to virtual events as large gatherings were no longer permitted. Click here to download the report. .

Report 52

Report Industry Revenue Content 52

MemberClicks

SEPTEMBER 20, 2023

Here are the features, tools, and solutions to look out for to modernize your organization. A medical association is focused on furthering and protecting the interests of its members, like helping them with career growth and keeping them up-to-date with industry trends. Not sure where to start? What is a Medical Association?

Association Software 52

Association Software Software Organization Certificate 52

Association Success

SEPTEMBER 22, 2020

Scroll through any publication’s Facebook page, and you’ll quickly discover that content can spark a variety of reactions. Effective content can spark debate, soothe worries and provide direction for readers who need it. Along with generating conversation, a smart content strategy can spark action, too.

Content 78

Content How To Newsletter Social Media 78

EventMobi: Association Events

MAY 1, 2024

Some may be designed for specific industries or event formats. Can you share case studies of similar organizations using this product? Explore how the platform can facilitate sponsorships, such as through additional brand exposure opportunities or extended content availability, and how easily it can help you prove sponsor ROI.

Technology 264

Technology How To Case Study Price 264

Associations Now

AUGUST 2, 2023

Generative AI can be useful for organizations when it comes to writing, task automation, customer service, and many other areas. For those reasons, it’s important that organizations provide effective training to help staff and members identify false information. Google also prioritizes reputable sources.

Process 52

Process Content How To Certificate 52

MemberClicks

FEBRUARY 14, 2023

How do you know how well your membership organization is performing? And how do you measure nonprofit organization performance via metrics? They are used in different industries and roles to measure success. Report successes to board: KPIs help an organization (and the board) track their improvement and success over time.

Organization 52

Organization How To Course Revenue 52

Association Success

OCTOBER 13, 2020

The classic advice “ content is king ” motivates plenty of organizations to sink significant time and resources into producing blog posts, papers, videos and more. But devoting energy to content production without a clear strategy can incur heavy costs with underwhelming benefits. MORE: How content builds brand habits.

Products 78

Products Content Strategy Social Media 78